SlideShare a Scribd company logo

Media Growth 2014 - Trends and Benchmarks from the 4th Annual Media Growth Survey

•Download as PPTX, PDF•
•
Stefan Tornquist
Stefan Tornquist

New findings from our 4th annual study of trends in the media industry, conducted with the Jordan Edmiston Group Inc. 80% of the ~350 respondents are at the C-level or in the boardroom, making this a uniquely senior study. - growth factors - systemic and internal threats to growth - acquisition likelihood - special section on product development

MarketingNews & PoliticsTechnology
1 of 12
Media Growth Study 2014 (4th edition) Stefan.Tornquist @ Econsultancy VP Research, US Copyright Econsultancy 2013 Econsultancy.com | 1
Evolving Marketing Organizations 339 Copyright Econsultancy 2013 …respondents from media, information, marketing, an d technology Econsultancy.com | 2
The Media Growth Study 15 1,200 interviews and… Copyright Econsultancy 2013 open responses Econsultancy.com | 3
The Media Growth Study 80% …in the C-suite or Board level Copyright Econsultancy 2013 Econsultancy.com | 4
Copyright Econsultancy 2013 Econsultancy.com | 5
The New Normal: Efficient Innovation 51% …say “Our top selling product in 2017 hasn’t been invented yet.” Copyright Econsultancy 2013 Econsultancy.com | 6
Copyright Econsultancy 2013 Econsultancy.com | 7
Copyright Econsultancy 2013 Econsultancy.com | 8
Copyright Econsultancy 2013 Econsultancy.com | 9
Copyright Econsultancy 2013 Econsultancy.com | 10
What’s Inspiring CEOs? Most cited media in the survey – full list in the report Copyright Econsultancy 2013 Econsultancy.com | 11
Thank You @marketingStefan Stefan.Tornquist @ Econsultancy VP Research, US Copyright Econsultancy 2013 Econsultancy.com | 12

Recommended

New LinkedIn reveals social selling has hit mainstream in the UK
New LinkedIn reveals social selling has hit mainstream in the UKNew LinkedIn reveals social selling has hit mainstream in the UK
New LinkedIn reveals social selling has hit mainstream in the UKLinkedIn Sales Solutions
 
5 Tips for Success for Remote Teams
5 Tips for Success for Remote Teams5 Tips for Success for Remote Teams
5 Tips for Success for Remote TeamsUnifyCo
 
Social Media Data Has Entered the Chat
Social Media Data Has Entered the Chat Social Media Data Has Entered the Chat
Social Media Data Has Entered the Chat Falcon.io
 
Sosiaalisen median trendit valtteri färkkilä - noora verronen 2022
Sosiaalisen median trendit valtteri färkkilä - noora verronen 2022Sosiaalisen median trendit valtteri färkkilä - noora verronen 2022
Sosiaalisen median trendit valtteri färkkilä - noora verronen 2022CMAD Finland
 
Evaluating U.S. Consumer’s Propensity for American-Made Products
Evaluating U.S. Consumer’s Propensity for American-Made ProductsEvaluating U.S. Consumer’s Propensity for American-Made Products
Evaluating U.S. Consumer’s Propensity for American-Made ProductsBrandwatch
 
Small Business and Social Media
Small Business and Social Media Small Business and Social Media
Small Business and Social Media Lorraine Ball
 
Kamusta Kayo - Welcome Modern Marketers
Kamusta Kayo - Welcome Modern MarketersKamusta Kayo - Welcome Modern Marketers
Kamusta Kayo - Welcome Modern MarketersDerek Laney
 
PRSA Northeast Conference 2011
PRSA Northeast Conference 2011PRSA Northeast Conference 2011
PRSA Northeast Conference 2011PMG Public Relations
 

Recommended

New LinkedIn reveals social selling has hit mainstream in the UK
New LinkedIn reveals social selling has hit mainstream in the UKNew LinkedIn reveals social selling has hit mainstream in the UK
New LinkedIn reveals social selling has hit mainstream in the UKLinkedIn Sales Solutions
 
5 Tips for Success for Remote Teams
5 Tips for Success for Remote Teams5 Tips for Success for Remote Teams
5 Tips for Success for Remote TeamsUnifyCo
 
