Presentation on chapter 9.

1. Business Communication
Adapted from NETA PowerPoint for Essentials of Business Communication by
Lisa Jamieson
Converting Data to Graphics

2. In-Text References and
Meaningful Titles
The results in Figure 1
show that the number of
doctoral degrees granted
has more than doubled
over the last five years.
Image source

3. Credit Your Sources
Image source

4. Creating Effective Graphics
Effective graphics:
• Clarify data
• Make numerical data meaningful
• Create visual interest
• Simplify complex ideas
• Make concepts easier to
remember

6. Tables
• Quantitative
• Systematic
• Columns & Rows
Image source

7. Bar Charts
• Compare items
• Change over time
• Parts of a whole
Image sources

8. Line Charts
• Change over time
Image source

9. Pie Charts
• Visualize a
whole and its
components
Image source

10. Flow and Organization Charts
Organization charts: chain of command
Image sources
Flow Charts: clarify procedures

11. Summary
• Learned how to convert report data into meaningful visual
aids and graphics.

12. References
Dewan, P. (2015). Words versus pictures: Leveraging the research on visual
communication [PDF]. Partnership: The Canadian Journal of Library and
Information Practice and Research.
Guffrey, M. E., Loewy, D., & Almonte, R. (2019). Essentials of business communication
(9th Canadian Edition). Nelson.
Jamieson, L. (2019). Chapter 9: Communicating in the digital-age workplace [PowerPoint
slides]. Nelson.

13. Image Sources
Betts, J. [n.d.]. Labelled elements of a figure in APA format. Bibliography.com.
https://www.bibliography.com/apa/using-apa-figures-correctly/
Colourful org chart example showing clear reporting lines. [n.d.]. Pinterest.
https://images.app.goo.gl/HWFFNzSuKTpa8Lcv8
Excel bar chart showing before, after, and difference bars. (2020). Medium.
https://medium.com/nightingale/scrap-the-bar-chart-to-show-changes-over-
time-c2d6dae621c2
Hot sauce consumed in Canadian households January 2010- June 2010. (2017). APA for
Business Sources. http://citing.bceln.ca/index.php/Tables_-_Reprinted
[Person writing notes and typing on computer] [Photograph]. [n.d.] Insurance Thought
Leadership.https://www.insurancethoughtleadership.com/tag/informal-report/
Sample analysis of variance (ANOVA) table. (2019). APA Style.
https://apastyle.apa.org/style-grammar-guidelines/tables-figures/sample-tables
Sample figures. (2019) APA Style. https://apastyle.apa.org/style-grammar-
guidelines/tables-figures/sample-figures