Want to keep your cloud business responsive and relevant to ever-changing markets? Attend this session to learn tricks of the trade from some of our most successful ISV partners who have extended their apps and grown their business. From adding new modules, to building for new market segments, to integrating seamlessly with other apps, join this session to explore options for extending your app to new heights. This session is primarily intended for product managers, architects, and developers.
Presented by:
Melissa McCready (CRM Happy)
Carly Guarcello (Joyent, Inc.)
(Sponsored by ReachForce)
What are the best practices for tradeshow/event management using Marketo? Are you sending a pre-show invite to your booth including a link to your post-show webinar? How are you managing the tradeshow where you can report on ROI? How are those leads being passed to sales to effectively work? Learn from customers who have perfected the pre and post-show best practices on when to send, what to send, setting up a webinar using Marketo, and how to set up the processes up in a way to capture quality information to then pass to sales to increase your tradeshow pre and post-show activities.
Test & Target is a phenomenal marketing tool but it is notoriously difficult to deploy and use effectively. Marketing organizations are excited by its potential but then spend countless hours and consulting dollars trying to get it to work.
In this educational one-hour session, former Adobe product optimization gurus will share how Ensighten can help you get the most from your Test & Target investment.
• Simplify and reduce deployment costs – Ensighten has the technology, techniques, and deep domain expertise to make deployment a breeze
• Reduce testing costs - Run more tests at less cost with greater testing control that allows you to turn tests on and off more quickly
• Enhance functionality – Ensighten has developed and field-tested a number of templates and other techniques that make even complex tasks simple
Presented by:
Melissa McCready (CRM Happy)
Carly Guarcello (Joyent, Inc.)
(Sponsored by ReachForce)
What are the best practices for tradeshow/event management using Marketo? Are you sending a pre-show invite to your booth including a link to your post-show webinar? How are you managing the tradeshow where you can report on ROI? How are those leads being passed to sales to effectively work? Learn from customers who have perfected the pre and post-show best practices on when to send, what to send, setting up a webinar using Marketo, and how to set up the processes up in a way to capture quality information to then pass to sales to increase your tradeshow pre and post-show activities.
Test & Target is a phenomenal marketing tool but it is notoriously difficult to deploy and use effectively. Marketing organizations are excited by its potential but then spend countless hours and consulting dollars trying to get it to work.
In this educational one-hour session, former Adobe product optimization gurus will share how Ensighten can help you get the most from your Test & Target investment.
• Simplify and reduce deployment costs – Ensighten has the technology, techniques, and deep domain expertise to make deployment a breeze
• Reduce testing costs - Run more tests at less cost with greater testing control that allows you to turn tests on and off more quickly
• Enhance functionality – Ensighten has developed and field-tested a number of templates and other techniques that make even complex tasks simple
UEVision Presents: How Usability Can Help You Get More CustomersUEVision, Inc.
When the economy is in a downturn, companies are often tempted to put product usability and user interface projects on the budgetary chopping block. But did you know that ROI on a UI investment typically is up 1000% (Bias and Mayhew)?
This webinar from UEVision will address why usability projects are even more critical during tough economic conditions. Learn how companies today are using their usability projects to lower their support costs quickly and easily, keep and attract new customers, and increase profitability.
Products with excellent usability often see significantly lower support costs than other less usable products, giving companies an immediate and substantial cost savings. Frustrated users who can’t complete their transactions or figure out the next step call into customer service, driving costs up unnecessarily.
Intel Microsoft Webinar HTML5: AppUp Presenttaionsoussislim
Le centre Intel AppUp(sm) supporte maintenant le langage HTML5. Ce Webinar animé par des experts Intel et Microsoft vous permettra de vous plonger dans le langage et de redécouvrir ses fondamentaux mais de connaître aussi toutes les spécificités d’AppUp(sm) : Le partage de revenu, le déploiement sur les teminaux etc…
Webinar réalisé le 12 Décembre 2011 avec:
- Slim Soussi, Intel
- Vladimir Kostarev, Intel
- David Catuhe, Microsoft
- David Rousset, Microsoft
Mobile Enterprise Application Platform: A solution to myriad challenges in en...[x]cube LABS
Our whitepaper on MEAP provides an overview of the mobile enterprise application platforms, challenges and benefits of MEAP, compares it to other alternate solutions and answers why and when MEAP can be an ideal solution in enterprise mobility ecosystem.