Social Media Data Has Entered the Chat
Social Media Data Has Entered the Chat Social Media Data Has Entered the Chat
Social Media Data Has Entered the Chat Falcon.io
 
Sosiaalisen median trendit valtteri färkkilä - noora verronen 2022
Sosiaalisen median trendit valtteri färkkilä - noora verronen 2022Sosiaalisen median trendit valtteri färkkilä - noora verronen 2022
Sosiaalisen median trendit valtteri färkkilä - noora verronen 2022CMAD Finland
 
Evaluating U.S. Consumer’s Propensity for American-Made Products
Evaluating U.S. Consumer’s Propensity for American-Made ProductsEvaluating U.S. Consumer’s Propensity for American-Made Products
Evaluating U.S. Consumer’s Propensity for American-Made ProductsBrandwatch
 
Small Business and Social Media
Small Business and Social Media Small Business and Social Media
Small Business and Social Media Lorraine Ball
 
Kamusta Kayo - Welcome Modern Marketers
Kamusta Kayo - Welcome Modern MarketersKamusta Kayo - Welcome Modern Marketers
Kamusta Kayo - Welcome Modern MarketersDerek Laney
 
PRSA Northeast Conference 2011
PRSA Northeast Conference 2011PRSA Northeast Conference 2011
PRSA Northeast Conference 2011PMG Public Relations
 
Futurists Insights Series - Warren Whitlock on Collaboration & Communication
Futurists Insights Series - Warren Whitlock on Collaboration & CommunicationFuturists Insights Series - Warren Whitlock on Collaboration & Communication
Futurists Insights Series - Warren Whitlock on Collaboration & CommunicationIBM Social Business
 
Smart Social New York 2018 | Rod Favaron
Smart Social New York 2018 | Rod Favaron Smart Social New York 2018 | Rod Favaron
Smart Social New York 2018 | Rod Favaron Spredfast
 
Creatives in Japan: Turning Technology In the Face of Change
Creatives in Japan: Turning Technology In the Face of ChangeCreatives in Japan: Turning Technology In the Face of Change
Creatives in Japan: Turning Technology In the Face of ChangeAdobe
 
Customer-centric Branding - Guest Lecture at SDU
Customer-centric Branding - Guest Lecture at SDUCustomer-centric Branding - Guest Lecture at SDU
Customer-centric Branding - Guest Lecture at SDULiliana Margagliotti
 
Creative Shift: German Creatives Are Going Mobile
Creative Shift: German Creatives Are Going MobileCreative Shift: German Creatives Are Going Mobile
Creative Shift: German Creatives Are Going MobileAdobe
 
Honey, I shrunk the intranet!
Honey, I shrunk the intranet! Honey, I shrunk the intranet!
Honey, I shrunk the intranet! Interact
 
Digital and Social Media Supported Internationalisation
Digital and Social Media Supported InternationalisationDigital and Social Media Supported Internationalisation
Digital and Social Media Supported InternationalisationHamill Associates Ltd
 
Programmatic_Infographic
Programmatic_InfographicProgrammatic_Infographic
Programmatic_InfographicSigrid Hubertz
 
Content 2015 - Post Modern Engagement
Content 2015 - Post Modern EngagementContent 2015 - Post Modern Engagement
Content 2015 - Post Modern EngagementSean Moffitt
 
Augmented Reality and SMM
Augmented Reality and SMMAugmented Reality and SMM
Augmented Reality and SMMAnn Lee
 
14 social media trends to watch in 2021
14 social media trends to watch in 202114 social media trends to watch in 2021
14 social media trends to watch in 2021Arik Hanson
 
Humanizing data in een data-gedreven wereld: behavioural science x data scien...
Humanizing data in een data-gedreven wereld: behavioural science x data scien...Humanizing data in een data-gedreven wereld: behavioural science x data scien...
Humanizing data in een data-gedreven wereld: behavioural science x data scien...BBPMedia1
 
Mindsets August 2016
Mindsets August 2016Mindsets August 2016
Mindsets August 2016Mark Jefford
 
