2. Insides
Strategy for business and operations
Competitive dimensions
Dealing with trade offs
Order qualifiers and winners
Operations strategy framework
Activity system map
3. Strategy as per Business
Procedure ought to characterize how a firm plan to make and support
esteem for its shareholders
Generally a Strategy separates into three noteworthy parts:
1. Operation adequacy
2. Customer administration
3. Item development
Identifies with improvement of new
items, markets and relationship to
maintain the development
4. Operations administration is critical as it identifies with all the three parts of the technique
A world-class organization perceives that its capacity to contend in the commercial
centre relies on upon adding to an operations and supply methodology
Operations Strategy
Operations procedure is worried with setting wide arrangements and arrangement for
utilizing the assets of a firm to best boost its long haul aggressive technique
5. An organizations Operations methodology is exhaustive through its reconciliation
with the corporate procedure and includes a long haul handle that should foster
inescapable change
The Operations Strategy includes choices identified with configuration of
procedures and foundation expected to bolster the procedure
The procedure plan incorporates:
1. Choice of suitable innovation
2. Estimating the procedure over a timeframe
6. • The base choices include
1. The rationale connected with arranging and control framework
2. Quality confirmation and control drew nearer
3. Work instalment structures and
4. Association of operations capacity
An organizations operations capacities are seen as a collection most appropriate to
adjust to changing item and/or benefits needs of the clients.
7. Competitive Dimensions
• Cost or Price
Make the Product or Deliver the Service Cheap
• Quality
Make a Great Product or Deliver a Great Service
• Delivery Speed
Make the Product or Deliver the Service Quickly
• Delivery Reliability
Deliver It When Promised
• Coping with Changes in Demand
Change Its Volume
• Flexibility and New Product Introduction Speed
Change It
• Other Product-Specific Criteria
Support it
8. Dealing with Trade-offs
For instance, if we reduce costs by reducing product
quality inspections, we might reduce product quality.
Cost
Flexibility Delivery
For instance, if we
improve customer
service problem solving
by cross-training
personnel to deal with a
wider Quality
wider-range of
problems, they may
become less efficient at
dealing with commonly
occurring problems.
Cost
Quality
DeliveryFlexibility
9. Order Qualifiers and Winners
Order qualifiers are the basic criteria that
permit the firm’s products to be considered
as candidates for purchase by customers.
Order winners are the criteria that
differentiate the products and services of one
firm from another
10. Instances 0rder qualifier and winner
• A brand name car can be an “order
qualifier”
• Repair services can be “order
winners”
Examples: Warranty, Roadside Assistance,
Leases, etc.