This document summarizes and analyzes the design elements of Lucy Spraggan's 2013 album "Join the Club". The album cover features a card theme represented through fonts and symbols. The artist's name is prominently displayed at the top in a large font, with the album title below in a smaller, casino-inspired font. Inside, card references are less prominent but the club symbol appears on the CD. Photographs show Lucy in simple, isolated settings that convey her independent artistic style. Design conventions like barcodes and label placements are followed throughout.

1. Released on 4th October, 2013, Lucy Spraggan’s ‘Join the Club’ is her second debut
studio album. The casing of the album is a traditional Jewel Case.
Throughout the whole design of the album, there is a continuous theme of playing
cards. Lucy has creatively used the name of the album to link it to the idea of playing
a game of cards but also suggests she is inviting new fans into the already existing
fan base, creating a more family-like feel amongst the fans.
The fonts of both her name and the name of the album are typical fonts associated
with cards and casinos, this is also supported by the club symbols on either side of
‘Join The Club’- showing the continuous theme.
The titles are conventionally placed at the top and bottom of the cover, with the
image separating them. This was most likely done because ‘Lucy Spraggan’ fills most
of the empty space and the top, if ‘Join The Club’ was to be placed underneath, it
would become too clustered, therefore is placed at the bottom to fill that space.
Again, it keeps with the conventions as the name of the album is in a different font
and smaller than her name.
Following on the cover, the track list has been written in the same font as
the album name. This is to keep some form of continuity as the card theme
isn’t really seen here. Again, the text fills up most the space above the
image which has been creatively taken to allow this composition.
It also follows conventions as a barcode has been placed at the top and the
music label at the bottom.
The image shows a natural shot of Lucy at a bus stop- this is something I
will be considering when taking the photo for my album. The colour also
allows contrast between the sky and white text- this is something
important to consider because if the colour of the background/ image is
too bright, white text will not be readable.

2. Inside the album, the theme of cards is lost, slightly.
While the images appear to have no relevance, the
club is printed on the cd. The CD also continues the
blue colour scheme and carries conventions as the
music label is placed at the bottom.
In the first image, Lucy is conventionally seen, at a
long shot, sat with her guitar. The types of shots in this
album are all similar as they have quite a large bit of
empty space above the subject. This is showing that
Lucy is an independent artist and in her own world in
a way. These types of images are what I wish to refer
to when producing my own. I love the style and
simplicity of them, yet they still convey meanings and
feelings.
The spine of the album is fairly simplistic as it states
the name of the artist and album, using the same font
and colour on the cover, and catalogue number can be
seen towards the bottom.