1. AUSTIN TYLER ROGERS
218 East 111t h
Street, #5. New York, NY 10029
Mobile: 914.672.8840
austintrogers@gmail.com
EXPERIENCES
WRITER, NEW YORK, NY (2013-PRESENT)
Writer of business plans, marketing outreach, and publicity white papers for a variety of industries including real
estate and development, facilities management agencies, beverage and nightlife industry, music and entertainment
companies.
Brand development work including consulting, marketing/competitive risk business space analyses in automotive,
luxury, and nightlife industries.
Short content generation in music, entertainment, and comedy online spaces.
Consistently maintain unique, in-brand voices for dozens of client businesses ranging from real estate to new
media to startups.
Flexibly manage diverse, unrelated clients simultaneously.
DIGITAS, NEW YORK, NY (2011-2013)
MANAGER, CORPORATE COMMUNICATIONS – CREATIVE CAPABILITY
Wrote, project-managed, and produced award-winning short video content highlighting brand wins.
Wrote extensive case-studies including branded narratives, analysis of metrics, and the “Story Behind the Story”.
Work included key agency clients including American Express, Delta Airlines, Uniqlo, Sprint, MillerCoors,
Samsung, Whirlpool, Diageo, SunTrust and more.
Responsible for knowledge management for entirety agency's creative work including establishment of cross-
departmental archive.
Coordinated global case-study resources for business development efforts leveraging firm-wide knowledge.
Created, maintained and distributed agency's official campaign case-studies.
Managed and curated industry-wide awards programs including Clios, OneShow, Cannes Lions, Effie, Reggie,
Webby, SXSW Interactive, CommArts, IAB MIXX, New York Festivals, D&AD and more.
Presided over agency's best awards year, winning 3 Bests in Show and 9 Cannes Lions.
Team leader for technology and creative teams for development of agency's online campaign showcases.
ASIA SOCIETY, NEW YORK, NY (2001-2011)
EVENTS MANAGER, 2007-2011
Project Manager of diverse rental events ranging from corporate conferences to gala fundraisers.
Created all marketing collateral and plans including copywriting, brochure design, custom event proposals and
post-event write-ups for media consumption.
Extensive production experiences including selection, budgeting and management of all events A/V, catering and
vendor staff.
Aggressively garnered tightly budgeted targeted rental income through solicitation and creative space marketing.
Information architect for proprietary intranet CMS in conjunction with backend developer including vision,
workflow schematics as well as ultimate system administrator and gatekeeper for active usage.
Client list including C-level executives, mayors, presidents, prime ministers, ambassadors, celebrities and
corporations including Chanel, Regent Seven Seas Cruises, Yahoo!, Walt Disney Co., Conde Nast, Morgan
Stanley, Accenture, Coca-Cola, TimeWarner and many more.
EVENTS COORDINATOR 2002-2007
Direct contact from start to finish of all rental events.
EVENTS ASSOCIATE 2001-2002
Extensive phone duties including first contact with potential clientele, follow-up calls, phone log databases.
2. PROFESSIONAL ACTIVITIES
INTERBRAND, NEW YORK, NY (2010-2011)
NAMING CONSULTANT
Project based naming opportunities including generation of brand identities, product names, company names.
RENEGADE MARKETING GROUP, NEW YORK, NY (2005-2006)
HSBC GUERILLA MARKETING CAMPAIGN – LONDON CABBIE
HSBC Brand Awareness ambassador driving of a 5-speed manual, RHD 1978 Austin FX4 London Taxi
throughout the streets of Manhattan.
FILM – SANGAM, NEW YORK, NY & PARK CITY, UT (2003-2004)
PUBLICITY ASSISTANT
Promoted Official Sundance Selection Film Sangam in New York and on location at Sundance Film Festival in
Park City, Utah by producing press releases and promotional materials; served as PR liaison and organized
cast/crew interviews with press and outreach to publicity agents.
SKILLS/INTERESTS
Computer Skills: Adobe Suite, Google Analytics, Information Architecture, MS Office, HTML Editing, Video
Editing, JIRA and other collaborative products.
Project Management.
A/V skills including sound mixing, extensive equipment and systems knowledge.
On Stage Personality including MC, Trivia Host, Stand Up Comedian, On Camera Experiences.
Multi-instrumentalist trained in classical music, composition, viola, piano. Songwriter and performer.
Worked at Starbucks for 3 years in college, so I can make a killer iced-double-tall-two-pump-vanilla-soy-latte if
you really want one.
EDUCATION
MACALESTER COLLEGE, MAY 2000 MAJOR: HISTORY; MINOR: MUSIC; GPA 3.2;
MARKETING CORE AT ST. THOMAS UNIVERSITY