Building a Multi-Country Social Media Program (AdTech Singapore)
Building a Multi-Country Social Media Program (AdTech Singapore)Building a Multi-Country Social Media Program (AdTech Singapore)
Building a Multi-Country Social Media Program (AdTech Singapore)Derek Laney
 
Social Media in Ed 2013
Social Media in Ed 2013Social Media in Ed 2013
Social Media in Ed 2013Martin Cisneros
 
Touching is believing
Touching is believingTouching is believing
Touching is believingNewsworks
 
How to Use Tablets in Sales & Marketing
How to Use Tablets in Sales & Marketing How to Use Tablets in Sales & Marketing
How to Use Tablets in Sales & Marketing Anabel De Vetter
 
Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...
Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...
Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...BBPMedia1
 
Social Media Marketing Trends 2022 // The Global Indie Insights
Social Media Marketing Trends 2022 // The Global Indie InsightsSocial Media Marketing Trends 2022 // The Global Indie Insights
Social Media Marketing Trends 2022 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
America's Most Promising Companies - Forbes List 2014
America's Most Promising Companies - Forbes List 2014America's Most Promising Companies - Forbes List 2014
America's Most Promising Companies - Forbes List 2014Sherry Tingley
 
“How Marketers are using Social Media Marketing to grow their Business”
“How Marketers are using Social Media Marketing to grow their Business”“How Marketers are using Social Media Marketing to grow their Business”
“How Marketers are using Social Media Marketing to grow their Business”Tamanna Satsangi
 
Conclusions de l'enquête Parties Prenantes
Conclusions de l'enquête Parties PrenantesConclusions de l'enquête Parties Prenantes
Conclusions de l'enquête Parties PrenantesYoumatter
 

More Related Content

What's hot

Futurists Insights Series - Warren Whitlock on Collaboration & Communication
Futurists Insights Series - Warren Whitlock on Collaboration & CommunicationFuturists Insights Series - Warren Whitlock on Collaboration & Communication
Futurists Insights Series - Warren Whitlock on Collaboration & CommunicationIBM Social Business
 
Smart Social New York 2018 | Rod Favaron
Smart Social New York 2018 | Rod Favaron Smart Social New York 2018 | Rod Favaron
Smart Social New York 2018 | Rod Favaron Spredfast
 
Creatives in Japan: Turning Technology In the Face of Change
Creatives in Japan: Turning Technology In the Face of ChangeCreatives in Japan: Turning Technology In the Face of Change
Creatives in Japan: Turning Technology In the Face of ChangeAdobe
 
Customer-centric Branding - Guest Lecture at SDU
Customer-centric Branding - Guest Lecture at SDUCustomer-centric Branding - Guest Lecture at SDU
Customer-centric Branding - Guest Lecture at SDULiliana Margagliotti
 
Creative Shift: German Creatives Are Going Mobile
Creative Shift: German Creatives Are Going MobileCreative Shift: German Creatives Are Going Mobile
Creative Shift: German Creatives Are Going MobileAdobe
 
Honey, I shrunk the intranet!
Honey, I shrunk the intranet! Honey, I shrunk the intranet!
Honey, I shrunk the intranet! Interact
 
Digital and Social Media Supported Internationalisation
Digital and Social Media Supported InternationalisationDigital and Social Media Supported Internationalisation
Digital and Social Media Supported InternationalisationHamill Associates Ltd
 
Programmatic_Infographic
Programmatic_InfographicProgrammatic_Infographic
Programmatic_InfographicSigrid Hubertz
 
Content 2015 - Post Modern Engagement
Content 2015 - Post Modern EngagementContent 2015 - Post Modern Engagement
Content 2015 - Post Modern EngagementSean Moffitt
 
Augmented Reality and SMM
Augmented Reality and SMMAugmented Reality and SMM
Augmented Reality and SMMAnn Lee
 
14 social media trends to watch in 2021
14 social media trends to watch in 202114 social media trends to watch in 2021
14 social media trends to watch in 2021Arik Hanson
 
Humanizing data in een data-gedreven wereld: behavioural science x data scien...
Humanizing data in een data-gedreven wereld: behavioural science x data scien...Humanizing data in een data-gedreven wereld: behavioural science x data scien...
Humanizing data in een data-gedreven wereld: behavioural science x data scien...BBPMedia1
 
