I worked in the Digital marketing to achieve result and It means to achieve a case study for each client I worked with,
In this presentation you will my last case studies in many industries and different type of ads
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Ahmed abdel samea case studies (1)
1. Hello!
I'm Ahmed Abdel Samea, I'm the Digital Marketer that likes to try, explore
and learn new things, then turn them into a real experience through real
life experiments to provide something valuable known as RESULTS, and
create the effective case study and desired ROI.
Need to know more information? The next slide especially for you
4. 4
Problem: There is no real problem affecting the brand to success.
The only problem is the bank is new.
A new Bank established in Egypt, his target is to bring new
customers in Egypt.
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Process:
● Create a plan that fit the bank current situation.
● Create a customer avatar that allows identifying the specific characteristics of people who like to be a bank customer.
● Make A/B test between with different targeting and Content to know the which make the user convert.
● Set the tracking the code in the Website to track the user journey.
● Running more than campaigns with 110 Ad and optimize between them to enhance the result.
● Stop the campaigns and Ad with a low conversion rate and increase the budget to the winning AD.
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Output:
● Achieved 3X at the end of the month from the KPIs, with 4M Impression for 2M reached people in the first
month of the campaign.
● After optimization, the cost decreased by 30% than at the beginning of the campaign.
8. 8
Problem:
1. the client has a bad experience from the previous Digital Marketer,
“pays with no result”
2. The original page has been deleted so we create a new page.
3. Website problems example: problem in the responsive.
Solutions/Steps:
1. I recommended to start Ads only as a test to show him a results.
2. Send a report about the problems that should be resolved in the website.
3. Put the tracking code in the website.
4. Create the Customer avatar.
5. Start the ads through the facebook and instagram and make A/B test.
6. Optimize the campaign to enhance the result.
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Output:
For the business: We achieve 150% + ROI.
For the client: he request to go digital with me .
The Tools that used:
11. 11
Problem:
1. The restaurant is new.
2. There is no strategy followed through the Social Media.
3. Low Ads Budget
Solutions/Steps:
1. I studied the restaurant to find the points that can be exploited and study the audience to
create the Persona.
2. Create a strategy to make the people talking about the restaurant "WOM".
3. Create a catchy name for one of the Dishes, I named it as “Tagen el Khamis”.
4. We brought foreigners to make test food campaign.
5. Focus on the special dishes that brought ""اﻷﻛﯾل and the exploitation of his videos.
6. Make a look like and retarget the audiences to enhance the ads result.
12. 12Result
The place is now well-known between the peoples and companies
around the restaurant.
Ramadan Campaign Result
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This case study is not for the client, but it belongs to me until I try and discover to gain more
experience as a affiliate.
Problem: Low ads budget
Process:
● Determine the gender and choose the product that fit them.
● Create a landing page to view those products
● Put the tracking code to analyze in-depth detail about the visitors on the website
to provide valuable insights.
● Set up the ads campaign with multi ads copy.
● Optimize the campaign to enhance the result.
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The Tools that used:
Achievements
The best result that I have turned the knowledge from Google ads courses
to an experience, and that's what I achieved:
16. AhmedAbdelSamea
Well, you have seen my previous Case-Studies, ain't you want to
create something new and more much better together?
Ahmedabdelsamea13@gmail.com 01025517588