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Key Questions to Ask Before
Choosing a Realtor
How many years have you been in real estate?
What is your ratio of listing price to sales price?
What are the average number of days your listings are
on the market before selling?
What would be your marketing plan for my listing?
Would you have advise for me about the condition of
my listing to prepare for showings?
How often would I hear from you when my listing is
on the market?
Will you provide me with regular feedback on showings?




To me, doing big things means getting you results.
When working as your listing agent I know that truly listening to your wants and needs is
the biggest piece of the puzzle. I’ll always be honest and direct with you and only take
on your project if I feel confident we can help you
reach your goals.

Once we have a plan I’ll carefully analyze the
market and explore effective pricing strategies. If
you’d like, I can help bring in home stagers, interior
designers, professional photographers, and
marketing materials. You and I will work together to
make sure your home stands out amongst the
competition and sells for the highest price possible
in the shortest period of time.

Team Knapp works hard every day to do big things. I hope you’ll consider me as the
listing agent for your property either now, or the next time you’re thinking of selling; I
know that together we can create great results.

I’m Cari Knapp and I appreciate your business.


Meet The Team!
Showing Time notifies and provides
scheduled showings on your property as well
as any changes to scheduled appointments.
Licensed Realtor
Loves bring joy to others!
Personal Assistant/Office
Manager
Loves her Navy Husband!
Licensed Listing Coordinator/
Sales Associate
Loves her Hubby & kids!
Marketing Coordinator
Loves her family & Reading
REGINA KLOOSTERMAN
CEO/Realtor,CRS
Loves Helping People!
JASON YORK
SHOWING TIME
APPOINTMENT CENTER
SARA GALLOWAY KATRINA PROULX
CARI KNAPP
PROPERTY MANAGER
Loves his family and
granddaughter!
TOM KNAPP


WHY COLDWELL BANKER ?
AGENTS: over 92,000
Offices: over 3,000
Sales Volume: $242.6 Billion
Closed Units: 703,736


Some PERKS for Choosing
Coldwell Banker Vanguard Realty
We Bring More Buyers!
Personal Assistant/Office Manager
Coldwell Banker is positioned to help buyers find
homes anywhere in the country through an
affiliation with CARTUS, the world’s largest relocation
network servicing in 165 countries and more than
half of Fortune 500 companies. CARTUS is the
world’s leading employee relocation network.
Thousands of active & former military members
and their families rely on us for real estate
services through our status as a preferred USAA
Real Estate Rewards Network Broker.
Coldwell Banker is proud to serve women and
their families, and honored to receive the
Women’s Choice Award as a “9 out of 10
Recommended” brand for real estate.
$192 million in relocation sales in 2018.*


2019
2018
2017
2016
2015
0 11.111 22.222 33.333 44.444 55.556 66.667 77.778 88.889 100
36
44
47
24
26
85
76
66
46
91
MLS Team Knapp
92
93.167
94.333
95.5
96.667
97.833
99
2015 2016 2017 2018 2019
97
98.5
979797
93
9494
95
94
MLS Team Knapp
Why Choose Team Knapp?
The numbers do not lie.
Team Knapp has a proven track record.
Average Days on Market
2019: 26 days
AVERAGE MLS
LISTING
2019: 91 days
Average List to Sold %
2019: 97%
AVERAGE MLS
LISTING
2019: 93%
4% DIFFERENCE!