Mindsets August 2016
Mindsets August 2016Mindsets August 2016
Mindsets August 2016Mark Jefford
 
Building a Multi-Country Social Media Program (AdTech Singapore)
Building a Multi-Country Social Media Program (AdTech Singapore)Building a Multi-Country Social Media Program (AdTech Singapore)
Building a Multi-Country Social Media Program (AdTech Singapore)Derek Laney
 
Touching is believing
Touching is believingTouching is believing
Touching is believingNewsworks
 
How to Use Tablets in Sales & Marketing
How to Use Tablets in Sales & Marketing How to Use Tablets in Sales & Marketing
How to Use Tablets in Sales & Marketing Anabel De Vetter
 
Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...
Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...
Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...BBPMedia1
 
Social Media Marketing Trends 2022 // The Global Indie Insights
Social Media Marketing Trends 2022 // The Global Indie InsightsSocial Media Marketing Trends 2022 // The Global Indie Insights
Social Media Marketing Trends 2022 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
America's Most Promising Companies - Forbes List 2014
America's Most Promising Companies - Forbes List 2014America's Most Promising Companies - Forbes List 2014
America's Most Promising Companies - Forbes List 2014Sherry Tingley
 

What's hot (20)

Futurists Insights Series - Warren Whitlock on Collaboration & Communication
Futurists Insights Series - Warren Whitlock on Collaboration & CommunicationFuturists Insights Series - Warren Whitlock on Collaboration & Communication
Futurists Insights Series - Warren Whitlock on Collaboration & Communication
 
Smart Social New York 2018 | Rod Favaron
Smart Social New York 2018 | Rod Favaron Smart Social New York 2018 | Rod Favaron
Smart Social New York 2018 | Rod Favaron
 
Creatives in Japan: Turning Technology In the Face of Change
Creatives in Japan: Turning Technology In the Face of ChangeCreatives in Japan: Turning Technology In the Face of Change
Creatives in Japan: Turning Technology In the Face of Change
 
Customer-centric Branding - Guest Lecture at SDU
Customer-centric Branding - Guest Lecture at SDUCustomer-centric Branding - Guest Lecture at SDU
Customer-centric Branding - Guest Lecture at SDU
 
Creative Shift: German Creatives Are Going Mobile
Creative Shift: German Creatives Are Going MobileCreative Shift: German Creatives Are Going Mobile
Creative Shift: German Creatives Are Going Mobile
 
Honey, I shrunk the intranet!
Honey, I shrunk the intranet! Honey, I shrunk the intranet!
Honey, I shrunk the intranet!
 
Digital and Social Media Supported Internationalisation
Digital and Social Media Supported InternationalisationDigital and Social Media Supported Internationalisation
Digital and Social Media Supported Internationalisation
 
Programmatic_Infographic
Programmatic_InfographicProgrammatic_Infographic
Programmatic_Infographic
 
Content 2015 - Post Modern Engagement
Content 2015 - Post Modern EngagementContent 2015 - Post Modern Engagement
Content 2015 - Post Modern Engagement
 
Augmented Reality and SMM
Augmented Reality and SMMAugmented Reality and SMM
Augmented Reality and SMM
 
14 social media trends to watch in 2021
14 social media trends to watch in 202114 social media trends to watch in 2021
14 social media trends to watch in 2021
 
Humanizing data in een data-gedreven wereld: behavioural science x data scien...
Humanizing data in een data-gedreven wereld: behavioural science x data scien...Humanizing data in een data-gedreven wereld: behavioural science x data scien...
Humanizing data in een data-gedreven wereld: behavioural science x data scien...
 
Mindsets August 2016
Mindsets August 2016Mindsets August 2016
Mindsets August 2016
 
Building a Multi-Country Social Media Program (AdTech Singapore)
Building a Multi-Country Social Media Program (AdTech Singapore)Building a Multi-Country Social Media Program (AdTech Singapore)
Building a Multi-Country Social Media Program (AdTech Singapore)
 
Social Media in Ed 2013
Social Media in Ed 2013Social Media in Ed 2013
Social Media in Ed 2013
 
Touching is believing
Touching is believingTouching is believing
Touching is believing
 
How to Use Tablets in Sales & Marketing
How to Use Tablets in Sales & Marketing How to Use Tablets in Sales & Marketing
How to Use Tablets in Sales & Marketing
 
Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...
Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...
Data driven marketing: wat zijn de kenmerkende verschillen tussen succesvolle...
 
