1. EILEEN E. EGAN
229 East 80th
Street Apt. 3C
New York, NY 10075
917.689.9620 (M)
eileenegan22@gmail.com
EXPERIENCE:
A+ E NETWORKS, New York, NY (2011-Present)
Manager, Revenue Management
Manage daily linear and digital deal approval for History & H2
Perform revenue, stewardship and research analyses for Senior Management.
Rebranded Viceland, H2 and FYI Networks, spearheaded all necessary changes from a revenue reporting,
planning and systems perspectives.
Work closely with outside vendors and measurement companies to provide data to Senior Management
(Rovi, SMI, Tableau).
Manage and mentor Planner development.
NBC UNIVERSAL, New York, NY (1998-2010)
Account Executive, NBC Everywhere, November 2008 to December 2010
Responsible for East Coast Sales for NBC’s nine Digital Out of Home platforms.
Negotiate all DOOH extensions with National TV buyers in conjunction with NBC.com and NBC Mobile.
Work with NBCU Content team and clients to develop all elements of custom content.
Agency list: Media Edge, Mindshare, Universal McCann, General Motors Planworks, Initiative Media.
Account Manager, Network Sales & Marketing, October 2007 to November 2008
Negotiated and managed all marketing elements from idea through execution with integrations/custom promotions.
Work with the NBCU Agency to produce customized content, promotions, pod busters, tune in promos, etc.
Responsible for assembling and presenting client recap presentations highlighting elements of integration deals.
Agency list: Media Edge, Mindshare, Mediacom, Initiative Media, General Motors Planworks, Anheuser Busch.
Primetime Sales Planner, Network Sales, July 2005 to October 2007
Negotiated scatter deals including $76 million of Prime scatter business across all quarters; $4.3 million of NFL
inventory in 4Q’06, $900K of NBC.com sales in 4Q’07, and $2.0 million of scatter business across Latenight/Early
Morning/Daytime/News/Sports day parts.
Provided full planning support for three Account Executives.
Agency list: Media Edge, Mindshare, General Motors Planworks , Anheuser Busch Media, MPG, Mullen Advertising.
Daytime/Latenight/Allnight/Pax Sales Planner, Network Sales, January 2002 to July 2005
Negotiated scatter deals up to $7 million dollars.
Provided full planning support for two Account Executives.
Entertained clients at live SNL tapings.
Primetime Sales Assistant, Network Sales, April 2000 to January 2002
Negotiated scatter deals up to $3 million dollars.
Handled all client re-expressions, moves and requests.
Daytime/Latenight/Teens/Allnight Sales Assistant, Network Sales, May 1999 to April 2000
Handled all client moves and requests for all dayparts.
Provided administrative support for three Account Executives.
EDUCATION: Fordham University, Bronx, NY Bachelor of Science, Marketing/Finance, 1999
COMPUTER SKILLS: Tableau, Salesforce, Gabriel, Operative, SMI, Microsoft Excel, Word, PowerPoint.