Stop hiring full-time specialists. You do NOT employ a large, in-house marketing team. Create your own Internet marketing department.

1. 1
Advertising for
Business
www.a4b.digital info@a4b.digital
How to create an outsourced
Internet marketing
department?

2. 2
Outsource marketing is the art of handing over the
entire marketing demands of a company to a third
party.
✚ You do NOT employ a large, in-house marketing
team.
✚ Stop hiring full time specialists.
Outsource
Marketing

3. 3
Get an entire team of
experts for significantly
less than the cost of full-
time specialists
4
Advantages of outsourced marketing?
Cost
Save on all of the time it
takes to find someone or to
learn the entire Internet
marketing field yourself
Time
Hire only whenever and
wherever you need
resources
Necessity
No hidden fees/total
transparency
Access
Your team is highly
experienced in your target
market and the many
marketing channels and
opportunities available
Experience
1
2
3
4
5

4. 4
Lead
generation
Only Google Certified Specialists
11
Marketing Tasks You Can Outsource
Content
creation
Visual content
creation
Website design
SEO
PPC campaigns
Social Media
and PR

5. 5
You are served by an expert who engages
only with your project
100% of the working time is spent only on
your business
All specialists are experts in your niche
You have your own marketing team which
is cheaper than an in-house department
Fully engage in all specifics of your
business
You communicate only with head of
department. You don’t need to be in
touch with all departments and
specialists separately as in most digital
agencies
Head of department is your right hand
and partner in your business.
How is
outsourced
marketing
different from
working with
an ad agency?

6. 64
Structure of Typical Digital Agency
Client
PPC Project
Manager
Head Of PPC
Department
PPC
Specialist
Head Of SEO
Department
SEO
Specialist
Copywriter
Link-builder
SEO Project
Manager
Web Analytic
Client’s Site
Site 3 Site 4
Site 5
Site 2
Site 1

7. 7
Structure of Outsourced Marketing Department
Head of
Marketing
Department
Client
SEO
Specialist
Copywriter
SMM
Specialist
Email
PPC
Specialist
Web Analytic
Developer
Designer
Client’s Site

8. 8
How do you want to promote your
products/services?
Create an Internet marketing
strategy.
What Internet channels do you want
to outsource?
What specialists do you need?
What specialists do you have already
in-house?
Hire the appropriate specialist.
Hire team leader or manage all
department work by yourself.
An Easy Way
to Create Your
Outsourced
Marketing
Department
… OR

9. JUST HIRE US
AND WE WILL DO ALL JOBS FOR YOU :)
Advertising for
Business
www.a4b.digital info@a4b.digital