Social Media Marketing Trends 2022 // The Global Indie Insights
Social Media Marketing Trends 2022 // The Global Indie InsightsSocial Media Marketing Trends 2022 // The Global Indie Insights
Social Media Marketing Trends 2022 // The Global Indie Insights
 
America's Most Promising Companies - Forbes List 2014
America's Most Promising Companies - Forbes List 2014America's Most Promising Companies - Forbes List 2014
America's Most Promising Companies - Forbes List 2014
 

Similar to Media Growth 2014 - Trends and Benchmarks from the 4th Annual Media Growth Survey

“How Marketers are using Social Media Marketing to grow their Business”
“How Marketers are using Social Media Marketing to grow their Business”“How Marketers are using Social Media Marketing to grow their Business”
“How Marketers are using Social Media Marketing to grow their Business”Tamanna Satsangi
 
Conclusions de l'enquête Parties Prenantes
Conclusions de l'enquête Parties PrenantesConclusions de l'enquête Parties Prenantes
Conclusions de l'enquête Parties PrenantesYoumatter
 
Deriving Business Intelligence from Social Media
Deriving Business Intelligence from Social MediaDeriving Business Intelligence from Social Media
Deriving Business Intelligence from Social MediaSocial Strategy1
 
Social mediaintelligence steve ennen
Social mediaintelligence steve ennenSocial mediaintelligence steve ennen
Social mediaintelligence steve ennenSocial Strategy1
 
Gartner webinar social media analytics 23.10.2014
Gartner webinar social media analytics 23.10.2014Gartner webinar social media analytics 23.10.2014
Gartner webinar social media analytics 23.10.2014Irene Ventayol
 
Social Media : The Future of PR
Social Media : The Future of PRSocial Media : The Future of PR
Social Media : The Future of PRSally Falkow
 
The Top 11 PR Research Insights of 2017
The Top 11 PR Research Insights of 2017The Top 11 PR Research Insights of 2017
The Top 11 PR Research Insights of 2017sjackson625
 
PART 7RESEARCH REPORTSCHAPTER 21 The Research Report.docx
PART 7RESEARCH REPORTSCHAPTER 21 The Research Report.docxPART 7RESEARCH REPORTSCHAPTER 21 The Research Report.docx
PART 7RESEARCH REPORTSCHAPTER 21 The Research Report.docxherbertwilson5999
 
eCairn, Social Media Marketing Platform
eCairn, Social Media Marketing PlatformeCairn, Social Media Marketing Platform
eCairn, Social Media Marketing PlatformeCairn
 
Why PR Graduates Should Master Social Media Strategy
Why PR Graduates Should Master Social Media StrategyWhy PR Graduates Should Master Social Media Strategy
Why PR Graduates Should Master Social Media StrategySally Falkow
 
Content Marketing Gets Social skyword
Content Marketing Gets Social skywordContent Marketing Gets Social skyword
Content Marketing Gets Social skywordEdwin Warfield
 
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...Michael Stoner
 
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...mStoner, Inc.
 
2014 CASE SMC Conference Presentation Handout
2014 CASE SMC Conference Presentation Handout2014 CASE SMC Conference Presentation Handout
2014 CASE SMC Conference Presentation HandoutmStoner, Inc.
 