Pro JavaFX Platform - Building Enterprise Applications with JavaFXStephen Chin
Presentation given by Stephen Chin and Jim Weaver at JavaOne 2010. Covers enterprise application development with JavaFX, the JavaFX 2.0 announcement, and alternative languages for JavaFX.
Targeted Rollouts: How to Release Features to Multiple AudiencesOptimizely
Targeted rollouts makes releasing features safer by providing the ability to gradually roll out a feature to multiple audiences and environments with different rollout percentages and different configuration settings. This offers more flexible ways to release features including the ability to target rollouts by audience attributes including geography and pricing tiers. In this session, you’ll learn how to use targeted rollouts in Optimizely Full Stack with practical use cases.
As a commercial application partner, you've got to consider some important factors before you architect your app. What license types are best for your target audience? How will your app interact with standard Salesforce features and objects? How do you ensure the app can scale to meet the needs of your customers? This session will explore important decisions and best practices for building a commercial grade application on Force.com. This session is primarily intended for product managers and architects
Unifying feature management with experiments - Server Side Webinar (1).pdfVWO
What’s common across companies like Netflix, Airbnb, Amazon, and Google? - Their ability to continuously experiment and roll out enhancements quickly across all aspects of their business. Today, every business is fundamentally a technology business. To stay ahead of the competition, you must iterate quickly with experiments across configurations in search algorithms, navigation, checkout flows, discounts, and security settings without breaking existing experience. That’s precisely what unifying experimentation with feature management enables for you.
Join Thejas Sridhar, Manager of Product Marketing, to explore the power of unifying A/B testing and feature management for continuous development.
9 Secrets to Launch on the AppExchange [Webinar]CodeScience
After helping our customers launch 100+ products on the AppExchange, CodeScience understands the critical milestones to go from idea to app. Leverage our insider knowledge to your advantage. This webinar shares our best tips on how to succeed and what pitfalls to avoid.
Publishing Your First Paid App on AppExchange: The Inside ScoopSalesforce Developers
Are you thinking of building an app to sell on AppExchange? Are you just about to publish your paid app? Join us for tips and tricks on how to get the most out of AppExchange before you hit that "publish" button. After this session you will have a better idea of how AppExchange works, how to generate more leads from AppExchange, and how to give your app the best chance for success.
Gain insight into how to manage a feature rollout process
Understand methods for evaluating seasonal releases
Learn about tools to help manage feature evaluation
Inspiration to improve your own seasonal release process
This was presented at Dreamforce 2015. Lightning Components are a part of the next generation UI for Salesforce. ISVs will be a large part of the ecosystem of new components available on the new Component Exchange. Join us as we demo the steps to package your lightning component and the options that you have available as an ISV. Learn how admins can use your lightning component inside the Lightning App Builder. #DF15Partners
Mapping Your MVP Product Development in 30 min or LessCodeScience
This was presented at Dreamforce 2015. In this short cycle business environment, it is critical to identify an MVP product as soon as possible to get that product to market validation. Join us as we show how user-story mapping can help you identify your MVP product out of the larger possible feature set. Using real-world examples of this method and a hands-on exercise, we'll show you how to accelerate your build, reduce your time to market, and gain critical validation of that MVP app. #DF15Partners
UEVision Presents: How Usability Can Help You Get More CustomersUEVision, Inc.
When the economy is in a downturn, companies are often tempted to put product usability and user interface projects on the budgetary chopping block. But did you know that ROI on a UI investment typically is up 1000% (Bias and Mayhew)?
This webinar from UEVision will address why usability projects are even more critical during tough economic conditions. Learn how companies today are using their usability projects to lower their support costs quickly and easily, keep and attract new customers, and increase profitability.
Products with excellent usability often see significantly lower support costs than other less usable products, giving companies an immediate and substantial cost savings. Frustrated users who can’t complete their transactions or figure out the next step call into customer service, driving costs up unnecessarily.
Intel Microsoft Webinar HTML5: AppUp Presenttaionsoussislim
Le centre Intel AppUp(sm) supporte maintenant le langage HTML5. Ce Webinar animé par des experts Intel et Microsoft vous permettra de vous plonger dans le langage et de redécouvrir ses fondamentaux mais de connaître aussi toutes les spécificités d’AppUp(sm) : Le partage de revenu, le déploiement sur les teminaux etc…
Webinar réalisé le 12 Décembre 2011 avec:
- Slim Soussi, Intel
- Vladimir Kostarev, Intel
- David Catuhe, Microsoft
- David Rousset, Microsoft
Mobile Enterprise Application Platform: A solution to myriad challenges in en...[x]cube LABS
Our whitepaper on MEAP provides an overview of the mobile enterprise application platforms, challenges and benefits of MEAP, compares it to other alternate solutions and answers why and when MEAP can be an ideal solution in enterprise mobility ecosystem.
