1	  
“There	  is	  a	  market	  for	  my	  skills	  and	  I	  will	  decide	  who	  can	  buy	  them.”	  Whether	  you	  work	 ...
“My	  Job	  Search	  is	  a	  positive	                              activity	  that	  will	  be	  a	  central	  part	    ...
Where	  are	  You?	  •	  Google	  •	  Facebook	  •	  Linked	  In	  (Be	  part	  of	  groups)	  •	  Blogs	  Remember:	  The...
Never	  Burn	  a	  Bridge!	  People	  will	  remember	  you.	  I’ve	  received	  business	  from	  jobs	  I	  have	  resig...
Pay	  Attention	  to	  Details	  • dot	  your	  i’s.	  • and	  cross	  your	  t’s.	  • spell	  people’s	  name	  correctly...
Know	  Something	  • research	  your	  audience	  • folks	  you’ll	  meet	  • clients	  of	  the	  agency	  • advertising	...
“I	  can	  create	  an	  opportunity	  even	  if	  there	  isn’t	  an	  opening.”	  Every	  conversation,	  every	  meetin...
“I	  will	  be	  more	  successful	  if	  more	  people	  know	  about	  my	  search.”	  • Networking	  is	  no	  joke.	  ...
Learn	  How	  to	  Think	  • college	  is	  teaching	  you	  to	  remember	  and	  regurgitate	  • Advertising	  and	  PR	...
Deal.	  Don’t	  Suppress.	                                  Dream	  Build	              Thank	  your	  old	  coworkers	   ...
“I’ll	  never	  stop	  looking	  for	  my	  next	  job	  again.”	     Your	  employer	  is	  always	  looking	  for	     t...
Thank	  you.	  Christine	  Baker	  christine@cbcreativeinc.com	  www.cbcreativeinc.com	                                   ...
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Presentation to graduating college students about the job search process.

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  1. 1. 1  
  2. 2. “There  is  a  market  for  my  skills  and  I  will  decide  who  can  buy  them.”  Whether  you  work  at  a  large  company,  a  small  boutique  firm  or  you  freelance,  you  must  believe  in  that  statement.   2  
  3. 3. “My  Job  Search  is  a  positive   activity  that  will  be  a  central  part   of  my  life.”   Finding  a  job  and  keeping  a  job  is  a   real  job.  Photo  http://www.sxc.hu/profile/woodsy   3  
  4. 4. Where  are  You?  •  Google  •  Facebook  •  Linked  In  (Be  part  of  groups)  •  Blogs  Remember:  The  Internet  makes  your  life,  especially  what  you  post/share  permanent  and  searchable.   4  
  5. 5. Never  Burn  a  Bridge!  People  will  remember  you.  I’ve  received  business  from  jobs  I  have  resigned  from.    Ever  hear  the  expression  “Have  some  class.”  Well  it  works.   5  
  6. 6. Pay  Attention  to  Details  • dot  your  i’s.  • and  cross  your  t’s.  • spell  people’s  name  correctly.  • spell  your  name  correctly.  • visually  appealing  resume.   6  
  7. 7. Know  Something  • research  your  audience  • folks  you’ll  meet  • clients  of  the  agency  • advertising  in  general  • have  a  point-­‐of-­‐view  and  share  it   7  
  8. 8. “I  can  create  an  opportunity  even  if  there  isn’t  an  opening.”  Every  conversation,  every  meeting  is  an  opportunity.  You  must  maintain  that  point  of  view.   8  
  9. 9. “I  will  be  more  successful  if  more  people  know  about  my  search.”  • Networking  is  no  joke.  • Tell  everyone  what  job  or  work  you  want.  Don’t  be  shy.  • Join  free  organizations  for  lunches   • RBA   • RBWN   • Chamber  of  Commerce   9  
  10. 10. Learn  How  to  Think  • college  is  teaching  you  to  remember  and  regurgitate  • Advertising  and  PR  focus  on  solutions  not  memorization  • Consumers/Technology  moving  to  fast  -­‐-­‐  what  you’re  learning  is  already  outdated  by  the  time  you  learn  it.  • Agencies  and  Small  companies  need  critical  thinkers!   10  
  11. 11. Deal.  Don’t  Suppress.   Dream  Build   Thank  your  old  coworkers   Cry   Volunteer   Inspirational  Biographies   Journal   Exercise   Tell  the  Truth   Commit  to  Something   Professional  Network  Get  Up  and  Dress   Eulogize  your  old  job   Tell  your  story   11  
  12. 12. “I’ll  never  stop  looking  for  my  next  job  again.”   Your  employer  is  always  looking  for   their  next  you.   12  
  13. 13. Thank  you.  Christine  Baker  christine@cbcreativeinc.com  www.cbcreativeinc.com   13  

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