7. Social Media Tango: Let us handle it
¨ Social Media Presence: Provide the customer their
preferred choice of venue for interaction
¨ Social Media Reach: Be omnipresent
¨ Play by the unwritten rules.
¨ Make engaging worth their while, every time.
¨ Keep it Relevant to the target.
¨ The persuasion for opt-in marketing mediums: a sacred
promise- the initial permission is the most crucial
message and offer you ever design and deliver upon.