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Property Development Plan for Dummies #1
1. Property Development Plan
For Dummies
#1
[ the art of letting go | The Series ]
By Agung Wirapramana
Vice President Operation & Engineering
PT Hotel Indonesia Natour
2. The focus of property development
There are some reasons why development need to think of :
Asset Quality Maintenance
Property Improvement
Product Competitiveness
Potential Gain
Others
3. What you need to know
The objective of the Property Development
Property & Product Improvement to Market Demand
Product Competitiveness to Competitor
The purpose of the Property Development
Asset Quality Maintenance
Potential Gain
Financial Strategies
4. The Mind Map
Purpose
Highest & Best
Used
Objective
Gain
Cost
Product &
Pricing
Competitiveness
Cost Per
Expenses
optimization
Reliability,
Feasibility
&
Affordable
Financial Modelling
5. Basic Information & Data Involvement
Existing Condition ( Property Assesment Review)
Competitiveness
Design References
Market Demand
Estimated Cost Development
■ Marketing Data
– The Future Pricing
– The Future Market
– The Objective Market
■ Considerant – Pricing Issue
■ Competitor Set
■ Competitor Data
– Existing Competitor
– Future Competitor
6. The Process
Competitor Set &
Product
Competitiveness
Market Data &
Potential Market
Development
Asset Quality
Maintenance
Consideration
Potential Gain &
Other Values
Considerations
Property
Assessment
Property
Improvement Plan
Property
Development Plan
Business Plan
(Short , Mid & Long)
Feasibilities
purpose
objectives
Market Driven
Strategic Objectives Driven
Priority
Consideration
Property
Development
Plan
Potential Gain
Consideration