CRS Designation
I am proud to say I am designated as one.
Not all Real Estate Agents are the same.
Cari Knapp
Coldwell Banker Vanguard Realty
4371 US-17, 101
Fleming Island, Florida, 32003
CRS Designee Since 2017


Stats by Offices
Fleming Island
Builder
Clay County
Outsell Closest
Competition
by 74%
Builder
12 Steps to getting your Home on the Market
1
PRICE IT RIGHT
Price is one of the major factors that determine the success (or failures) of
your home selling.
2
MAKE THE NECESSARY REPAIRS
Buyers will pay top dollar for a move-in ready home.
3
IMPROVEMENTS AND UPDATES
Updates and upgrades can make your house look more 

enticing to buyers.
4
MAKE THE FIRST IMPRESSION COUNT!
Impressions are formed in seconds, so make it count!
5
CLEAN, DECLUTTER & DEPERSONALIZE
Give your home a more open and spacious look.
6
STAGE IT!
First impressions matter. Make the buyers want your property by showing
them lifestyle they can have.
7
TAKE PROFESSIONAL PHOTOS
Pictures speak a thousand words, so make sure your pictures are amazing.
Photos are your first impression.
8
CONFIRM HOA/CDD/SELLERS DISCLOSURE/MISC DOCUMENTS
Very important we collect all documents pertaining to the property to ensure
we disclosed everything to the buyer.
9
COORDINATE SHOWING INSTRUCTIONS (COLLECT KEY)
We will set you up with Showing Time, confirm appointments by phone,
email or text.
10
PLACE SIGN IN YARD
It’s time to show the neighbors and community you are ready to sell!
11
MAKE LISTING LIVE IN MLS
Upload Photos, general feutres and details, create description, directions,
tax records, upload misc documents, survey, etc.
12
NEGOTIATE THE BEST PRICE & RIGHT DEAL
Decide whether to accept, reject or make a counteroffer.


When you go on MLS
SEND OUT
Send listing documents to corporate office

Send hard copy of listing documents to seller
SET UP
Set up listing on Coldwell Banker Vanguard site

Set up listing on Trulia

Set up Seller to receive Trulia reports
CREATE
Create and send new seller contact info to coordinator and add to agent database

Create flyers for inside brochure

Create & Mail Neighborhood Fletter mailing (with flyer and MLS sheet)
UPLOAD
Upload community pictures to MLS and partner sites

Upload listing documents to MLS
ENHANCE
Enhance listing on realtor.com

Enhance listing on zillow.com

Enhance TeamKnapp.com
PREPARE
Prepare Order for Professional Photography

Prepare Team Knapp Brochure for Delivery to property

Prepare community brochure & courtesy reminder sign
ADD
Add to customer servicing call list

Add YouTube video to partner sites

Add listing to other personal website(s) (where applicable)
Here is what TEAM Knapp does for YOU


Online Promotion
Where are the BUYERS looking
Online
Real Estate Agent

Mobile Sites & Apps

Open House

Yard Sign

Online Video

Print Newspaper Ad
95%
89%

74%

52%

48%

39%

15%
Your FIRST Showing is ONLINE
PHOTOGRAPHY MATTERS
SAME HOUSE.
SAME PRICE.
SAME PHOTOGRAPHER.
DIFFERENT AGENT.
SOLD IN 7 DAYS.
BEFORE
BEFORE
BEFORE
AFTER
AFTER
AFTER


Where Does It Go Next?
What Matters Most…
YOUR HOUSE WILL ALSO BE PROMOTED ON THESE
PARTNER WEBSITES


SOCIAL MEDIA IS IMPORTANT
Let’s Talk About That!
We do more than just
post your listing - We
Boost It! Thousands
more potential buyers
will see your listing just
because you chose
Team Knapp.


VIRTUAL TOURS
Team Knapp will help you stay ahead of your
competition. We put your property in front of more
online buyers.
Buyers love pictures and relocating buyers, really love
pictures! Since the first “showing” is online, we
provide plenty for them to see!

PRINT MARKETING~ EXCLUSIVE to TEAM KNAPP
INTERIOR BROCHURES/ WHATS INCLUDED?
COMMUNITY/AREA BROCHURES +


TARGETED MARKETING “FLETTER MAILING”
We Send This Out to 60 of your CLOSEST NEIGHBORS
PART

1
PART

2
PART

3


SELLER’S GUIDE TO SHOWINGTIME


SHOWING FEEDBACK


GUIDE TO UNDERSTAND SHOWING FEEDBACK
LET’S GET STARTED!

