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Εκπαιδευτικό πρόγραμμα
Ψηφιακό μάρκετινγκ &
κοινωνικά δίκτυα
Ανάπτυξη Website & e-Shop
________________________________
Ιάσονας Καταρόπουλος
Chief Commercial Officer at ATCOM S.A.
e-Commerce
How to make an
web site
Web
Designer
Who do you need?
Project Manager
Web producer
Digital producer
Back end
developer
Who do you really need?
eCommerce
manager
Web Designer
Front end
developer
Usability
Expert
SEO &
Analytics
expert
Marketing
expert
How does a business operate?
Processes
Register
Login
Check out / Payment
Add to cart
Add to wish list
Search for products
Submit a contact form
Submit a support ticket
Add wish list to shopping cart
Register for newsletter
Share on Facebook / Social media
Site map
Navigation flow
Search logic
Wireframes
Color palette
Typography (fonts/sizes)
Textures (material/gradients/flat/leveled)
Inspiration (web/photos/buildings/nature)
Home page
Product list page
Product detail page
Sign in
Register
Register thank you page
Password reminder
Password reminder thank you page
Wishlist
Empy wishlist (no products)
My account landing
My personal details form
My address list
My address create/edit form
My password change
My password change thank you page
My orders
My orders order detail page
Mini cart
Full cart
Full cart no products
Product list no products
Product list quick view (Lightbox)
Product page zoom in lightbox
Product page size guide lightbox
Brands list page
Search results page
Search results not found page
Sign in
Logged in one page
Logged in one page thank you page
Guest one page
Guest one page thank you page
Order Confirmation Print Friendly
Content page
Content page wide
Stores
Press releases
Press releases detail page
Contact us page with contact form
Contact form thank you page
FAQ' s
Generic email template (Register | Password reminder | Send to friend
| Newsletter confirm | Contact form confirmation)
Order confirmation
40+ templates
ADAPTIVERESPONSIVE vs
Consumers want to move
seamlessly among all retail
environments,
real and virtual,
as if they were one.
More than a style guide
The single source of TRUTH for an entire design
team which includes:
• Branding guidelines
• UI Component Library for designers
• Icons – Typography – Colors
• Ready to use UI Elements in a code for Developers
• All design principles described in documentation
• Rules
• Constrains
• Best practices
DATABASE
WEB SERVER [ASP.NET – PHP – RUBY – JAVA - PYTHON]
SERVER
HTML
CSS
JAVASCRIPT
WEB BROWSER
CLIENT
CSS
JAVASCRIPT
WEB BROWSER
TestFix
Making an e-
Commerce
Web site
Platforms
Trends Hands on
example
Hosted Open source Commercial
What should my choice be?
there is no
definite answer
Making an e-
Commerce
Web site
Platforms
Trends Hands on
example
όλες αυτές οι ενέργειες που οφείλει να
εφαρμόσει ένας οργανισμός για να μην
αποσυνδεθεί από την κοινωνία η οποία με
ορμή βιώνει ριζικές αλλαγές ωθούμενες από
την ραγδαία υιοθέτηση της τεχνολογίας σε
όλους τομείς της καθημερινής ζωής
DIGITAL TRANSFORMATION
Making an e-
Commerce
Web site
Platforms
Trends Hands on
example
Εκπαιδευτικό πρόγραμμα
Ψηφιακό μάρκετινγκ &
κοινωνικά δίκτυα
Εκπαιδευτικό πρόγραμμα
Ψηφιακό μάρκετινγκ &
κοινωνικά δίκτυα
www.digima.gr
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eCommerce, Website & eShop development | Jason Kataropoulos | Atcom

  • 1. Εκπαιδευτικό πρόγραμμα Ψηφιακό μάρκετινγκ & κοινωνικά δίκτυα Ανάπτυξη Website & e-Shop ________________________________ Ιάσονας Καταρόπουλος Chief Commercial Officer at ATCOM S.A.
  • 4. Project Manager Web producer Digital producer Back end developer Who do you really need? eCommerce manager Web Designer Front end developer Usability Expert SEO & Analytics expert Marketing expert
  • 5. How does a business operate? Processes
  • 6. Register Login Check out / Payment Add to cart Add to wish list Search for products Submit a contact form Submit a support ticket Add wish list to shopping cart Register for newsletter Share on Facebook / Social media
  • 8.
  • 9.
  • 10. Color palette Typography (fonts/sizes) Textures (material/gradients/flat/leveled) Inspiration (web/photos/buildings/nature)
  • 11. Home page Product list page Product detail page Sign in Register Register thank you page Password reminder Password reminder thank you page Wishlist Empy wishlist (no products) My account landing My personal details form My address list My address create/edit form My password change My password change thank you page My orders My orders order detail page Mini cart Full cart Full cart no products Product list no products Product list quick view (Lightbox) Product page zoom in lightbox Product page size guide lightbox Brands list page Search results page Search results not found page Sign in Logged in one page Logged in one page thank you page Guest one page Guest one page thank you page Order Confirmation Print Friendly Content page Content page wide Stores Press releases Press releases detail page Contact us page with contact form Contact form thank you page FAQ' s Generic email template (Register | Password reminder | Send to friend | Newsletter confirm | Contact form confirmation) Order confirmation 40+ templates
  • 12.
  • 14. Consumers want to move seamlessly among all retail environments, real and virtual, as if they were one.
  • 15. More than a style guide The single source of TRUTH for an entire design team which includes: • Branding guidelines • UI Component Library for designers • Icons – Typography – Colors • Ready to use UI Elements in a code for Developers • All design principles described in documentation • Rules • Constrains • Best practices
  • 16. DATABASE WEB SERVER [ASP.NET – PHP – RUBY – JAVA - PYTHON] SERVER HTML CSS JAVASCRIPT WEB BROWSER CLIENT CSS JAVASCRIPT WEB BROWSER
  • 18. Making an e- Commerce Web site Platforms Trends Hands on example
  • 19. Hosted Open source Commercial
  • 20. What should my choice be? there is no definite answer
  • 21. Making an e- Commerce Web site Platforms Trends Hands on example
  • 22. όλες αυτές οι ενέργειες που οφείλει να εφαρμόσει ένας οργανισμός για να μην αποσυνδεθεί από την κοινωνία η οποία με ορμή βιώνει ριζικές αλλαγές ωθούμενες από την ραγδαία υιοθέτηση της τεχνολογίας σε όλους τομείς της καθημερινής ζωής
  • 24. Making an e- Commerce Web site Platforms Trends Hands on example
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