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Audience Research-Results and
Conclusions
Introduction
I have made this PowerPoint to show you what
my findings from my questionnaires were and to
also find out what the audience of my magazine
want based on the findings of the answers from
the questionnaire I produced
What is your age?
12

By carrying out this research to find out the
10
age of the people I was asking the questions to
I was able to find out the age that the person
8
was, and as the results on the graph show that
the vast majority of the people who answered
6
the questionnaire we’re 16 or under. This is
going to be useful to my as I can now see the
4
vast majority of people I am going to be aiming
2
my magazine at are going to be 16 or
under, but I will have to still make things that
0
are going to appeal to the 17-23 audience as
16 or under
17-23
24-30
31+
well as there was also a lot of them, the 24-30
not
as much as there was only one person through out the whole of the questionnaire who was in this category, and
31+ does not need any features as there was no one in this category, this research is also going to be useful
because I have set my target audience between 16-23 so this research has shown me what people within this age
range want to see in the music magazine, again making this research really useful for me in planning and making
my magazine.
What price would you pay for an EDM magazine?
8

By asking this question I can now find out how
much people are willing to pay for my magazine
that I am going to create, the results show that
more people would pay less than £1 but I am
going to go with charging between £1.50-£1.99
as there was still five people who answered with
this which is more than £1-£1.49 and more than
£2 and only a little bit less than less than £1, now
I know what price to make my magazine for
when I am planning and making my magazine
which makes conducting this research very
useful for me

7
6
5
4
3
2
1
0
less than £1

£1-£1.49

£1.50-£1.99

more than £2
What three colours do you associate with the music genre EDM?
16

Asking this question enabled me to find out which
colours people most associate with EDM genre, I
was able to find out which three colours people
associated with EDM and the colours that came up
the most were blue, red and green, these are going
to be useful results as now I can make my house
style of my magazine based on these three colours
to make it relate to the audience and also more
attractive to them as these are the colours that
they have chosen to relate to the genre of EDM.

14
12
10
8
6
4
2

0
What three words do you associate with the genre EDM?
Here I have asked this question to find out what
three words people associate with EDM, the results
from this question show that the three words most
people associate with EDM is music, loud and
good, I conducted this research to see what the
audience might want the magazine to be called, this
makes the research useful because I can now make
a title of the magazine based around these three
words that the audience have decided are the best
suiting to EDM, making the research useful to me in
the planning of my magazine.

8

7
6
5
4
3
2
1
0
Who is your favourite EDM artist?
4.5

By asking this question, I aimed to find out who
people favourite EDM artists were in order to see
who to include in my magazine, the results show that
the majority of peoples favourite EDM artist was
Calvin Harris, now because I know this I am going to
base a story around him into the magazine so that
the audience will want to read my magazine and
make it more appealing to them, this makes the
research I did useful because I now know who to
include in my magazine, for example I now know to
include Calvin Harris and Avicii to attract people to
my magazine.

4
3.5
3
2.5
2
1.5
1
0.5
0

Calvin Harris Mc Smally

Vicetone

Avicii

Mc Newton Sebastian
Ingrosso
How many pages do you think this magazine should be?
By carrying out this research to find out how many
pages the magazine should be I was able to find out
what the majority of people who filled out my
questionnaire wanted the magazine to be 50-99 pages
long, This is going to be useful because now I know a
rough size to make my magazine because of the
research that I did, also because if I make it this issue
size people are going to want to buy my
magazine, because it is a size that they wanted and this
will attract them to the magazine, also making the
research I conducted useful to me.