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Team Knapp Listing Presentation Seller

  • 1. 
 Key Questions to Ask Before Choosing a Realtor How many years have you been in real estate? What is your ratio of listing price to sales price? What are the average number of days your listings are on the market before selling? What would be your marketing plan for my listing? Would you have advise for me about the condition of my listing to prepare for showings? How often would I hear from you when my listing is on the market? Will you provide me with regular feedback on showings?
  • 2.
  • 3. 
 To me, doing big things means getting you results. When working as your listing agent I know that truly listening to your wants and needs is the biggest piece of the puzzle. I’ll always be honest and direct with you and only take on your project if I feel confident we can help you reach your goals. Once we have a plan I’ll carefully analyze the market and explore effective pricing strategies. If you’d like, I can help bring in home stagers, interior designers, professional photographers, and marketing materials. You and I will work together to make sure your home stands out amongst the competition and sells for the highest price possible in the shortest period of time. Team Knapp works hard every day to do big things. I hope you’ll consider me as the listing agent for your property either now, or the next time you’re thinking of selling; I know that together we can create great results. I’m Cari Knapp and I appreciate your business.
  • 4. 
 Meet The Team! Showing Time notifies and provides scheduled showings on your property as well as any changes to scheduled appointments. Licensed Realtor Loves bring joy to others! Personal Assistant/Office Manager Loves her Navy Husband! Licensed Listing Coordinator/ Sales Associate Loves her Hubby & kids! Marketing Coordinator Loves her family & Reading REGINA KLOOSTERMAN CEO/Realtor,CRS Loves Helping People! JASON YORK SHOWING TIME APPOINTMENT CENTER SARA GALLOWAY KATRINA PROULX CARI KNAPP PROPERTY MANAGER Loves his family and granddaughter! TOM KNAPP
  • 5. 
 WHY COLDWELL BANKER ? AGENTS: over 92,000 Offices: over 3,000 Sales Volume: $242.6 Billion Closed Units: 703,736
  • 6. 
 Some PERKS for Choosing Coldwell Banker Vanguard Realty We Bring More Buyers! Personal Assistant/Office Manager Coldwell Banker is positioned to help buyers find homes anywhere in the country through an affiliation with CARTUS, the world’s largest relocation network servicing in 165 countries and more than half of Fortune 500 companies. CARTUS is the world’s leading employee relocation network. Thousands of active & former military members and their families rely on us for real estate services through our status as a preferred USAA Real Estate Rewards Network Broker. Coldwell Banker is proud to serve women and their families, and honored to receive the Women’s Choice Award as a “9 out of 10 Recommended” brand for real estate. $192 million in relocation sales in 2018.*
  • 7. 
 2019 2018 2017 2016 2015 0 11.111 22.222 33.333 44.444 55.556 66.667 77.778 88.889 100 36 44 47 24 26 85 76 66 46 91 MLS Team Knapp 92 93.167 94.333 95.5 96.667 97.833 99 2015 2016 2017 2018 2019 97 98.5 979797 93 9494 95 94 MLS Team Knapp Why Choose Team Knapp? The numbers do not lie. Team Knapp has a proven track record. Average Days on Market 2019: 26 days AVERAGE MLS LISTING 2019: 91 days Average List to Sold % 2019: 97% AVERAGE MLS LISTING 2019: 93% 4% DIFFERENCE!
  • 8. 
 CRS Designation I am proud to say I am designated as one. Not all Real Estate Agents are the same. Cari Knapp Coldwell Banker Vanguard Realty 4371 US-17, 101 Fleming Island, Florida, 32003 CRS Designee Since 2017
