1. Shrihari KM
#2177, 2nd Cross, 6th Main, Kumaraswamy Layout, Bangalore-560 078, India
Hand phone: +91 9972324651 Email: shrihari.km@gmail.com
Education
Degree: Bachelor of Engineering Branch: Mechanical
Summary of Qualification (Knowledge & Skill Areas)
• Having 6 years of experience in Business Development for Engineering Services
• Experience in presales for Europe, North America & India region. Marketing & Sales
experience in India region.
• Front ended for more than 15 NPD projects (6 design registrations applied) and many
high end engineering analysis projects
• Generated and handled business worth INR 45 million with several repeat orders from
key business accounts (@India Region)
• Worked on End to End project which includes Product Styling, Product Design /
Engineering, Simulations (CAE / CFD), Prototyping, Validation, Manufacturing & Supply
of components.
• Received appreciation from customers for project co ordination
• Demonstrated success in a client facing role
Area of Work
Business Development, Pre Sales, Marketing, Sales, Proposal making, Project Co-ordination,
Customer Management, Vendor Interaction and Marketing Collaterals for events & meetings.
Experience
Symphony Teleca: A Harman Company (July 2014 to till date)
Designation: Lead – Business Analyst (Engineering Services)
Target Vertical: Automotive
Target Region: Europe & North America
2. Role & Responsibilities
• Mainly responsible for Presales activities for Europe (specially Germany) & North America
region for Engineering Services
• Database generation of Tier 1 automotive suppliers / Automotive OEM’s
• Cold calling (CXO / VP level) & pitching for appropriate solutions
• Setting up appointments for discussions with Sales Director
• Handling customer/ prospect presentations bringing unique value to win the business
• Meet with prospective clients, gather requirements, and demonstrate the various aspects
of various solutions
• Understand and capture business and technical requirements
• Building commercial models and proposing suitable engagement models based on
discussions with sales or customers.
• Assist in the development of formal sales proposals (RFI / RFQ) in coordination with
technical, bid management & finance team.
• Support the sales staff in achieving the targets
• Generate marketing collaterals for events & meetings
• Contract handling / NDA support activities
• Reporting of all above activities to Director of Engineering / Associate VP.
Notable Works
• First presales / sales person for ES in STC.
• Competitive intelligence reports for various direct and in-direct competitors. Analysis
done from the Business, Product, Technology and specific Pursuits perspective in
Engineering Services.
• Worked with Associate VP and Director of Engineering in identifying & finalization of
Engineering Services offerings and implementation of the same in company website
• Marketing collaterals: Mailers having company presentation (ES), MSC conference, CES
2015 & IZB conference
• Generated 6 RFQ’s from Europe region & 4 RFQ’s from India region.
Advanced Product Design And Prototyping, An IISc – TCS joint program
(December 2008 – June 2014)
Designation: Business Relationship Manager – Innovation & NPD Services
Target Verticals: Automotive, Telecom, Aerospace, Medical, Consumer Durables, FMCG
Target Region: India
Roles & Responsibilities
• Generate marketing collaterals based on the organizations capabilities with detailed
technical content
3. • Generate Leads and make presentations on the organizations capabilities to bid for
contract innovation, NPD and high-end engineering opportunities
• Scrutinize RFPs and respond to them in liaison with institute’s faculty and core technical
team by owning to make structured proposals that include estimation of time, SOW and
project costs etc,
• Presenting the proposal to prospects and negotiate on the terms & conditions that
includes technical, project specific, financial and IPR ownership matters
• Hand hold the winning proposals till the successful delivery
• Generate a revenue stream by way of selling technologies and products developed in-
house under the product incubation program
Key Accountability Areas
Business Development
• Business Leads generation and pitch appropriate solution-offerings to prospects
• Identifying multidisciplinary Faculty Leads at IISc & technical team for extended
discussions with the prospect for clear understanding of the problem
• Proposal preparation activity in liaison with Faculty of IISc and technical team
• Presenting proposals to prospects and negotiation of contracts
• Preparing marketing presentations, business strategy & plan etc in liaison with the top
management
• Coordinate seminars/ technical talks / conferences on emerging technological trends
across industry verticals by way of involving IISc faculty
• Maintenance of central document and client database and continuously monitor
customer satisfaction
Project Co-ordination & Customer Management
• ‘Single Point of Contact’ (SPoC) for customers
• Co-ordinate for project kick off and arrange meetings with the customer for scope,
timeline & deliverable finalization
• Develop and maintain detailed project schedule & project guidelines and update
regularly during the project execution
• Tracking of project progress and report to senior management. Handle any technical
issues related to project and resolve the same in co-ordination with senior management
• Make technical presentations which includes project status, technical issues, inputs
required or any compliance reports to customer
• Arrange meetings & brain storming sessions within the technical team during project
execution and with the customer. Prepare the minutes of meeting and circulation
• Ensure delivery time lines are met on a consistent basis
• Work with Management to establish and manage project priorities.
• Address IPR ownership issues in consultation with Intellectual Property Cell, IISc
Select Accomplishments
4. • Generated and handled business worth INR 45 million with several repeat orders from
key business accounts
• Handled single biggest order ever in the history of APDAP (to the tune of INR 16
millions)
• Winning proposals resulted in creation of valuable IPR for customer organization
(includes Design registration and patents)
• Front ended for more than 15 NPD projects (6 design registrations applied) and many
high end engineering analysis projects of national interests
• Received appreciation from customers for best project co ordination
• School topper in 10th
standard
Select list of projects handled
• Several Instrument Cluster designs (mechanical packaging) for leading Tier 1 supplier to
major Automotive OEMs
• Passenger Car Roof Rail design for a leading American Automotive OEM
• Design validation of vacuum chamber for robotic TIG welding for a leading Aerospace
company
• Design validation of Stewart Platform for a defense lab
• Design of Single & Multiple outlet resuscitator for a defense lab
• Validating the Concept of Throttle Position Sensor And it’s Characterization for a leading
manufacturer of automotive Electronic Ignition Systems
• Design and Development of Gigabit modems, Rural Access Modules and VoIP phone for
Govt. of India Telecom R&D institution
• Design and development of Syringe pump for a leading medical equipment manufacturer
Personal
• Date of Birth : 02 April, 1986
• Languages known : English, Kannada and Hindi
• Other interests : Listening to Music, Singing, Cricket
• Software : Under gone training in SAP - SD (Functional) at Reliance Global.
MS Office and CAD / CAE (fair knowledge)
Reference: On request