7
6
5
4
3
2
1
0
under 50

50-99

100-149

150-199

over 200
What EDM magazines do you read already if any?
16

By carrying out this research I was able to find out
what magazines my possible customers already
bought, Overall in this research I have found out that
many of the people who I asked to do the
questionnaire do not actually read any of the other
magazines that relate to my music genre, this is
useful for me because it shows what competition of
magazines in my genre would have, but because I
have done this I now know that I hardly any
competition from competitors from the people who
filled in my questionnare

14
12
10
8
6
4
2
0
MixMag

Tilllate

Elektro

Fishing
weekley

none

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Audience research results and conclusions

  • 2. Introduction I have made this PowerPoint to show you what my findings from my questionnaires were and to also find out what the audience of my magazine want based on the findings of the answers from the questionnaire I produced
  • 3. What is your age? 12 By carrying out this research to find out the 10 age of the people I was asking the questions to I was able to find out the age that the person 8 was, and as the results on the graph show that the vast majority of the people who answered 6 the questionnaire we’re 16 or under. This is going to be useful to my as I can now see the 4 vast majority of people I am going to be aiming 2 my magazine at are going to be 16 or under, but I will have to still make things that 0 are going to appeal to the 17-23 audience as 16 or under 17-23 24-30 31+ well as there was also a lot of them, the 24-30 not as much as there was only one person through out the whole of the questionnaire who was in this category, and 31+ does not need any features as there was no one in this category, this research is also going to be useful because I have set my target audience between 16-23 so this research has shown me what people within this age range want to see in the music magazine, again making this research really useful for me in planning and making my magazine.
  • 4. What price would you pay for an EDM magazine? 8 By asking this question I can now find out how much people are willing to pay for my magazine that I am going to create, the results show that more people would pay less than £1 but I am going to go with charging between £1.50-£1.99 as there was still five people who answered with this which is more than £1-£1.49 and more than £2 and only a little bit less than less than £1, now I know what price to make my magazine for when I am planning and making my magazine which makes conducting this research very useful for me 7 6 5 4 3 2 1 0 less than £1 £1-£1.49 £1.50-£1.99 more than £2
  • 5. What three colours do you associate with the music genre EDM? 16 Asking this question enabled me to find out which colours people most associate with EDM genre, I was able to find out which three colours people associated with EDM and the colours that came up the most were blue, red and green, these are going to be useful results as now I can make my house style of my magazine based on these three colours to make it relate to the audience and also more attractive to them as these are the colours that they have chosen to relate to the genre of EDM. 14 12 10 8 6 4 2 0
  • 6. What three words do you associate with the genre EDM? Here I have asked this question to find out what three words people associate with EDM, the results from this question show that the three words most people associate with EDM is music, loud and good, I conducted this research to see what the audience might want the magazine to be called, this makes the research useful because I can now make a title of the magazine based around these three words that the audience have decided are the best suiting to EDM, making the research useful to me in the planning of my magazine. 8 7 6 5 4 3 2 1 0
  • 7. Who is your favourite EDM artist? 4.5 By asking this question, I aimed to find out who people favourite EDM artists were in order to see who to include in my magazine, the results show that the majority of peoples favourite EDM artist was Calvin Harris, now because I know this I am going to base a story around him into the magazine so that the audience will want to read my magazine and make it more appealing to them, this makes the research I did useful because I now know who to include in my magazine, for example I now know to include Calvin Harris and Avicii to attract people to my magazine. 4 3.5 3 2.5 2 1.5 1 0.5 0 Calvin Harris Mc Smally Vicetone Avicii Mc Newton Sebastian Ingrosso
  • 8. How many pages do you think this magazine should be? By carrying out this research to find out how many pages the magazine should be I was able to find out what the majority of people who filled out my questionnaire wanted the magazine to be 50-99 pages long, This is going to be useful because now I know a rough size to make my magazine because of the research that I did, also because if I make it this issue size people are going to want to buy my magazine, because it is a size that they wanted and this will attract them to the magazine, also making the research I conducted useful to me. 7 6 5 4 3 2 1 0 under 50 50-99 100-149 150-199 over 200
  • 9. What EDM magazines do you read already if any? 16 By carrying out this research I was able to find out what magazines my possible customers already bought, Overall in this research I have found out that many of the people who I asked to do the questionnaire do not actually read any of the other magazines that relate to my music genre, this is useful for me because it shows what competition of magazines in my genre would have, but because I have done this I now know that I hardly any competition from competitors from the people who filled in my questionnare 14 12 10 8 6 4 2 0 MixMag Tilllate Elektro Fishing weekley none