Screencasting and Podcasting: Experience of the Yale Medical Library

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  • + guest367b8d guest367b8d 11 months ago
    Great presentation (& screencasts as well)!
  • + jensjeppe Jens De Groot 2 years ago
    This presentation is as nice and neat as your screencasts are. I am one of the non campus IP users. :-)
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Screencasting and Podcasting: Experience of the Yale Medical Library - Presentation Transcript

  1. Screencast i ng and Podcast i ng
    • Experience of the Yale Medical Library
    Lei Wang October 24, 2008 Wallingford, CT
  2. Outline
    • Why this project?
    • Project overview and demo
    • Cost and cost-effectiveness
    • Tips and tricks
  3. Why this project?
  4. User community
  5. User community
  6. “ We wanted to go to your classes, but we’re kinda stuck here.”
  7. The new digital library environment
  8. Electronic resource expenditure at Yale Medical Library
  9. Electronic resource expenditure at Yale Medical Library
  10. Gate counts at Yale Medical Library
  11. In-library patrons
  12. In-library patrons
  13. A new generation of users
  14. A new generation of users
  15. Why this project?
    • Decentralized, busy user community with a relatively small student population
    • The new digital environment at medical libraries
    • A new generation of users
  16. Project overview
      • Created 50+ online video tutorials about the most frequently taught library skills;
      • Distributed the tutorials in Flash as well as the iPod compatible formats;
      • Collected and analyzed usage data for these tutorials.
    What we did
  17. Demo
  18. Cost
  19. Budget Constraints
  20. Media production software Camtasia Studio Audacity Quicktime Pro
  21. Media file and feed hosting services Libsyn Blogger Feedburner
  22. Statistics services Libsyn Feedburner
  23. Hardware Microphone and accessories
  24. $500
  25. Staff time
  26. 1 hour per minute of video
  27. Cost
    • You can use free tools or tools with minimum cost to do a screencast / podcast project;
    • On average, expect to spend 1 hour of staff time for 1 minute of video.
  28. Cost-effectiveness
  29. What are we trying to measure?
    • Did they need what we delivered?
    • Did they get what we delivered when they needed it?
    • Did they learn from what we delivered after they got it?
  30. Two kinds of usage data
    • Media file download / access statistics
    • Feed / subscription statistics
  31. Download statistics from Libsyn for mov / m4v files
  32. Download statistics from Statcounter for swf files
  33. 47,275 downloads!
  34. Subscriber statistics from Feedburner
  35. Subscriber statistics from Feedburner
  36. Subscriber statistics from Feedburner
  37. Subscriber downloads VS. non-subscriber downloads
  38. Total video downloads VS. reference & education activities
  39. Campus IPs VS non-campus IPs
  40. Video downloads from campus IPs VS. reference & education activities
  41. Video production hours VS. instructor hours
  42. Cost-effectiveness
    • Compared with traditional reference and education statistics, screencast / podcast projects prove to be cost-effective.
  43. Tips and tricks
  44. Content is king.
  45. Plan well.
  46. Length matters.
  47. “ I shall be so brief that I have already finished.” -- Salvador Dalí
  48. Recommendations
    • About 1 – 3 minutes is best.
    • Ask yourself: what can I teach in 1 – 3 minutes?
    • If your video HAS to be longer, use TOC menus.
  49. Size matters. Tips and tricks
  50. Screen resolution statistics from Google Analytics
  51. Recommendations
    • Don’t make your users scroll.
    • Use 640 x 480 for podcast compatibility.
    • Use the “zoom-and-pan”, “auto-pan”, or “smart-focus” features in screencast software to solve screen size problems.
  52. Nobody likes to be lectured to.
  53. “ This tutorial demonstrates the subject heading search function of the Orbis catalog ...” “ In this tutorial, I am going to show you how to find a book in the library by subject ...”
  54. Recommendation
    • Use an informal, familiar, first-person tone.
    • Please, no librarian-speak.
  55. Audio quality matters.
  56. Recommendations
    • Use a uni-directional USB mic.
    • Learn to use your software applications’ noise reduction or audio enhancement features.
    • Practice, practice, practice!
  57. File size or video quality?
  58. Connection speed statistics from Google Analytics
  59. Recommendations
    • Use mono audio only.
    • The less motion in your video, the smaller the file size.
    • About 1 MB per minute of video is the norm.
  60. Tips and tricks
    • Content is king, so plan well.
    • 1 - 3 minutes long is best.
    • Use 640 x 480 screen size.
    • Use an informal, familiar, first-person tone.
    • Spend time improving audio quality.
    • Balance file size and video quality.
  61. Outline
    • Why this project?
    • Project overview and demo
    • Cost and cost-effectiveness
    • Tips and tricks
  62. Happy screencasting and podcasting!

+ wleiwlei, 2 years ago

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