Is your brand welcome in social media? [research]
Is your brand welcome in social media? [research]Is your brand welcome in social media? [research]
Is your brand welcome in social media? [research]Headstream
 
Tns social media insights for growth
Tns social media insights for growthTns social media insights for growth
Tns social media insights for growthGabriella Bergaglio
 
The Future of Food Testing - DTS Food Labs Strategy Day
The Future of Food Testing - DTS Food Labs Strategy DayThe Future of Food Testing - DTS Food Labs Strategy Day
The Future of Food Testing - DTS Food Labs Strategy DayCraig Rispin
 
Research in a data-rich world, or faster, cheaper and closer-to- the-moment r...
Research in a data-rich world, or faster, cheaper and closer-to- the-moment r...Research in a data-rich world, or faster, cheaper and closer-to- the-moment r...
Research in a data-rich world, or faster, cheaper and closer-to- the-moment r...Инга Кныш
 

Similar to Media Growth 2014 - Trends and Benchmarks from the 4th Annual Media Growth Survey (20)

“How Marketers are using Social Media Marketing to grow their Business”
“How Marketers are using Social Media Marketing to grow their Business”“How Marketers are using Social Media Marketing to grow their Business”
“How Marketers are using Social Media Marketing to grow their Business”
 
Conclusions de l'enquête Parties Prenantes
Conclusions de l'enquête Parties PrenantesConclusions de l'enquête Parties Prenantes
Conclusions de l'enquête Parties Prenantes
 
Deriving Business Intelligence from Social Media
Deriving Business Intelligence from Social MediaDeriving Business Intelligence from Social Media
Deriving Business Intelligence from Social Media
 
Social mediaintelligence steve ennen
Social mediaintelligence steve ennenSocial mediaintelligence steve ennen
Social mediaintelligence steve ennen
 
2010 06-29 introduction ss
2010 06-29 introduction ss2010 06-29 introduction ss
2010 06-29 introduction ss
 
Gartner webinar social media analytics 23.10.2014
Gartner webinar social media analytics 23.10.2014Gartner webinar social media analytics 23.10.2014
Gartner webinar social media analytics 23.10.2014
 
Social Media : The Future of PR
Social Media : The Future of PRSocial Media : The Future of PR
Social Media : The Future of PR
 
The Top 11 PR Research Insights of 2017
The Top 11 PR Research Insights of 2017The Top 11 PR Research Insights of 2017
The Top 11 PR Research Insights of 2017
 
PART 7RESEARCH REPORTSCHAPTER 21 The Research Report.docx
PART 7RESEARCH REPORTSCHAPTER 21 The Research Report.docxPART 7RESEARCH REPORTSCHAPTER 21 The Research Report.docx
PART 7RESEARCH REPORTSCHAPTER 21 The Research Report.docx
 
eCairn, Social Media Marketing Platform
eCairn, Social Media Marketing PlatformeCairn, Social Media Marketing Platform
eCairn, Social Media Marketing Platform
 
Why PR Graduates Should Master Social Media Strategy
Why PR Graduates Should Master Social Media StrategyWhy PR Graduates Should Master Social Media Strategy
Why PR Graduates Should Master Social Media Strategy
 
Content Marketing Gets Social skyword
Content Marketing Gets Social skywordContent Marketing Gets Social skyword
Content Marketing Gets Social skyword
 
Top 10-booklet
Top 10-bookletTop 10-booklet
Top 10-booklet
 
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...
 
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...
Benchmarking Your Initiatives: Findings from 2014 Survey of Social Media in A...
 
2014 CASE SMC Conference Presentation Handout
2014 CASE SMC Conference Presentation Handout2014 CASE SMC Conference Presentation Handout
2014 CASE SMC Conference Presentation Handout
 
Is your brand welcome in social media? [research]
Is your brand welcome in social media? [research]Is your brand welcome in social media? [research]
Is your brand welcome in social media? [research]
 
Tns social media insights for growth
Tns social media insights for growthTns social media insights for growth
Tns social media insights for growth
 
The Future of Food Testing - DTS Food Labs Strategy Day
The Future of Food Testing - DTS Food Labs Strategy DayThe Future of Food Testing - DTS Food Labs Strategy Day
The Future of Food Testing - DTS Food Labs Strategy Day
 
Research in a data-rich world, or faster, cheaper and closer-to- the-moment r...
Research in a data-rich world, or faster, cheaper and closer-to- the-moment r...Research in a data-rich world, or faster, cheaper and closer-to- the-moment r...
Research in a data-rich world, or faster, cheaper and closer-to- the-moment r...
 

