A brief description of The Walt Disney Company

1. Story by,
RADESH
NIT,SURAT

3. LEARN ABOUT ME

4. WALT DISNEY MISSION
All our dreams come true , if we have the courage to pursue them.
WALT DISNEY VISION
To make entertainment the wheel of life.

5. Some historical
cues:-
1)Founded by Walt Disney
2)Established in 1923
3)Headquartered in California,USA
4)World’s current largest
conglomerate in terms of revenue.

6. Walt Disney showing his daughter
an early animation.

7. Disney- Segments of Revenue

8. LOOK AT THE
SEGMENTS

9. 1) CONSUMER PRODUCTS
It is through Disney stores situated across the
globe,Disney impacts the life of the populus by
making available a lot of merchandise.

10. 2)DISNEYLAND The fun for the whole
family at one place, a
concept developed by
Walt Disney.

11. 3)Media Networks
Disney media networks
contains the company's various
television networks,cable
channels and associated
companies.
It also manages its joint
venture with Hearst
Corporation,A+E networks and
ESPN inc.

12. 4)44)Disney InteractiveInteractive
It produces interactive entertainment for the whole family
including multi-platform video games like Disney Infinity.

13. 5)STUDIOS It is the segment which makes the films
which are known by almost everyone
across the globe.
On an average people spend about 1.2
billion hours watching its movies and
shows.

14. Let’s
look at
some
cool
stuff

15. Acquisitions
The most iconic film franchise Star Wars is
now owned by Disney by virtue of its
acquisition of LucasFilms.

16. ACQUISITIONS
In 2006, Disney in one of its largest acquisitions took on Pixar .This collaboration
has been a boon to the entertainment industry as it produced many outstanding
movies thus giving birth to a new era.

17. One of the great latest innovations from Disney .

18. Let’s spice things up and learn something
TAKEAWAYS:-
1)From its founding, Disney brand has always been synonymous with quality entertainment for the
entire family.
2)In the modern times, its biggest challenge is to maintain its 90 year old heritage and yet
innovate!
3)It uses emerging technologies to connect with its consumers in innovative ways. It was one of the
first companies to begin regular podcasts of its television shows as well as release ongoing news
about its products and interviews with Disney’s employees, staff, and park officials.

19. WHY should i care? INNOVATION VS HERITAGE
Basically, the greatest challenge Disney faces is to preserve its 90 year old heritage while
innovating. It is this rich culture that fascinates young and old alike. But the benefits are no doubt
worth the effort. The more it expands, the more its popularity and customer-base increases. Also,
the existing ones are inclined to be connected with Disney more and more. Disney invests in
foreign countries or take acquisition in areas such as theme parks, movies etc. This helps the
company to bring more revenues and profits.