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10 Reasons to Not Be a “Lean Startup” --  (and One Reason Why It Just Might Make Sense…) Boston Lean Startup Circle Feb 24, 2011  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
10. You’re the World’s Best Salesperson  ,[object Object],[object Object],[object Object],[object Object],[object Object]
9. Any PR is Good PR ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Cool!  A Lean Startup!
8. Lean Startup forces entrepreneurs to think small…   I’m Lean, ergo my vision & scalability are limited. Actually, I’m Lean too.
7. You’d Rather be Phat  ,[object Object],“ Fat, drunk & stupid is no way to go through life.” -Dean Vernon Wormer
6. Too Rigid & Formulaic
5. Not Formulaic Enough!  CustDev doesn’t work for [   ] business model. Insert your business model here
4. You’re “complicated”  You just don’t get it. Do you, Punk?
3. Too Busy “Doing It” ,[object Object],“ I coulda been a  some body ” 2012 Olympic Training
2. You Didn’t Invent It ,[object Object]
1. You’re Just Like Mike, uhm, Steve
1) So WHY the  !%@#  would you want to do Lean Startup? PS Do you like Sudoku? You’d better.
Images courtesy of Eric Ries (startuplessonslearned.com) and Steve Blank (steveblank.com and http://bit.ly/LSSB2010) Problem Solution An early stage tech startup is an effort to find these two things:
Images courtesy of Eric Ries (startuplessonslearned.com) and Steve Blank (steveblank.com and http://bit.ly/LSSB2010) Problem (unknown) Solution (unknown) The reality:  You are playing a massive game of real-life Sudoku because you are solving for two sets of unknowns.  Simultaneously.
Risk mitigation  in the context of an  early stage   tech  startup is  WHY  you should do Lean Startups/Customer Development.  If that doesn’t make sense to you, don’t do CustDev or Lean Startups. One Reason
Another way of putting it ,[object Object],[object Object]
How  to do it – The  Three  Meta-Rules: 1) Question and Test Your Assumptions   2) Get Out of the Building 3) Do it again based on what you learned.  (Iterate) BUZZWORD ALERT!
The Zeroth (and Most Important) Rule of Lean Startups 0)  There are no rules… 1) Question and Test Your Assumptions   2) Get Out of the Building 3) Do it again.  (Iterate)
#LeanStartup & #CustDev  Resources @sgblank – steveblank.com @ericries –  startuplessonslearned.com @seanellis – startup-marketing.com @davemcclure –  500hats.com   @hnshah –  blog.kissmetrics.com @brantcooper –  marketbynumbers.com @vlaskovits –  vlaskovits.com @richcollins – LSC Google Group
PDF http://www.CustDev.com   Paperback  (AMAZON)   http://bit.ly/EGCDPaperback   Kindle  (AMAZON)  http://bit.ly/EGCDKindle An Intro to Customer Development

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Top 10 Reasons to NOT be a Lean Startup

  • 1.
  • 2.
  • 3.
  • 4. 8. Lean Startup forces entrepreneurs to think small… I’m Lean, ergo my vision & scalability are limited. Actually, I’m Lean too.
  • 5.
  • 6. 6. Too Rigid & Formulaic
  • 7. 5. Not Formulaic Enough! CustDev doesn’t work for [ ] business model. Insert your business model here
  • 8. 4. You’re “complicated” You just don’t get it. Do you, Punk?
  • 9.
  • 10.
  • 11. 1. You’re Just Like Mike, uhm, Steve
  • 12. 1) So WHY the !%@# would you want to do Lean Startup? PS Do you like Sudoku? You’d better.
  • 13. Images courtesy of Eric Ries (startuplessonslearned.com) and Steve Blank (steveblank.com and http://bit.ly/LSSB2010) Problem Solution An early stage tech startup is an effort to find these two things:
  • 14. Images courtesy of Eric Ries (startuplessonslearned.com) and Steve Blank (steveblank.com and http://bit.ly/LSSB2010) Problem (unknown) Solution (unknown) The reality: You are playing a massive game of real-life Sudoku because you are solving for two sets of unknowns. Simultaneously.
  • 15. Risk mitigation in the context of an early stage tech startup is WHY you should do Lean Startups/Customer Development. If that doesn’t make sense to you, don’t do CustDev or Lean Startups. One Reason
  • 16.
  • 17. How to do it – The Three Meta-Rules: 1) Question and Test Your Assumptions 2) Get Out of the Building 3) Do it again based on what you learned. (Iterate) BUZZWORD ALERT!
  • 18. The Zeroth (and Most Important) Rule of Lean Startups 0) There are no rules… 1) Question and Test Your Assumptions 2) Get Out of the Building 3) Do it again. (Iterate)
  • 19. #LeanStartup & #CustDev Resources @sgblank – steveblank.com @ericries – startuplessonslearned.com @seanellis – startup-marketing.com @davemcclure – 500hats.com @hnshah – blog.kissmetrics.com @brantcooper – marketbynumbers.com @vlaskovits – vlaskovits.com @richcollins – LSC Google Group
  • 20. PDF http://www.CustDev.com Paperback (AMAZON) http://bit.ly/EGCDPaperback Kindle (AMAZON) http://bit.ly/EGCDKindle An Intro to Customer Development

Editor's Notes

  1. Ask audience if they are doing a Lean startup. And ask them why.
  2. The biggest risk you face is building something no one wants.
  3. By now, you know what it is. Customer Development + Agile Development.
  4. By now, you know what it is. Customer Development + Agile Development.
  5. The biggest risk you face is building something no one wants.
  6. By now, you know what it is. Customer Development + Agile Development.