More from Stefan Tornquist

Digital Identity: How Marketing is Failing at its Top Priority (Customer Reco...
Digital Identity: How Marketing is Failing at its Top Priority (Customer Reco...Digital Identity: How Marketing is Failing at its Top Priority (Customer Reco...
Digital Identity: How Marketing is Failing at its Top Priority (Customer Reco...Stefan Tornquist
 
Healthcare and Digital Transformation - Lessons from the Research
Healthcare and Digital Transformation - Lessons from the ResearchHealthcare and Digital Transformation - Lessons from the Research
Healthcare and Digital Transformation - Lessons from the ResearchStefan Tornquist
 
The promise of_first_party_data
The promise of_first_party_dataThe promise of_first_party_data
The promise of_first_party_dataStefan Tornquist
 
Building engaging websites and experiences
Building engaging websites and experiencesBuilding engaging websites and experiences
Building engaging websites and experiencesStefan Tornquist
 
B2B Innovation - New Research on Creating Standard Operating Innovation
B2B Innovation - New Research on Creating Standard Operating InnovationB2B Innovation - New Research on Creating Standard Operating Innovation
B2B Innovation - New Research on Creating Standard Operating InnovationStefan Tornquist
 
Personalization - Truth, Trends and Technology
Personalization - Truth, Trends and TechnologyPersonalization - Truth, Trends and Technology
Personalization - Truth, Trends and TechnologyStefan Tornquist
 
The reinvention of b2 b marketing
The reinvention of b2 b marketingThe reinvention of b2 b marketing
The reinvention of b2 b marketingStefan Tornquist
 
State of Mobile + 7 Ways to approach and improve your mobile marketing
State of Mobile + 7 Ways to approach and improve your mobile marketingState of Mobile + 7 Ways to approach and improve your mobile marketing
State of Mobile + 7 Ways to approach and improve your mobile marketingStefan Tornquist
 
Content Marketing - Five findings from Econsultancy's research
Content Marketing - Five findings from Econsultancy's researchContent Marketing - Five findings from Econsultancy's research
Content Marketing - Five findings from Econsultancy's researchStefan Tornquist
 
Mobile strategy and sophistication study for slideshare
Mobile strategy and sophistication study for slideshareMobile strategy and sophistication study for slideshare
Mobile strategy and sophistication study for slideshareStefan Tornquist
 

More from Stefan Tornquist (12)

Digital Identity: How Marketing is Failing at its Top Priority (Customer Reco...
Digital Identity: How Marketing is Failing at its Top Priority (Customer Reco...Digital Identity: How Marketing is Failing at its Top Priority (Customer Reco...
Digital Identity: How Marketing is Failing at its Top Priority (Customer Reco...
 
Healthcare and Digital Transformation - Lessons from the Research
Healthcare and Digital Transformation - Lessons from the ResearchHealthcare and Digital Transformation - Lessons from the Research
Healthcare and Digital Transformation - Lessons from the Research
 
The promise of_first_party_data
The promise of_first_party_dataThe promise of_first_party_data
The promise of_first_party_data
 
The global conversation
The global conversationThe global conversation
The global conversation
 
Building engaging websites and experiences
Building engaging websites and experiencesBuilding engaging websites and experiences
Building engaging websites and experiences
 
B2B Innovation - New Research on Creating Standard Operating Innovation
B2B Innovation - New Research on Creating Standard Operating InnovationB2B Innovation - New Research on Creating Standard Operating Innovation
B2B Innovation - New Research on Creating Standard Operating Innovation
 
Personalization - Truth, Trends and Technology
Personalization - Truth, Trends and TechnologyPersonalization - Truth, Trends and Technology
Personalization - Truth, Trends and Technology
 
The reinvention of b2 b marketing
The reinvention of b2 b marketingThe reinvention of b2 b marketing
The reinvention of b2 b marketing
 
State of Mobile + 7 Ways to approach and improve your mobile marketing
State of Mobile + 7 Ways to approach and improve your mobile marketingState of Mobile + 7 Ways to approach and improve your mobile marketing
State of Mobile + 7 Ways to approach and improve your mobile marketing
 
Content Marketing - Five findings from Econsultancy's research
Content Marketing - Five findings from Econsultancy's researchContent Marketing - Five findings from Econsultancy's research
Content Marketing - Five findings from Econsultancy's research
 
