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1	
  
“There	
  is	
  a	
  market	
  for	
  my	
  skills	
  
and	
  I	
  will	
  decide	
  who	
  can	
  buy	
  
them.”	
  

Whether	
  you	
  work	
  at	
  a	
  large	
  
company,	
  a	
  small	
  boutique	
  firm	
  or	
  
you	
  freelance,	
  you	
  must	
  believe	
  in	
  
that	
  statement.	
  




                                                         2	
  
“My	
  Job	
  Search	
  is	
  a	
  positive	
  
                            activity	
  that	
  will	
  be	
  a	
  central	
  part	
  
                            of	
  my	
  life.”	
  


                            Finding	
  a	
  job	
  and	
  keeping	
  a	
  job	
  is	
  a	
  
                            real	
  job.	
  




Photo	
  http://www.sxc.hu/profile/woodsy	
                                                     3	
  
Where	
  are	
  You?	
  
•	
  Google	
  

•	
  Facebook	
  

•	
  Linked	
  In	
  (Be	
  part	
  of	
  groups)	
  

•	
  Blogs	
  

Remember:	
  The	
  Internet	
  makes	
  your	
  
life,	
  especially	
  what	
  you	
  post/share	
  
permanent	
  and	
  searchable.	
  




                                                        4	
  
Never	
  Burn	
  a	
  Bridge!	
  

People	
  will	
  remember	
  you.	
  I’ve	
  
received	
  business	
  from	
  jobs	
  I	
  have	
  
resigned	
  from.	
  	
  

Ever	
  hear	
  the	
  expression	
  “Have	
  
some	
  class.”	
  Well	
  it	
  works.	
  




                                                        5	
  
Pay	
  Attention	
  to	
  Details	
  
• dot	
  your	
  i’s.	
  

• and	
  cross	
  your	
  t’s.	
  

• spell	
  people’s	
  name	
  correctly.	
  

• spell	
  your	
  name	
  correctly.	
  

• visually	
  appealing	
  resume.	
  




                                                6	
  
Know	
  Something	
  
• research	
  your	
  audience	
  

• folks	
  you’ll	
  meet	
  

• clients	
  of	
  the	
  agency	
  

• advertising	
  in	
  general	
  

• have	
  a	
  point-­‐of-­‐view	
  and	
  share	
  it	
  




                                                             7	
  
“I	
  can	
  create	
  an	
  opportunity	
  even	
  
if	
  there	
  isn’t	
  an	
  opening.”	
  


Every	
  conversation,	
  every	
  meeting	
  
is	
  an	
  opportunity.	
  You	
  must	
  
maintain	
  that	
  point	
  of	
  view.	
  




                                                       8	
  
“I	
  will	
  be	
  more	
  successful	
  if	
  more	
  
people	
  know	
  about	
  my	
  search.”	
  

• Networking	
  is	
  no	
  joke.	
  

• Tell	
  everyone	
  what	
  job	
  or	
  work	
  you	
  
want.	
  Don’t	
  be	
  shy.	
  

• Join	
  free	
  organizations	
  for	
  lunches	
  
       • RBA	
  
       • RBWN	
  
       • Chamber	
  of	
  Commerce	
  




                                                             9	
  
Learn	
  How	
  to	
  Think	
  
• college	
  is	
  teaching	
  you	
  to	
  
remember	
  and	
  regurgitate	
  

• Advertising	
  and	
  PR	
  focus	
  on	
  
solutions	
  not	
  memorization	
  

• Consumers/Technology	
  moving	
  to	
  
fast	
  -­‐-­‐	
  what	
  you’re	
  learning	
  is	
  
already	
  outdated	
  by	
  the	
  time	
  you	
  
learn	
  it.	
  

• Agencies	
  and	
  Small	
  companies	
  
need	
  critical	
  thinkers!	
  

                                                         10	
  
Deal.	
  Don’t	
  Suppress.	
  
                                Dream	
  Build	
              Thank	
  your	
  old	
  coworkers	
  
     Cry	
  

                  Volunteer	
  
                                              Inspirational	
  Biographies	
  

   Journal	
  
                Exercise	
                                                      Tell	
  the	
  Truth	
  

                         Commit	
  to	
  Something	
  
                                                                   Professional	
  Network	
  
Get	
  Up	
  and	
  Dress	
  
                                                                            Eulogize	
  your	
  old	
  job	
  
                                  Tell	
  your	
  story	
  

                                                                                                                 11	
  
“I’ll	
  never	
  stop	
  looking	
  for	
  my	
  
next	
  job	
  again.”	
  

   Your	
  employer	
  is	
  always	
  looking	
  for	
  
   their	
  next	
  you.	
  




                                                            12	
  
Thank	
  you.	
  
Christine	
  Baker	
  

christine@cbcreativeinc.com	
  

www.cbcreativeinc.com	
  




                                  13	
  

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Work foryou

  • 2. “There  is  a  market  for  my  skills   and  I  will  decide  who  can  buy   them.”   Whether  you  work  at  a  large   company,  a  small  boutique  firm  or   you  freelance,  you  must  believe  in   that  statement.   2  
  • 3. “My  Job  Search  is  a  positive   activity  that  will  be  a  central  part   of  my  life.”   Finding  a  job  and  keeping  a  job  is  a   real  job.   Photo  http://www.sxc.hu/profile/woodsy   3  
  • 4. Where  are  You?   •  Google   •  Facebook   •  Linked  In  (Be  part  of  groups)   •  Blogs   Remember:  The  Internet  makes  your   life,  especially  what  you  post/share   permanent  and  searchable.   4  
  • 5. Never  Burn  a  Bridge!   People  will  remember  you.  I’ve   received  business  from  jobs  I  have   resigned  from.     Ever  hear  the  expression  “Have   some  class.”  Well  it  works.   5  
  • 6. Pay  Attention  to  Details   • dot  your  i’s.   • and  cross  your  t’s.   • spell  people’s  name  correctly.   • spell  your  name  correctly.   • visually  appealing  resume.   6  
  • 7. Know  Something   • research  your  audience   • folks  you’ll  meet   • clients  of  the  agency   • advertising  in  general   • have  a  point-­‐of-­‐view  and  share  it   7  
  • 8. “I  can  create  an  opportunity  even   if  there  isn’t  an  opening.”   Every  conversation,  every  meeting   is  an  opportunity.  You  must   maintain  that  point  of  view.   8  
  • 9. “I  will  be  more  successful  if  more   people  know  about  my  search.”   • Networking  is  no  joke.   • Tell  everyone  what  job  or  work  you   want.  Don’t  be  shy.   • Join  free  organizations  for  lunches   • RBA   • RBWN   • Chamber  of  Commerce   9  
  • 10. Learn  How  to  Think   • college  is  teaching  you  to   remember  and  regurgitate   • Advertising  and  PR  focus  on   solutions  not  memorization   • Consumers/Technology  moving  to   fast  -­‐-­‐  what  you’re  learning  is   already  outdated  by  the  time  you   learn  it.   • Agencies  and  Small  companies   need  critical  thinkers!   10  
  • 11. Deal.  Don’t  Suppress.   Dream  Build   Thank  your  old  coworkers   Cry   Volunteer   Inspirational  Biographies   Journal   Exercise   Tell  the  Truth   Commit  to  Something   Professional  Network   Get  Up  and  Dress   Eulogize  your  old  job   Tell  your  story   11  
  • 12. “I’ll  never  stop  looking  for  my   next  job  again.”   Your  employer  is  always  looking  for   their  next  you.   12  
  • 13. Thank  you.   Christine  Baker   christine@cbcreativeinc.com   www.cbcreativeinc.com   13