RE How to create a campaign in ReachEngine Dashboard.pptx

HOW TO CREATE A CAMPAIGN
IN REACHENGINE DASHBOARD?
A STEP-BY-STEP TUTORIAL

STEP –1:
DETAILS
Log in to your
ReachEngine
dashboard.
Log in
Go to “Campaigns
> All Campaigns.”
Campaigns
Click on
“Create New.”
Create
Create
Fill in the required
details and click on
“Save and next.”
Fill in

STEP –2 :
SETUP
The sender's name that you want to display in your
recipient's email inbox.
From name :
When your recipient replies to your email, it will be
received by this email address.
Reply to :
The recipient will receive the email from this email address. Please
ensure that your sender email address is verified with
ReachEngine.
From email :

Choose the Tag that suits your campaign the most :
To Name
[EMAIL]
[FNAME]
[LIST_NAME]
[RANDOM_CONTENT:a|b|c]
[SIGN_LT]
[SIGN_LTE]
[SIGN_GT]
[SIGN_GTE]
[REMOTE_CONTENT url='https://www.google.com/']
[LNAME]

What subject line do you want to send your email with? We have a set of tags
and emojis to help you customize your subject line easily. Available tags are:
Subject
[EMAIL]
[FNAME]
[LIST_NAME]
[RANDOM_CONTENT:a|b|c]
[SIGN_LT]
[SIGN_LTE]
[SIGN_GT]
[SIGN_GTE]
[REMOTE_CONTENT url='https://www.google.com/']
[LNAME]

Open Tracking option helps you track Email opens for the
campaign you are sending.
Open Tracking

URL Tracking option gives you the statistics about the
clicks on the URLs embedded in your email campaign.
URL Tracking

There are two ways of incorporating images in an email :
This option lets you choose the way that is more convenient for you.
Embed Image
Loading them remotely
Embedding them in the email body.

With this option, you can choose whether or not you want the
editor to create a plain text version of your HTML template.
Plain text email

You can choose to have a tracking domain from the ones that
you have added to the dashboard.
Tracking domain

reheader appears at the top of the email and email inboxes. If you don’t add
a preheader, a snippet from your email is displayed under your subject line
in the inbox. Preheaders can also significantly improve your Open Rate.
Adding a Preheader in a ReachEngine campaign:
Tracking domain
Add a short summary text about what the email
contains before you open it.

This is used when a subscriber of yours decides to forward your email. If
you enter text in this field, that will be used as the subject line in the
forwarded email. If you leave this field blank, your original subject line will
be used in the forwarded email.
Forward friend subject

You can also add the schedule for the campaign to make
it more relevant for your users based on their
geolocations.
Campaign schedules

At this stage, you can choose to customize
your campaign further and/or add
attachments using more options:
Once done, click on "Save and Next"
to move to the "Template" section.

When you create and set up a campaign, you will be asked to
customize an email template.
You can edit the text in the existing text template directly in the
editor. Besides, irrespective of which type of email template you
choose, you will be able to edit the text in the editor.
Adding a Text Template

Click on the HTML icon “<>” from the icon list.
HTML script will open for you to edit.
Also, you will find the option to edit the HTML version of
whichever template you choose for your campaign.
Adding an HTML Template

Using ReachEngine's ready-to-use templates
Go to “Email Templates > Gallery.”
Choose the template you want to use and click on the settings
icon mentioned against it. Click on “Import.” Follow the same
process and this time, click on “Update.”
It will take you to the template editor. The editor has multiple
options to design, edit, and format the email template. If you
wish to edit the HTML version of the template, click on the first
button, “<> Source.”
Once you finish editing, click on “Save Changes.”

STEP - 4:
CONFIRMATION
Recheck the settings and update the timewarp
fields as per your need. Once done, click on
"Send campaign."
With Timewarp, you can get your emails
delivered based on your audience’s time zone.
Timewarp:

How to track real-time reports for the campaigns I send?
Go to “Campaigns > All Campaigns.”
This should enlist the campaign you just sent.
Click on the name of the campaign to see the complete overview.
If you scroll further down, you will be able to see the Tracking
Statistics in numerical and graphical formats.
Go to “Campaigns > Stats.” Here, you will see the statistical reports
for every campaign that you have sent. You will also see some
insights that will help you improve your future campaigns.
OR

How to download the reports for the campaigns I send?
In front of the title “Tracking stats,” you will see a button “Export basic stats.” If you click on it, the
entire statistics report will be downloaded instantly.
In case you want to download any specific category report, click on the metric, for example, “n
Opens.” That will lead you to the page specifically dedicated to that metric. If you click on “Export
reports,” the report will be downloaded.
Downloading Statistics (Whole report) :
Downloading Statistics (Category wise) :

FINAL WORDS
You can track the reports and analyze the KPIs from the ReachEngine dashboard on the go.
Congratulations on sending out an email campaign with ReachEngine!
We hope this presentation helped you solve your queries. If you still have questions, feel free to
contact our team. To raise a ticket or contact sales support, please visit our support center.

RE How to create a campaign in ReachEngine Dashboard.pptx

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RE How to create a campaign in ReachEngine Dashboard.pptx