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Captioning the 3Play Way

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Join us to learn more about 3Play Media’s closed captioning process, services, tools, and standards. In this webinar, you will learn how 3Play Media can help make your videos fully accessible, searchable, and more engaging for all viewers.

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Captioning the 3Play Way

  1. 1. CAPTIONING THE 3PLAY WAY • Type questions in the window during the presentation • This webinar is being recorded & will be available for replay • To view live captions, please follow the link in the chat window
  2. 2. Presented by: Sofia Leiva www.3playmedia.com sofia@3playmedia.com Ryan Martinez www.3playmedia.com ryan@3playmedia.com
  3. 3. What will we cover? ▸WHO is 3Play Media? ▸WHY should you caption? ▸HOW does 3Play approach captioning? ▸WHAT tools & services are available? ▸LIVE walkthrough ▸Q&A
  4. 4. WHO IS 3PLAY MEDIA?
  5. 5. WHY SHOULD YOU CAPTION ?
  6. 6. BENEFITS OF CAPTIONS Accessibility > 48 million Americans are Deaf or hard of hearing Comprehension > 80% of people who use captions aren’t D/HoH Flexibility > View videos in sound- sensitive environemtns Video Search > 97% of students said interactive transcripts enhanced experience SEO > Adding captions to YouTube led to a 7.3% increase in views Translation > Create multi-lingual subtitles to reach a global audience Reusable > 50% repurposed transcripts as study guides Legal Requirements > 3 major US accessibility laws require captioning
  7. 7. RESEARCH: HOW & WHY DO STUDENTS USE CLOSED CAPTIONS? www.3playmedia.com/student-research-study/ 98.6%Of students find captions helpful 75%Of students use captions as a learning aid FOCUSIs the #1 reason students use captions for learning
  8. 8. GOAL: MAKE CAPTIONING EASY Online Account System Fast & Reliable Turnaround Automated Workflows One Click Video Search Tools
  9. 9. OUR PROCES S 1: Automatic Speech Recognition 2: Human Editing Cleanup 3: Human Quality Review
  10. 10. FLEXIBLE UPLOAD + TURNAROUND
  11. 11. INTEGRATIONS
  12. 12. 50+ OUTPUT FORMATS
  13. 13. TRANSCRIPT ALIGNMENT
  14. 14. CAPTION IMPORT
  15. 15. CAPTION PLACEMENT
  16. 16. AUDIO DESCRIPTIO N
  17. 17. LIVE DEMO
  18. 18. Q&A www.3playmedia.com/webinar s/

Join us to learn more about 3Play Media’s closed captioning process, services, tools, and standards. In this webinar, you will learn how 3Play Media can help make your videos fully accessible, searchable, and more engaging for all viewers.

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