Pro JavaFX Platform - Building Enterprise Applications with JavaFXStephen Chin
Presentation given by Stephen Chin and Jim Weaver at JavaOne 2010. Covers enterprise application development with JavaFX, the JavaFX 2.0 announcement, and alternative languages for JavaFX.
Targeted Rollouts: How to Release Features to Multiple AudiencesOptimizely
Targeted rollouts makes releasing features safer by providing the ability to gradually roll out a feature to multiple audiences and environments with different rollout percentages and different configuration settings. This offers more flexible ways to release features including the ability to target rollouts by audience attributes including geography and pricing tiers. In this session, you’ll learn how to use targeted rollouts in Optimizely Full Stack with practical use cases.
As a commercial application partner, you've got to consider some important factors before you architect your app. What license types are best for your target audience? How will your app interact with standard Salesforce features and objects? How do you ensure the app can scale to meet the needs of your customers? This session will explore important decisions and best practices for building a commercial grade application on Force.com. This session is primarily intended for product managers and architects
Unifying feature management with experiments - Server Side Webinar (1).pdfVWO
What’s common across companies like Netflix, Airbnb, Amazon, and Google? - Their ability to continuously experiment and roll out enhancements quickly across all aspects of their business. Today, every business is fundamentally a technology business. To stay ahead of the competition, you must iterate quickly with experiments across configurations in search algorithms, navigation, checkout flows, discounts, and security settings without breaking existing experience. That’s precisely what unifying experimentation with feature management enables for you.
Join Thejas Sridhar, Manager of Product Marketing, to explore the power of unifying A/B testing and feature management for continuous development.
9 Secrets to Launch on the AppExchange [Webinar]CodeScience
After helping our customers launch 100+ products on the AppExchange, CodeScience understands the critical milestones to go from idea to app. Leverage our insider knowledge to your advantage. This webinar shares our best tips on how to succeed and what pitfalls to avoid.
Publishing Your First Paid App on AppExchange: The Inside ScoopSalesforce Developers
Are you thinking of building an app to sell on AppExchange? Are you just about to publish your paid app? Join us for tips and tricks on how to get the most out of AppExchange before you hit that "publish" button. After this session you will have a better idea of how AppExchange works, how to generate more leads from AppExchange, and how to give your app the best chance for success.
Gain insight into how to manage a feature rollout process
Understand methods for evaluating seasonal releases
Learn about tools to help manage feature evaluation
Inspiration to improve your own seasonal release process
This was presented at Dreamforce 2015. Lightning Components are a part of the next generation UI for Salesforce. ISVs will be a large part of the ecosystem of new components available on the new Component Exchange. Join us as we demo the steps to package your lightning component and the options that you have available as an ISV. Learn how admins can use your lightning component inside the Lightning App Builder. #DF15Partners
Mapping Your MVP Product Development in 30 min or LessCodeScience
This was presented at Dreamforce 2015. In this short cycle business environment, it is critical to identify an MVP product as soon as possible to get that product to market validation. Join us as we show how user-story mapping can help you identify your MVP product out of the larger possible feature set. Using real-world examples of this method and a hands-on exercise, we'll show you how to accelerate your build, reduce your time to market, and gain critical validation of that MVP app. #DF15Partners
In the last 24 months, we've transformed the way we work using the Scaled Agile Framework. To help with the transformation, we are also using UX practices, design thinking and lean startup methods.
By the end of this presentation, you will understand how we have leveraged UX practices, innovation games and design sprints to improve the maturation of the business needs and their prioritisation to best fit what our users want and deliver value in a continuous flow.
How a PDO Can Help Get You to Market FasterCodeScience
This was presented at Dreamforce 2015. Do you need help with your Salesforce app? When do you reach out for guidance and support. A Product Development Outsourcer (PDO) can help you navigate the waters of building and publishing an app on the AppExchange. Learn about the value proposition of partnering with a Product Development Outsourcer, getting your app through security review and best practices of AppExchange development. Also, find out how all this goodness fits into the world of SI. #DF15Partners
Insight2014 ibm client_center_4_adv_analytics_7171IBMgbsNA
#IBMInsight session presentation "Your Competitive Advantage: The IBM Client Center for Advanced Analytics (CCAA)"
Introduction to the Client Center for Advanced Analytics, Analytics and Insight – deriving business value, Case Studies and Demo – using SPSS and BigInsights, Data, Capabilities and Infrastructure – bringing it all together, Getting Started with CCAA.
