2. “There
is
a
market
for
my
skills
and
I
will
decide
who
can
buy
them.”
Whether
you
work
at
a
large
company,
a
small
boutique
firm
or
you
freelance,
you
must
believe
in
that
statement.
2
3. “My
Job
Search
is
a
positive
activity
that
will
be
a
central
part
of
my
life.”
Finding
a
job
and
keeping
a
job
is
a
real
job.
Photo
http://www.sxc.hu/profile/woodsy
3
4. Where
are
You?
•
Google
•
Facebook
•
Linked
In
(Be
part
of
groups)
•
Blogs
Remember:
The
Internet
makes
your
life,
especially
what
you
post/share
permanent
and
searchable.
4
5. Never
Burn
a
Bridge!
People
will
remember
you.
I’ve
received
business
from
jobs
I
have
resigned
from.
Ever
hear
the
expression
“Have
some
class.”
Well
it
works.
5
6. Pay
Attention
to
Details
• dot
your
i’s.
• and
cross
your
t’s.
• spell
people’s
name
correctly.
• spell
your
name
correctly.
• visually
appealing
resume.
6
7. Know
Something
• research
your
audience
• folks
you’ll
meet
• clients
of
the
agency
• advertising
in
general
• have
a
point-‐of-‐view
and
share
it
7
8. “I
can
create
an
opportunity
even
if
there
isn’t
an
opening.”
Every
conversation,
every
meeting
is
an
opportunity.
You
must
maintain
that
point
of
view.
8
9. “I
will
be
more
successful
if
more
people
know
about
my
search.”
• Networking
is
no
joke.
• Tell
everyone
what
job
or
work
you
want.
Don’t
be
shy.
• Join
free
organizations
for
lunches
• RBA
• RBWN
• Chamber
of
Commerce
9
10. Learn
How
to
Think
• college
is
teaching
you
to
remember
and
regurgitate
• Advertising
and
PR
focus
on
solutions
not
memorization
• Consumers/Technology
moving
to
fast
-‐-‐
what
you’re
learning
is
already
outdated
by
the
time
you
learn
it.
• Agencies
and
Small
companies
need
critical
thinkers!
10
11. Deal.
Don’t
Suppress.
Dream
Build
Thank
your
old
coworkers
Cry
Volunteer
Inspirational
Biographies
Journal
Exercise
Tell
the
Truth
Commit
to
Something
Professional
Network
Get
Up
and
Dress
Eulogize
your
old
job
Tell
your
story
11
12. “I’ll
never
stop
looking
for
my
next
job
again.”
Your
employer
is
always
looking
for
their
next
you.
12