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Carolina Lopez
| carolinalopez2006@yahoo.com | 954.882.2306 | Cooper City, FL |
E V E N T P L A N N I N G S T R E N G H T S
Organizational Leadership
Maintain Strong Client Relations
Facilities Management
Event Planning & Coordination
Partnership Development
Customer Acquisition/Retention
Inventory Management
Financial Management
Brand Marketing & Positioning
Staff Training & Development
Process Management
Sales Support & Customer Service
P R O F E S S I O N A L E X P E R I E N C E
Senior Event Planner |Ultimate Events Inc.
February 2013 – PRESENT
Sr. Event Planner focusing on the planning and coordination of meetings, conferences, weddings, annual gatherings, teambuilding, and
corporate events. Additional responsibilities include:
 Expertise in selecting & transforming venues to accommodate clients’ needs.
 Vendor Management & develop Strategic Partnerships to drive overall revenue.
 Oversee all aspects of facilities planning, including coordination of logistics & operations staff.
 Manage pricing strategies, transportation, accommodations, food & beverage, and audio/visual service arrangements
Digital Marketing Coordinator |Holman Automotive
February 2015 – PRESENT
Digital Marketing Coordinator focusing on coordinating and executing marketing campaigns for 40 dealerships, copy write and publish
content for various digital assets including emails, website, video and social media channels. Additional responsibilities include:
 Organize the production of all marketing items such as banners, flyers, presentations, monthly events calendar and signage.
 Support the in-house marketing and design team by coordinating and collating content.
 Develop and manage the dealership’s digital communications calendar, including the scheduling of social media posts, email blasts,
call center and website updates.
 Contribute to the growth of Holman Automotive’s social media fans/followers and engagement and help facilitate social media
promotional campaigns.
Assistant Event Planner |Ultimate Events Inc.
January 2012 – February 2013
Assistant Event Planner focusing on assisting the CEO of Ultimate Events in planning and coordination of meetings, weddings, annual
gatherings, and corporate events. Additional responsibilities include:
 Visiting venues to plan layout of event.
 Coordinate and monitor event timelines and ensure deadlines are met.
 Hire staff to manage the event, including bouncers and security personnel.
 Coordinate event logistics, including registration and attendee tracking, presentation and materials support and pre- and post-
event evaluations.
E D U C A T I O N & C E R T I F I C A T I O N S
F l or id a In tern a ti on a l U n i ve rs i t y | M ia m i , Fl or i da
Bachelor Degree, Public Relations
F l or id a In tern a ti on a l U n i ve rs i t y | M ia m i , Fl or i da
Certificate in Event & Meeting Planning
Additional Skills
B i l in g ua l , F lu en t in En g l i sh & Sp an i sh , M S O f f i ce Su it e , Sch edu le M an a gem ent , Exc e l le nt
C om mun ic at i on , St ron g T i me Ma na g eme nt

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Carolina Lopez - Resume 2016

  • 1. Carolina Lopez | carolinalopez2006@yahoo.com | 954.882.2306 | Cooper City, FL | E V E N T P L A N N I N G S T R E N G H T S Organizational Leadership Maintain Strong Client Relations Facilities Management Event Planning & Coordination Partnership Development Customer Acquisition/Retention Inventory Management Financial Management Brand Marketing & Positioning Staff Training & Development Process Management Sales Support & Customer Service P R O F E S S I O N A L E X P E R I E N C E Senior Event Planner |Ultimate Events Inc. February 2013 – PRESENT Sr. Event Planner focusing on the planning and coordination of meetings, conferences, weddings, annual gatherings, teambuilding, and corporate events. Additional responsibilities include:  Expertise in selecting & transforming venues to accommodate clients’ needs.  Vendor Management & develop Strategic Partnerships to drive overall revenue.  Oversee all aspects of facilities planning, including coordination of logistics & operations staff.  Manage pricing strategies, transportation, accommodations, food & beverage, and audio/visual service arrangements Digital Marketing Coordinator |Holman Automotive February 2015 – PRESENT Digital Marketing Coordinator focusing on coordinating and executing marketing campaigns for 40 dealerships, copy write and publish content for various digital assets including emails, website, video and social media channels. Additional responsibilities include:  Organize the production of all marketing items such as banners, flyers, presentations, monthly events calendar and signage.  Support the in-house marketing and design team by coordinating and collating content.  Develop and manage the dealership’s digital communications calendar, including the scheduling of social media posts, email blasts, call center and website updates.  Contribute to the growth of Holman Automotive’s social media fans/followers and engagement and help facilitate social media promotional campaigns. Assistant Event Planner |Ultimate Events Inc. January 2012 – February 2013 Assistant Event Planner focusing on assisting the CEO of Ultimate Events in planning and coordination of meetings, weddings, annual gatherings, and corporate events. Additional responsibilities include:  Visiting venues to plan layout of event.  Coordinate and monitor event timelines and ensure deadlines are met.  Hire staff to manage the event, including bouncers and security personnel.  Coordinate event logistics, including registration and attendee tracking, presentation and materials support and pre- and post- event evaluations. E D U C A T I O N & C E R T I F I C A T I O N S F l or id a In tern a ti on a l U n i ve rs i t y | M ia m i , Fl or i da Bachelor Degree, Public Relations F l or id a In tern a ti on a l U n i ve rs i t y | M ia m i , Fl or i da Certificate in Event & Meeting Planning Additional Skills B i l in g ua l , F lu en t in En g l i sh & Sp an i sh , M S O f f i ce Su it e , Sch edu le M an a gem ent , Exc e l le nt C om mun ic at i on , St ron g T i me Ma na g eme nt