  • 9. 
 Stats by Offices Fleming Island Builder Clay County Outsell Closest Competition by 74% Builder
  • 10. 12 Steps to getting your Home on the Market 1 PRICE IT RIGHT Price is one of the major factors that determine the success (or failures) of your home selling. 2 MAKE THE NECESSARY REPAIRS Buyers will pay top dollar for a move-in ready home. 3 IMPROVEMENTS AND UPDATES Updates and upgrades can make your house look more 
 enticing to buyers. 4 MAKE THE FIRST IMPRESSION COUNT! Impressions are formed in seconds, so make it count! 5 CLEAN, DECLUTTER & DEPERSONALIZE Give your home a more open and spacious look. 6 STAGE IT! First impressions matter. Make the buyers want your property by showing them lifestyle they can have. 7 TAKE PROFESSIONAL PHOTOS Pictures speak a thousand words, so make sure your pictures are amazing. Photos are your first impression. 8 CONFIRM HOA/CDD/SELLERS DISCLOSURE/MISC DOCUMENTS Very important we collect all documents pertaining to the property to ensure we disclosed everything to the buyer. 9 COORDINATE SHOWING INSTRUCTIONS (COLLECT KEY) We will set you up with Showing Time, confirm appointments by phone, email or text. 10 PLACE SIGN IN YARD It’s time to show the neighbors and community you are ready to sell! 11 MAKE LISTING LIVE IN MLS Upload Photos, general feutres and details, create description, directions, tax records, upload misc documents, survey, etc. 12 NEGOTIATE THE BEST PRICE & RIGHT DEAL Decide whether to accept, reject or make a counteroffer.
  • 11. 
 When you go on MLS SEND OUT Send listing documents to corporate office Send hard copy of listing documents to seller SET UP Set up listing on Coldwell Banker Vanguard site Set up listing on Trulia Set up Seller to receive Trulia reports CREATE Create and send new seller contact info to coordinator and add to agent database Create flyers for inside brochure Create & Mail Neighborhood Fletter mailing (with flyer and MLS sheet) UPLOAD Upload community pictures to MLS and partner sites Upload listing documents to MLS ENHANCE Enhance listing on realtor.com Enhance listing on zillow.com Enhance TeamKnapp.com PREPARE Prepare Order for Professional Photography Prepare Team Knapp Brochure for Delivery to property Prepare community brochure & courtesy reminder sign ADD Add to customer servicing call list Add YouTube video to partner sites Add listing to other personal website(s) (where applicable) Here is what TEAM Knapp does for YOU
  • 12. 
 Online Promotion Where are the BUYERS looking Online Real Estate Agent Mobile Sites & Apps Open House Yard Sign Online Video Print Newspaper Ad 95% 89% 74% 52% 48% 39% 15% Your FIRST Showing is ONLINE PHOTOGRAPHY MATTERS SAME HOUSE. SAME PRICE. SAME PHOTOGRAPHER. DIFFERENT AGENT. SOLD IN 7 DAYS. BEFORE BEFORE BEFORE AFTER AFTER AFTER
  • 13. 
 Where Does It Go Next? What Matters Most… YOUR HOUSE WILL ALSO BE PROMOTED ON THESE PARTNER WEBSITES
  • 14. 
 SOCIAL MEDIA IS IMPORTANT Let’s Talk About That! We do more than just post your listing - We Boost It! Thousands more potential buyers will see your listing just because you chose Team Knapp.
  • 15. 
 VIRTUAL TOURS Team Knapp will help you stay ahead of your competition. We put your property in front of more online buyers. Buyers love pictures and relocating buyers, really love pictures! Since the first “showing” is online, we provide plenty for them to see!
  • 16. 
PRINT MARKETING~ EXCLUSIVE to TEAM KNAPP INTERIOR BROCHURES/ WHATS INCLUDED? COMMUNITY/AREA BROCHURES +
  • 17. 
 TARGETED MARKETING “FLETTER MAILING” We Send This Out to 60 of your CLOSEST NEIGHBORS PART
 1 PART
 2 PART
 3
  • 18. 
 SELLER’S GUIDE TO SHOWINGTIME
  • 20. 
 GUIDE TO UNDERSTAND SHOWING FEEDBACK