2. Introduction
• The Indian auto industry is one of the largest in the world.
• Ashok Leyland is an Indian automobile manufacturing company
headquartered in Chennai.
• It was founded by ragundan saran in 1948
• Ashok Leyland is market leader bus segment.
• Ashok Leyland is the second largest manufacture of commercial vehicle in
India and
3. History
• Ashok motors was founded in 1948 by Ragunadan saran. The company was
engaged in the assembly and distribution of Austin passenger cars in India.
• Leyland motors joined with ashok in 1954 with equity participation, changing
the name of the company to ashok Leyland.
• In 1987 land rover Leyland international holdings limited was taken over by a
joint venture between hiduja group and Iveco.
• In 2007 the hinduja group also brought out Iveco’s indirect stake in ashok
Leyland, today the company is flagship of the hinduja group.
4. Company profile
• Ashok Leyland is an Indian automobile manufacturing company headquarter
in Chennai.
• It was founded in 1948
• Operating six plants
• It sells about 60000 vehicles and about 7000 engines annually
• In truck segment ashok Leyland primarily concentrates on the 16 ton to 25
ton range of trucks