1. AmeliaPatchett
Target Audience andgenre
The target audience forvibe magazine people
aged18 -35+ who like tolistentothe hiphop,
R&B and rap music.We can see thisfromthe
advertisementusedinsidethe magazine one
example isthe vodkaandan expensivecar.
Thisshowsus that thismagazine isaimedat
olderpeople whohave lostmore moneyto
spendthisrelatestothe genre of musicas
rap and R&B are quite moneyorientated.
Howeveramain audience wouldbe of the
blackoriginas it ismainlytheirtype of music.
Main Image---The mainimageisapicture of
the rapper Eminem.Itisverylarge and isin
the centre of the page to catch the attention
of the customersotheywouldbuyit.As well
as that, itshowsa seriousexpression, ahat
and a chainwhichstereotypicallyrepresents
a rap star withthe featuresandgivesagood
insightasto what the magazine isgoingtobe
about.
Model credit--- itisinboldredwritingin
whichwill attractthe reader’seye whenin
the bookstore. As well asthat itgivesan
insightasto what will be the maindescription
inthe magazine helpingtowardspeople’s
interestinwhetherthey wouldreaditornot.
Main CoverLine
The main coverline isredandboldhoweveris
inthe weakfallowareathereforechanging
the way the readermay lookat the coverof
the magazine.Italsomay showthe danger
he’sgone throughinhispast and nowhe’s
bringingitall back againfor a 10th
reunion.
Colours/Typefaces/House style
The blandbut meaningful coloursof red,grey,black
and white representsthe dangerof arapper and
definitelyhisstoryof howhe become a rapper.As
well asthat the white couldmeanhis puritybutalso
helpsthe writingtostandout fromhisdark past.
Masthead
The mastheadislarge and in a boldfont whichhelps
it be readable, eventhough onthismagazine the
image isinthe waythey’ve done itbecause itwould
be recognisable asthe mainaudience wouldbe
people whoalreadybuythe VIBEMagazine. Vibe also
signifiesthe feelof the musicinwhichthe theme of
rap is verysignificant.
The GutenbergDesignPrinciple--- Itusesthe
principle becausethe strongfallowareaIsonthe top
rightcorner where itreadsthe biggay debate which
will grabthe attentionof others.Also,the bottom
rightcorner isthe terminal areawhere the barcode
and price isusuallyplaced.The leftside contradicts
thisas the primaryoptical area has nothingandthe
coverline isinthe weakfallowarea.
Coverlines--- the coverlinethe biggaydebate mightinterestawider
range of readersas itis ina boldwritingina place that hardlyhas much
writingmakingiteasiertosee first.Aswell asthatthe coverlinesare
clearto read makingiteasyto knowwhatis mentionedinthe magazine.
Banners/Flashes/badges---
There aren’tas manybadgesor banners on thiscover
otherthan an Exclusive signtoattractattentionand
the listof artists onthe rightside inthe blackbox to
make it standout. OBAMA: ARE YOU STILL DOWN?is
a bannerwhichalsostandsout and as it isinwhite
and goesacross the top of the page whichdrawsthe
readerto lookat it andmakesthemquestionitfrom
the start to get theirthoughts onitbefore reading.
