This document provides an overview of Starbucks Corporation including: 1. The company history beginning in 1971 and founders Jerry Baldwin, Zev Siegel, and Gordon Bowker. 2. The organizational structure and mission statement focusing on providing a great work environment, embracing diversity, applying high standards of excellence, developing satisfied customers, contributing positively to communities, and recognizing profitability. 3. An analysis of major competitors and Starbucks' financial performance ratios showing good profitability but room for improved efficiency.

1. STARBUCKS COFFEE CORPORATION Dominick Keys Lucy Urrutia Brittany He Rachelle Raulston Greg Molumby

13. Conclusion