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MAKINGYOURIDEASREAL
Laurence McCahill
@welovelean
“There's a better way to do business,
better from the human side,
better from the customer side,
and, as it turns out,
better from the profits side too. "
INSPIRE
EMPOWER
CONNECT
IDEAS
“BRAINSTORMS.WHEREGOODIDEASGOTODIE.”
IDEASWITHOUTACTIONAREJUSTDREAMS
itstartswithyou
“IT’SALL
ABOUTTHE
CONFIDENCE”
BEABELIEBER
GROWTHMINDSET
YOUR COMPANY
WHO’SGONNALOVEYA?
PAINKILLER VITAMIN
“everybigproblemisa
bigopportunity”
CREATENEWIP
“IDEASWITHPURPOSE”
LET’SSOLVESOMEPROBLEMS
15MINS
THINGSTOTHINKABOUT:
• whatwouldhappenifwedidnothing?
• whathappenstomorrow?
• whatdoessuccesslooklike?
• canwealignwithcompanystrategy?
WHATCANYOUDOWITHLITTLEMONEY(ORPERMISSION)?
15MINS
SOMEIDEAS:
• VIDEOSTORIES
• GOFORCOFFEEWITHX
• RESEARCHHEROES,COMPETITORS,OUTLIERS
• WHAT’SYOURMVP?
• USEDIGITALTOOLS(STRIKINGLY,ETC)
• CREATEARTEFACTS(SKETCHES,PROTOTYPES)
VISUALISEYOURAUDIENCE
STARTTOSKETCHOUT:
• YOURNATURALSUPPORTERS– WHOCAN
HELPYOUMAKETHISHAPPEN?
• YOURCUSTOMERS– WHAT’STHEIRJOBTO
BEDONE?
• YOURHEROES– ANYWHY?
10TIPS
FORMAKINGIDEASREAL
1.CHANGECANBELEANTOO.JUSTSTART.
2.STARTWITHWHY
3.THINKLIKEASTARTUP
4.GETHUNGRYFORINSIGHT
5.CAPTURE&SHARESTORIES
6.DON’TCOMPETE,COLLABORATE
7.FOCUSONPEOPLE,NOTTECH
8.ALIGNWITHCOMPANYSTRATEGY
9.PAINTAVISIONOFTHEFUTURE
10.MAKEITFUN!
@welovelean @happystartups
www.thehappystartupschool.com
THANKS
At the Happy Startup School we
run transformational workshops
& events for startups and
forward-thinking companies that
want to to innovate and get the
most of their people.

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