3. Definition of Strategic Managemnt
Strategic management is the art and science of
formulating, implementing, and evaluating cross-
functional decisions that enable an organization to
achieve its objectives.
6. Strategy Implementation
Strategic implementation is the process that puts
plans and strategies into action to reach goals.
The basic strategy implementation activities are
establishing annual objectives, devising policies,
and allocated resources.
7. Strategy Evaluation
Strategic evaluation could be defined as the process of
determining the effectiveness of a given strategy in
achieving the organizational objectives. Fundamental
activities in this stage are (1) reviewing external and internal
factors that are the bases for current strategies,(2)
measuring performance, and (3) taking corrective actions.