More at www.ibm.biz/BdEPRD
Join us and understand how Lightning Snap-ins enable you to deliver immediate, personalized, and contextual support on any device to your customers. We’ll discuss when to use Snap-ins, how to differentiate your app experience with embedded support, and how to implement Snap-ins Chat into your website and Community templates.
You'll learn about:
- What Snap-ins are and how to use them
- Core service channels embedded in Snap-ins
- How to setup and deploy Web Snap-ins
- What’s next in the Snap-ins roadmap
Similar to Extend Your Commercial Force.com App - Dreamforce 2012 - 9/19 (20)
Let's dive deeper into the world of ODC! Ricardo Alves (OutSystems) will join us to tell all about the new Data Fabric. After that, Sezen de Bruijn (OutSystems) will get into the details on how to best design a sturdy architecture within ODC.
"Impact of front-end architecture on development cost", Viktor TurskyiFwdays
I have heard many times that architecture is not important for the front-end. Also, many times I have seen how developers implement features on the front-end just following the standard rules for a framework and think that this is enough to successfully launch the project, and then the project fails. How to prevent this and what approach to choose? I have launched dozens of complex projects and during the talk we will analyze which approaches have worked for me and which have not.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
Search and Society: Reimagining Information Access for Radical FuturesBhaskar Mitra
The field of Information retrieval (IR) is currently undergoing a transformative shift, at least partly due to the emerging applications of generative AI to information access. In this talk, we will deliberate on the sociotechnical implications of generative AI for information access. We will argue that there is both a critical necessity and an exciting opportunity for the IR community to re-center our research agendas on societal needs while dismantling the artificial separation between the work on fairness, accountability, transparency, and ethics in IR and the rest of IR research. Instead of adopting a reactionary strategy of trying to mitigate potential social harms from emerging technologies, the community should aim to proactively set the research agenda for the kinds of systems we should build inspired by diverse explicitly stated sociotechnical imaginaries. The sociotechnical imaginaries that underpin the design and development of information access technologies needs to be explicitly articulated, and we need to develop theories of change in context of these diverse perspectives. Our guiding future imaginaries must be informed by other academic fields, such as democratic theory and critical theory, and should be co-developed with social science scholars, legal scholars, civil rights and social justice activists, and artists, among others.
Dev Dives: Train smarter, not harder – active learning and UiPath LLMs for do...UiPathCommunity
💥 Speed, accuracy, and scaling – discover the superpowers of GenAI in action with UiPath Document Understanding and Communications Mining™:
See how to accelerate model training and optimize model performance with active learning
Learn about the latest enhancements to out-of-the-box document processing – with little to no training required
Get an exclusive demo of the new family of UiPath LLMs – GenAI models specialized for processing different types of documents and messages
This is a hands-on session specifically designed for automation developers and AI enthusiasts seeking to enhance their knowledge in leveraging the latest intelligent document processing capabilities offered by UiPath.
Speakers:
👨🏫 Andras Palfi, Senior Product Manager, UiPath
👩🏫 Lenka Dulovicova, Product Program Manager, UiPath
Key Trends Shaping the Future of Infrastructure.pdfCheryl Hung
Keynote at DIGIT West Expo, Glasgow on 29 May 2024.
Cheryl Hung, ochery.com
Sr Director, Infrastructure Ecosystem, Arm.
The key trends across hardware, cloud and open-source; exploring how these areas are likely to mature and develop over the short and long-term, and then considering how organisations can position themselves to adapt and thrive.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
GraphRAG is All You need? LLM & Knowledge GraphGuy Korland
Guy Korland, CEO and Co-founder of FalkorDB, will review two articles on the integration of language models with knowledge graphs.
1. Unifying Large Language Models and Knowledge Graphs: A Roadmap.
https://arxiv.org/abs/2306.08302
2. Microsoft Research's GraphRAG paper and a review paper on various uses of knowledge graphs:
https://www.microsoft.com/en-us/research/blog/graphrag-unlocking-llm-discovery-on-narrative-private-data/
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
3. Safe harbor
Safe harbor statement under the Private Securities Litigation Reform Act of 1995:
This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if
any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-
looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of
product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of
management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and
customer contracts or use of our services.