Mobile strategy and sophistication study for slideshare
Mobile strategy and sophistication study for slideshareMobile strategy and sophistication study for slideshare
Mobile strategy and sophistication study for slideshare
 
Email Talk at AdTech '12
Email Talk at AdTech '12Email Talk at AdTech '12
Email Talk at AdTech '12
 

Recently uploaded

McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)DEVARAJV16
 
The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...sowmyrao14
 
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一s SS
 
The Impact of Digital Technologies
The Impact of Digital Technologies The Impact of Digital Technologies
The Impact of Digital Technologies bruguardarib
 
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorSocial Samosa
 
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdfMost Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdfCIO Business World
 
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfDIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfmayanksharma0441
 
What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?Juan Pineda
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFarrel Brest
 
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024CIO Business World
 
Codes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxCodes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxGeorgeCulica
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...CIO Business World
 
Digital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G AgeDigital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G AgeDigiKarishma
 
Infographics about SEO strategies and uses
Infographics about SEO strategies and usesInfographics about SEO strategies and uses
Infographics about SEO strategies and usesbhavanirupeshmoksha
 
Michael Kors marketing assignment swot analysis
Michael Kors marketing assignment swot analysisMichael Kors marketing assignment swot analysis
Michael Kors marketing assignment swot analysisjunaid794917
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local LeadsSearch Engine Journal
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDemandbase
 
Influencer Marketing Power point presentation
Influencer Marketing Power point presentationInfluencer Marketing Power point presentation
Influencer Marketing Power point presentationdgtivemarketingagenc
 
Best digital marketing e-book form bignners
Best digital marketing e-book form bignnersBest digital marketing e-book form bignners
Best digital marketing e-book form bignnersmuntasibkhan58
 
From Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEOFrom Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEOSzymon Słowik
 

Recently uploaded (20)

McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)McDonald's: A Journey Through Time (PPT)
McDonald's: A Journey Through Time (PPT)
 
The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...The Evolution of Internet : How consumers use technology and its impact on th...
The Evolution of Internet : How consumers use technology and its impact on th...
 
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
定制(ULV毕业证书)拉文大学毕业证成绩单原版一比一
 
The Impact of Digital Technologies
The Impact of Digital Technologies The Impact of Digital Technologies
The Impact of Digital Technologies
 
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
 
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdfMost Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
Most Influential HR Leaders Leading the Corporate World, 2024 (Final file).pdf
 
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdfDIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
DIGITAL MARKETING STRATEGY_INFOGRAPHIC IMAGE.pdf
 
What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?
 
Fiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview AssignmentFiverr's Product Marketing Interview Assignment
Fiverr's Product Marketing Interview Assignment
 
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
The 10 Most Inspirational Leaders LEADING THE WAY TO SUCCESS, 2024
 
Codes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptxCodes and Conventions of Film Magazine Websites.pptx
Codes and Conventions of Film Magazine Websites.pptx
 
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
The 10 Most Influential CMO's Leading the Way of Success, 2024 (Final file) (...
 
Digital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G AgeDigital Marketing in 5G Era - Digital Transformation in 5G Age
Digital Marketing in 5G Era - Digital Transformation in 5G Age
 
Infographics about SEO strategies and uses
Infographics about SEO strategies and usesInfographics about SEO strategies and uses
Infographics about SEO strategies and uses
 
Michael Kors marketing assignment swot analysis
Michael Kors marketing assignment swot analysisMichael Kors marketing assignment swot analysis
Michael Kors marketing assignment swot analysis
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
 
Influencer Marketing Power point presentation
Influencer Marketing Power point presentationInfluencer Marketing Power point presentation
Influencer Marketing Power point presentation
 
Best digital marketing e-book form bignners
Best digital marketing e-book form bignnersBest digital marketing e-book form bignners
Best digital marketing e-book form bignners
 
From Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEOFrom Chance to Choice - Tactical Link Building for International SEO
From Chance to Choice - Tactical Link Building for International SEO
 

Media Growth 2014 - Trends and Benchmarks from the 4th Annual Media Growth Survey

Editor's Notes

  1. Acquired say: you’re not good at integrating us