dallas to nashville
Nashville to Chicago
ideo.com
debutantes
What does the texas debutante bowteach us about being a woman in design?
Step onedebutantes get into bow attire.
Why does she do this?To tell a story
We share many clients with ou.
what’s most valuable to my client’s and colleagues   isn’t my resume. it’s not even my portfolio.
it’s stories.
“Stories are currency.Build your story repertoire.”       Head of recruiting
Design your story.
Step TwoTo begin the bow, a debutante will raise and open her arms.
Why does she do this?To set a strong foundation
Whats your first move?
analogous experiences?
inspiration? research?      in-context    talk                 watch   listen
inspiration?
start with the first move.  start small, start now. (I really value this step.)
Step ThreeBegin the bow descent. collapse onto your behind, while smiling.
Why does she do this?To S cas Exp
dont forget your core, your depth, your expertise.this is most likely the thing that is most effortless.
Step fourforehead to the floor. (seriously.)
Why does she do this?   To risk it all in the hopes ofachieving something much bigger
P R O J E C T 2 0 1 4 ITAÚ+ IDEO 17 DECEMBER 2010   Confidential 12
P R O J E C T 2 0 1 4 I TAÚ + I D EO 1 7 D E C E M B E R 2 01 0   Confidential 15
risk is uncomfortable, messy & ambiguous.
Step four, the final stepthe debutante rises, in all of her glory.
its an amazing time to be a woman in design.
but it isnt just going to magically happen.
design your life.
"Would you tell me, please, which way I ought to go from here?""That depends a good deal on where you want to get to," sai...
1. what makes you happy? 2. what gives you meaning?
hank yoelleluna @gmail.comtwitter.com/elleluna
Elle Luna, Senior Communication Designer at IDEO
Elle Luna, Senior Communication Designer at IDEO
Elle Luna, Senior Communication Designer at IDEO
Elle Luna, Senior Communication Designer at IDEO
Elle Luna, Senior Communication Designer at IDEO
Elle Luna, Senior Communication Designer at IDEO
Elle Luna, Senior Communication Designer at IDEO
Elle Luna, Senior Communication Designer at IDEO
Elle Luna, Senior Communication Designer at IDEO
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Elle Luna, Senior Communication Designer at IDEO

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Transcript of "Elle Luna, Senior Communication Designer at IDEO"

  1. 1. dallas to nashville
  2. 2. Nashville to Chicago
  3. 3. ideo.com
  4. 4. debutantes
  5. 5. What does the texas debutante bowteach us about being a woman in design?
  6. 6. Step onedebutantes get into bow attire.
  7. 7. Why does she do this?To tell a story
  8. 8. We share many clients with ou.
  9. 9. what’s most valuable to my client’s and colleagues isn’t my resume. it’s not even my portfolio.
  10. 10. it’s stories.
  11. 11. “Stories are currency.Build your story repertoire.” Head of recruiting
  12. 12. Design your story.
  13. 13. Step TwoTo begin the bow, a debutante will raise and open her arms.
  14. 14. Why does she do this?To set a strong foundation
  15. 15. Whats your first move?
  16. 16. analogous experiences?
  17. 17. inspiration? research? in-context talk watch listen
  18. 18. inspiration?
  19. 19. start with the first move. start small, start now. (I really value this step.)
  20. 20. Step ThreeBegin the bow descent. collapse onto your behind, while smiling.
  21. 21. Why does she do this?To S cas Exp
  22. 22. dont forget your core, your depth, your expertise.this is most likely the thing that is most effortless.
  23. 23. Step fourforehead to the floor. (seriously.)
  24. 24. Why does she do this? To risk it all in the hopes ofachieving something much bigger
  25. 25. P R O J E C T 2 0 1 4 ITAÚ+ IDEO 17 DECEMBER 2010 Confidential 12
  26. 26. P R O J E C T 2 0 1 4 I TAÚ + I D EO 1 7 D E C E M B E R 2 01 0 Confidential 15
  27. 27. risk is uncomfortable, messy & ambiguous.
  28. 28. Step four, the final stepthe debutante rises, in all of her glory.
  29. 29. its an amazing time to be a woman in design.
  30. 30. but it isnt just going to magically happen.
  31. 31. design your life.
  32. 32. "Would you tell me, please, which way I ought to go from here?""That depends a good deal on where you want to get to," said the Cat. "I dont much care where. . ." said Alice. "Then it doesnt matter which way you go," said the Cat. Lewis Caroll, Alice in Wonderland
  33. 33. 1. what makes you happy? 2. what gives you meaning?
  34. 34. hank yoelleluna @gmail.comtwitter.com/elleluna

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