The Fit for Growth Programme is a business coaching program that helps business owners achieve their vision and desired lifestyle faster. It provides a structured approach across 12 key areas, including developing business and personal visions, marketing strategy, value proposition, sales processes, staff performance, business performance, growth strategies, networking, partnerships, succession planning, and exit strategies. The program is designed to help clients gain clarity in each area and design strategies for business growth.
2. www.probusinesscoaching.com.au
The Fit for Growth Programme
- Achieve your vision and desired lifestyle faster
Fit for Growth Programme
Business
Idea
Marketing
Strategy
Value
PropositionAttract More Clients
Sales
Process
Staff
Performance
Business
PerformanceBusiness Performance
Growth
Strategies
Networking
Partnerships
Succession
Exit StrategyDesign Growth Strategy
3. www.probusinesscoaching.com.au
The Fit for Growth Programme
- Achieve your vision and desired lifestyle faster
Business
Idea
Focus: Create clarity for your journey
Design your Personal Vision
Design your Business Vision
Business Mission - what is your business’s core purpose
Marketing
Strategy
Focus: Clarity on your marketing strategy
Define your ideal client
Identify the best media to use for communication
Develop a powerful elevator pitch
Value
Proposition
Focus: Clarity on your client value proposition
Describe the outcomes client wants
Identity the gains you can provide
Identify the pains you can remove
Attract More Clients
4. www.probusinesscoaching.com.au
The Fit for Growth Programme
- Achieve your vision and desired lifestyle faster
Sales
Process
Focus: Client acquisition
Design sales pipeline for acquiring new clients
Develop your sales activity planner
Improve conversion
Staff
Performance
Focus: Get the most out to your team
Design clear job description
Grow your team by motivation and incentives
Engage your team in your business
Business
Performance
Focus: Get the most out of your business
Define Key Performance Indicators
Setup reporting
Monitor Financial performance
Drive Business Performance
5. www.probusinesscoaching.com.au
The Fit for Growth Programme
- Achieve your vision and desired lifestyle faster
Growth
Strategies
Focus: Identify your growth options
Identify options for Internal growth
Explore options for external growth
Review pricing versus value
Networking
Partnerships
Focus: Growing with others
Investigate networking options
Explore options for partnerships
Explore options for boards
Succession
Exit Strategy
Focus: Moving on
Explore possible succession plans
Develop exit strategy
Determine value of business
Design Growth Strategy
6. www.probusinesscoaching.com.au
The Fit for Growth Programme
- Achieve your vision and desired lifestyle faster
Contact me
Per Lillie
Business Growth Coach | Author |
GrowthWheel® Certified Business Advisor
email: per@probusinesscoaching.com.au
mobile: 0423 657 727
www.probusinesscoaching.com.au
Editor's Notes
Hello everybody - thanks for participating today in our webinar covering our Fit for Growth Programme - a programme that can help you achieve your vision and desire lifestyle faster - I am very excited to have you onboard for this webinar today - we are just waiting for a couple more to join and then we will be ready to roll - meanwhile you can do me a favour and type your name and where you are calling from into the question box - thanks [PAUSE - MUTE] 1 minute - HI Sean from Sydney - welcome back Pauline from Wollongong - Hans from Melbourne {ENTER]
Thank you very much for your participation - and I look forward to our chat
And finally the last session in our Attract More Clients module - Marketing Strategy
Session 3 - Marketing Strategy - here we will focus on designing a marketing strategy for your business using our 3 step marketing strategy process - First step - use our proven template to define your ideal client or clients - Second step - identify the best means of reaching out and connecting with your ideal client - and the final step 3 - is to develop a powerful and convincing elevator pitch or presentation to connect and engage with your ideal client.
The outcome of the module “Attract More Clients” is clarity about your journey, a crystal clear picture of your ideal clients - how to connect - and how to engage with them
And the final session in the Drive Business Performance module is
Session 3 - Business Performance - Here we focus on defining key performance indicators we will use to measure both financial performance and overall business performance
Now to the final session in the module Design Growth Strategy
Session 3 - Succession and Exit Strategy - where we focus on the end game, when you have reached the time to move on and want to exit the business - we will explore a possible succession-plan [internal buy-out] and what that entails - we will help you develop an exit strategy - and also importantly - we will discuss how to determine the value of our business - and also share a strategy on how to maximise the value of your business
The outcome of the module Design Growth Strategy is a clear outline of your future - and also the tools to navigate your business to the place where it can support your desired lifestyle
I would like to introduce myself - my name is Per Lillie and I am a business growth coach, an author and a GrowthWheel Certified Business Advisor -.[ENTER] and as you can see from this slide I have over the past 25 years moved around in many areas of the world in many different assignments - both high level corporate on a global scene - and local here in Australia as managing director, business consultant and coach.
In my many roles, I have confirmed that my why or my purpose is to inspire and facilitate innovation and growth in people and businesses - and this learning has been the inspiration for writing a book and the Fit for Growth Programme - that I will introduce you to today [ENTER]