The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our
service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth,
interruptions or delays in our Web hosting, breach of our security measures, the outcome of intellectual property and other litigation, risks associated with
possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and
motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-
salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial
results of salesforce.com, inc. is included in our annual report on Form 10-Q for the most recent fiscal quarter ended July 31, 2012. This documents and
others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site.
Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may
not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently
available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
4. What You Can Expect?
• Something for everyone – all ISV’s
• Deep dive into ways to extend your App
• Andy will tell how they’ve extended their Apps
Questions?
1. Reserve till the end of the session; or
2. Post to the session’s chatter wall, and we’ll respond during
or after the session
8. Build More Apps
Top Requested CRM Apps Top Requested Back Office Apps
Customer Satisfaction Surveys Big Data Management
Mobile Sales Management Invoice Management
Lead Management Product Lifecycle Management
Email Response Mgt Supply Chain Management
Customer Chat Learning Management
9. Why do ISV partners extend their app?
New Features & Functionality New Verticals or GEOs
10. How to Extend Your App?
What is the What are the
What is the
market pricing trends?
growth rate?
potential?
What is our
What are the
risk/reward?
entry barriers?
11. What are my options for extending my App?
• Use existing package
• Create a new package
• Create a bridge package
• Create an extension package
17. Single Package: Licensing Example
Customer Org
uGolf App
ISV Business Org (LMA)
Tournament Module
Reservations Module Package User / Site License
18. When might I use a Single Package?
• Module / Functionality extends existing functionality
• Single price for the one App
• Partner manages the Customer’s Org
• Able to contractually or technically limit functionality
19. Single Package: Tradeoffs
Upside Downside
• Keeps it simple • Difficult to build multiple vertical solutions
• Quick install / upgrade process • Complicates licensing
• Eliminates dependency issues • Makes it difficult to rev one module
20. Single Package: Tips & Tricks
• Use Protected Custom Settings to help control access
• Setup Profiles & Permission Sets based on access levels
• Leverage Customizations & Translation Overrides
• Use Trialforce to sell into different markets
25. Multiple Package: Licensing Example
Customer Org ISV Business Org (LMA)
uGolf App
Reservations Module Package User / Site Licenses
Tournament Module Package User / Site Licenses
Bridge Package Site License
26. When might I use Multiple Packages?
Independent Packages
• Module can be sold as a standalone App
• Desire to provide a specialized vertical or geo
• Desire to split up functionality / business logic
Extension & Bridge Packages
• Module is sold as part of another solution
• Creates the dependency between two packages
27. Multiple Package: Tradeoffs
Upside Downside
• Flexibility to adapt to New Markets • Adds complexity
• Control user access thru LMA • Complicates Release Management
• Easier to rev a specific module • Customers install of multiple packages
• Sell into SFDC PE & GE Editions • Security Review
28. Multiple Packages: Tips
• Important to build a good foundation before you extend
• Don’t create a hard dependency if you don’t need to
• UserInfo.isCurrentUserLicensed([package namespace])
• Leverage Global Classes for Packages to talk to each other
• Do your package releases together
32. Compensation is a Big Expense $800 Billion is Spent on Sales Compensation
With a 3% to 8% Error Rate on Average ($24B to $64B a Year Wasted)
33. A Fit for Any Size / Industry
#1 #2 #3
Build " Calculate! Report!
Quotas and Payments" Quotas and Payments" Rankings, Awards, and Dashboards"
For For
ENTERPRISE BUSINESS
41. DF12 ISV Success Sessions
Great sessions for each phase of the lifecycle
Plan Build Distribute Sell Support
ISV Kickoff: Getting Started Distributing & Licensing Your App How to Support Your Customers
How to Architect & Design Your App Automate Your App Sales ISV PM Product Roadmap
Designing Social Apps (Workshop)
Extend Your Commercial Force.com App Expanding Your Marketing Reach with AppExchange
Team Development and Release Mgmt Marketing Best Practices in the Social Era
Building Secure Applications in the Cloud Mastering the Direct Sales Model
Selling Social Apps
Follow sessions and join the Partner Success Group on
42. A Few Reminders. . .
Why Work With a PDO Partner Success Experts
Innovation Theater and Lounge
1:1 Success Clinics
Innovation Theater and Lounge
Need to relax? Have a massage!
Check out the Partner Hub
540 Howard Street
Survey (Session Record) Cloud Crawl (Thursday Night)
Follow us on Twitter @partnerforce
43. Partner Hub – Speaker Debrief
Why Work With a PDO
Partner
Success
Clinics
Welcome Desk
Speaker
Debrief
Area