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 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
 Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world
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Evangelizing and Designing Voice User Interface: Adopting VUI in a GUI world

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Evangelizing and designing voice user interface in an organization with a long GUI-only history. …

Evangelizing and designing voice user interface in an organization with a long GUI-only history.

Apple’s Siri and Google Now have ignited consumers’ interest in voice user interface (VUI) by delivering valuable and delightful customer experiences. Innovative companies can leverage VUI solutions to create a competitive advantage. But how do you drive the adoption of VUI in an organization with a long GUI-only history? We'll share the frameworks we used to evangelize VUI, offer key insights and design principles to help you start your own grassroots VUI movement, and provide best practices and a VUI brainstorming canvas.

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  • 1. IXDA 2014 EVANGELIZING & DESIGNING VOICE USER INTERFACE ADOPTING VUI IN A GUI WORLD FEBRUARY 8, 2014 STEPHEN GAY SUSAN HURA
  • 2. OUR STORY IXDA 2014 @stephengay @speechusability
  • 3. TODAY IXDA 2014 @stephengay @speechusability
  • 4. Interactions with technology EVOLUTION Command Line Interface (CLI) Graphical User Interface (GUI) Natural User Interface (NUI) Voice User Interface (VUI) Time IXDA 2014 @stephengay @speechusability
  • 5. AN ALTERNATIVE HISTORY Time IXDA 2014 @stephengay @speechusability
  • 6. NATURAL = HUMAN Audible Feedback IXDA 2014 Voice Control @stephengay @speechusability
  • 7. HER IXDA 2014 @stephengay @speechusability
  • 8. DEFINE A VUI ENABLES PEOPLE TO USE THEIR VOICES AND INNATE LANGUAGE SKILLS TO INTERACT WITH TECHNOLOGY.
  • 9. THE SPEECH CHAIN Amsterdam IXDA 2014 @stephengay @speechusability
  • 10. THE SPEECH CHAIN IXDA 2014 @stephengay @speechusability
  • 11. THE SPEECH CHAIN ASR Automatic Speech Recognition = Sounds to Words Idea Sound Idea NLU Natural Language Understanding = Words to Meaning IXDA 2014 @stephengay @speechusability
  • 12. TYPES OF INTERACTIONS
  • 13. Integration Complexity TYPES OF INTERACTION Customer Benefit IXDA 2014 @stephengay @speechusability
  • 14. THE SECRETARY Recognize what is being said and record it IXDA 2014 @stephengay @speechusability
  • 15. THE SECRETARY Recognize what is being said and record it IXDA 2014 @stephengay @speechusability
  • 16. THE BOUNCER Recognize who is speaking IXDA 2014 @stephengay @speechusability
  • 17. THE BOUNCER Recognize who is speaking IXDA 2014 @stephengay @speechusability
  • 18. THE BOUNCER IXDA 2014 @stephengay @speechusability
  • 19. THE GOPHER Execute simple orders IXDA 2014 @stephengay @speechusability
  • 20. THE GOPHER Execute simple orders IXDA 2014 @stephengay @speechusability
  • 21. FEBRUARY 8, 2014
  • 22. THE PERSONAL ASSISTANT Intelligently respond to natural language input IXDA 2014 @stephengay @speechusability
  • 23. THE PERSONAL ASSISTANT Intelligently respond to natural language input IXDA 2014 @stephengay @speechusability
  • 24. THE PERSONAL ASSISTANT IXDA 2014 @stephengay @speechusability
  • 25. THE PERSONAL ASSISTANT IXDA 2014 @stephengay @speechusability
  • 26. FEBRUARY 8, 2014
  • 27. GOTCHA IXDA 2014 @stephengay @speechusability
  • 28. OPPORTUNTIES
  • 29. OPPORTUNTIES Hands Free IXDA 2014 Extra Hand Shortcuts Humanize @stephengay @speechusability
  • 30. HANDS FREE IXDA 2014 @stephengay @speechusability
  • 31. FEBRUARY 8, 2014
  • 32. EXTRA HAND IXDA 2014 @stephengay @speechusability
  • 33. HANDSFREE IXDA 2014 @stephengay @speechusability
  • 34. SHORTCUTS IXDA 2014 @stephengay @speechusability
  • 35. SHORTCUTS IXDA 2014 @stephengay @speechusability
  • 36. HUMANIZE IXDA 2014 @stephengay @speechusability
  • 37. FEBRUARY 8, 2014
  • 38. BRAINSTORM IXDA 2014 @stephengay @speechusability
  • 39. PRINCIPLES
  • 40. PRINCIPLES IT’S DIFFERENT DESIGNING FOR SPEECH IXDA 2014 @stephengay @speechusability
  • 41. BE MULTI-MODAL VUI + GUI IXDA 2014 @stephengay @speechusability
  • 42. HOW TO BE A GREAT CONVERSATIONALIST 1. Be a good machine 3. Be trustworthy Own the strengths and limitations of automated conversation. Follow conversational maxims and ensure that users can too. 2. Take turns Give strong cues for when its time to talk and listen. Show that you’re listening, through both words and actions. IXDA 2014 4. Be tolerant Be tolerant of natural disfluencies. @stephengay @speechusability
  • 43. BE A GOOD MACHINE IXDA 2014 @stephengay @speechusability
  • 44. TAKE TURNS IXDA 2014 @stephengay @speechusability
  • 45. TAKE TURNS IXDA 2014 @stephengay @speechusability
  • 46. BE TOLERANT IXDA 2014 @stephengay @speechusability
  • 47. BE TRUSTWORTHY IXDA 2014 @stephengay @speechusability
  • 48. BE TRUSTWORTHY IXDA 2014 @stephengay @speechusability
  • 49. EVANGELIZE
  • 50. EVANGELIZE VUI 1. 2. 3. 4. 5. IXDA 2014 Jump on a train in motion. Know your audience. Build a foundation of knowledge. Make it tangible. Make it their own. CON 5 @stephengay @speechusability
  • 51. DOWNLOAD THE PPT AND MATERIAL @STEPHENGAY IXDA 2014 @stephengay @speechusability

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