Warply Features

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A marketing toolbox that goes beyond rich ad formats, powers up monetization, loyalty and consumer engagement for marketeers and
publishers, through all screens

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Warply Features

  1. 1. A marketing toolbox that goes beyond rich ad formats, powers upmonetization, loyalty and consumer engagement for marketeers and publishers, in multiple screens
  2. 2. CAMPAIGN FEATURESAdaptive DesignWarply online campaign editor (OCE)optimizes marketing campaigns by creatinghtml5 pages that work seamlessly in everymobile device Support for all iPad and Android Tablets Support for Screen rotation CSS Media Queries Support
  3. 3. CAMPAIGN FEATURESOffline PushTarget your customers in their contextregardless if they are in the metrocommuting with limited data access ortraveling abroad without roaming. Warplyhandles offline campaign and messagedelivery seamlessly. Offline Campaign Data Management Time Dependent Messaging
  4. 4. CAMPAIGN FEATURESGeofencingDeliver location based messages,dramatically increasing conversion andrelevance. Filter your customers based ontheir speed (walking, driving) and haveautomated message delivery when the useris closest to the fence. Targeting based on velocity Optimized for absolute proximity Clustered location context
  5. 5. CAMPAIGN FEATURESCross AppsUse Warply just as you would use a typicalad server. Features like, unique customers,impressions over multiple apps, weightedmessage delivery are some of our out-of-the-box features. Define Specific Weights on Apps Maximize Target Audience Avoid Multiple Message Delivery Unified Customer Unique ID
  6. 6. CAMPAIGN FEATURESMarketplaceUse Warply just as you would use a typicalad server. Features like, unique customers,impressions over multiple apps, weightedmessage delivery are some of our out-of-the-box features. Choose Between Multiple Apps Real Time Bidding Acquire Inventory Message Delivery Based on Rules
  7. 7. CAMPAIGN FEATURESInbox ToolsWarply’s inbox tools are designed to deliveran intuitive opt-out functionality. App userscan use the interactive UI and erase or likeoffers they choose. They can also opt-outfrom all messages or selected categories. Delete Messages you Don’t Like Promote Offers you Love Opt-Out from Categories Automated Learning
  8. 8. CAMPAIGN FEATURESSilent PushSilent Push feature solves lots of issues inmodern mobile marketing, reducing clutterand noise, while training the user to returninto the app. Increase on user retention canbe up to 70%. Push Campaigns into the Inbox Train your Users to Return in the App Reduce Noise
  9. 9. CAMPAIGN TYPEVideoDeliver rich ad formats, including video,multimedia, ring tones, maps and much more.
  10. 10. CAMPAIGN TYPEApp DownloadGo beyond incentivized downloads and rewardapp downloads with real life benefits likesweepstakes and loyalty points in popularcustomer databases.
  11. 11. CAMPAIGN TYPECouponMake your app a vehicle for deliveringpersonalized direct response campaigns that meetreal life marketing needs for premium brands.Warply’s coupon engine handles delivery,redemptions and fraud prevention.
  12. 12. CAMPAIGN TYPEFeedbackCollect real time feedback from our users.Communicate with them in their context at thetime they are more prominent to respond.
  13. 13. CAMPAIGN TYPEGameDeliver branded micro-games, engaging youraudience via popular premium apps.
  14. 14. CAMPAIGN TYPEPremium ContentShare and deliver premium content to youraudience. Mobile marketing is about beingpersonal, relevant and adding value to yourcustomer’s everyday life. For instance, give themaccess to wifi for engaging with the brand on FB.
  15. 15. CAMPAIGN TYPESocial CurrencyAsk your audience to engage in simple games andreward them for doing so. For instance, use socialsharing as currency in order to unlock offers orpremium content
  16. 16. CAMPAIGN TYPESweepstakesRun fun games and give incentives to your customerseither to enter a store or engage with the brand. Simplegaming concepts like lottery games and sweepstakesincrease loyalty and helps you avoid costly pricereductions on every sold item.
  17. 17. CAMPAIGN TYPESecond ScreenIntegrate mobile in your ATL media marketingmix by delivering engaging transmediaexperiences. Ask users to take a screenshot ofyour TVC and give them the chance to buy theproduct, get extra info or enter a competition.

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