This is a music distribution plan I put together for Nashville artist collective BadWeather.

1. Music Distribution Plan:
(BadWeather)
Patrick Glynn

2. ARTIST INFO
• BadWeather
• Hip-hop, Rage, RnB
• Nashville, TN

3. NUMBER 1 FAN PROFILE
Name: Hayden
Age: 21 (Gen Z)
College Degree or
Trade: Music Industry
Bachelor’s Degree with
a minor in Recording
Industry, (MTSU)
Music Genre: Hip-hop,
Trap, Rage
Money Situation: Lower-
middle class income
Preferred Music
Format: Streaming
Reads: Manga, Post-
Apocalyptic, Sci-Fi
Media Consumption:
Crunchy-Roll, Amazon Prime
Video, YouTube
Social Media Used:
Instagram, Facebook, Tik
Tok
Shops: Rooted, Zumiez,
Aldi’s, Amazon online store,
Plato’s Closet
Weekends: House parties,
working out at the gym,
attending underground
music shows, going to sports
bars with friends
Last Purchase: Trucker Hat
(Zumiez)
[Photo: Raged By The Bell Show BadWeather Instagram]

4. 5 LIFESTYLE CATEGORIES
1. Lifestyle Category- Entertainment (Going to music and sports events)
2. Lifestyle Category- Socializing (Attending house parties, going out to
bars with friends)
3. Lifestyle Category- Fitness (Going to the gym and playing basketball)
4. Lifestyle Category- Creating Outfits (Going to clothing outlets and
thrift stores)
5. Lifestyle Category- Reading (Going to book and comic stores to buy
Japanese Manga)

5. AGGREGATOR CHOICE
- TuneCore offers Sync placements and ambassador deals at high levels of
subscription.
- They have the most reliable revenue reports out of competitors, allowing for
growth to be tracked accurately.
- Artists keep 100% of royalties when working with TuneCore.
-TuneCore offers artist development in the form of small-scale workshops with
industry experts.

6. MOM & POP RECORD
STORES

7. LOCAL LIFESTYLE
RETAILERS

8. ONLINE LIFESTYLE
RETAILERS

9. LIFESTYLE BLOGS & MAGS

10. 2 Spotify Playlists
User-Curated
Playlist Title: HIGH ENERGY RAP HYPE HIPHOP
WORKOUT GYM RAP GYM PUMP
Playlist Creator: Robi.Robillard
Number of Followers: 56,069
Last Song Add Date: August 28, 2023
This playlist is filled with hype Hip-Hop music to workout to
which aligns with BadWeather’s target market. The important
thing about this user-curated playlist is that it is not solely
comprised of major artists and includes songs by smaller rap
artists that fit into the same genre. The most popular songs
by BadWeather fall into the same energetic sound as the
music found on this playlist allowing for discoverability by
music listeners that align with that sound. The playlist curator
also includes contact information in the description, making
reaching out for song placement much easier.
Source: Spotify
Editorial
Playlist Title: Locked In
Playlist Creator: Spotify
Number of Followers: 2,912,747
Last Song Add Date: September 3, 2023
This editorial playlist by Spotify includes hype hip-hop
music. The songs found within it appeal to gym goers
and sports fans with the cover image and title of “Locked
In”. While the music group BadWeather also includes
RnB artists and songs, their most popular music fits into
this genre of high-energy rap music. Artists in the group
have also found high success with other gym playlists
making this a perfect fit.
Source: Spotify

11. 2 Media Contacts
Mikes Dimes: Rapper One More Time: Podcast
Category: Influencer
Summary:
Mikes Dimes is a rap artist and influencer with a large
following amassing over 2 million monthly listeners on
Spotify. His music aligns with the hardcore rap and rage
music BadWeather creates and doing a collaborative show
with him would assist in growing an audience. BadWeather
already has a relationship with the artist and member EJ,
The Maker was cosigned by him during a trip to Los
Angeles, CA.
Source:
This touchpoint was discovered through being a part of
BadWeather and being updated on the cosigning. Mike
Dimes’ social media page can be seen here.
Category: (Interviewer)
Summary:
This Atlanta based group does interviews on underground
rap artists. Each episode has a different guest where they
discuss their current place in the music industry and
where they came from. Landing an interview for the whole
BadWeather group would make for great exposure and
more awareness in the Atlanta area. BadWeather does
shows in that city from time to time, so becoming more
connected with the locals through the podcast would
assist in bringing out larger crowds.
Source:
One More Time on YouTube

12. REFERENCES
Complex. (n.d.). Style: Latest streetwear news, designers, emerging brands. https://www.complex.com/style
The Great Escape. (n.d.). The Great Escape - Music & More. Home. https://thegreatescapeonline.com/
Grimey’s. (n.d.). Grimey’s New & Preloved Music. https://www.grimeys.com/
The Groove. (n.d.). The Groove. https://thegroovenashville.com/
Hype Off Life. (n.d.). Hype off life magazine. https://hypeofflife.com/magazine
HypeBeast. (n.d.). Hypebeast. Driving Culture Forward. Hypebeast. https://hypebeast.com/tags/streetwear
Mckinnon, J. (2023, August 17). Thrift Magazine. Men of Thrift. https://menofthrift.com/front-page
Music Gateway. (2019, August 22). What is DistroKid & is it any good? https://www.musicgateway.com/blog/music-
distribution/distrokid-review-is-it-worth-it
MTSU. (n.d.). Middle Tennessee State University School of Music. School of Music | Middle Tennessee State University.
https://www.mtsu.edu/music/
Muscle and Fitness. (n.d.). Workouts, nutrition tips, supplements & advice. Muscle & Fitness. https://www.muscleandfitness.com/
Third Man Records. (n.d.). Third Man Records. Third Man Records – Official Store. https://thirdmanrecords.com/
TuneCore. (n.d.). Tunecore pricing and plans | Affordable Music Distribution & Publishing. https://www.tunecore.com/pricing
Vinyl Tap. (n.d.). Vinyl Tap. Nashville. http://www.vinyltapnashville.com/