The future of museums and learning to love change

by Mia on Jun 08, 2011

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Formerly of the Science Museum, Mia Ridge will use her knowledge of current trends in the museum and consumer digital environment to explore next steps and important priorities for the years ahead.

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Formerly of the Science Museum, Mia Ridge will use her knowledge of current trends in the museum and consumer digital environment to explore next steps and important priorities for the years ahead.

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The future of museums and learning to love change — Presentation Transcript

The future of museums and learning to live with love change
http://www.slideshare.net/miaridge
@mia_out
Mia Ridge, Cultural Heritage Technologist

The world is changing…
Image: HoriaVarlan

…but we're
Rich user experiences
Transmedia
The arrrrs (QR, AR)
Crowdsourcing
Games
Service design

Transmedia
Content and experiences across platforms: in-gallery, on your website, on social media, in print, in games, in audio…
…and ideally audience participation changes things...
A challenge to the primacy of exhibitions

Augmented reality

Augmented reality + QR

QR codes: Derby Museum
Adjusts to language of your phone to provide multilingual content e.g. http://en.wikipedia.org/wiki/Gold

Geo-located, mobile, now
They were here, then

…or go low-tech
'Once upon a time...'

Crowdsourcing and participation
Try transcriptions; image cropping; map rectification; metadata creation; experiential data… but show the impact
Museum 2.0: Guest Post: Using Visitor Participation to Improve Object Labels at the San Diego Natural History Museum

Games
New audiences; new types of engagement
Location-based games (e.g. SVNGR)
Crowdsourcing games (e.g. metadata games)
Game-based learning (e.g. High Tea, Launchballetc)
Image by: starmud

Our audiences are (getting) used to being heard…

Service design
Consistent user experience across all platforms
Addresses every aspect of customer service
Requires holistic strategy, end to silos
Image by: tobiastoft

Common threads?
Personal, mobile and on-demand
No such thing as an off-line experience anymore
New ways of telling stories
New ways of reaching audiences
New relationships with audiences
Require holistic strategy and design
Image by: Eire Sarah

Future-proofing the museum
Image by s.o.f.t.

Bite-size content
Fit into people's lives
Be where people hang out
Be shareable
Be 'snackable' - small curated collections of objects; images and video; blog posts; tweets; stories
Image by: dhaun

Look outside

Many new beginnings

Start small, watch and learn; remove obstacles; repeat

Thank you!
Mia Ridge, Cultural Heritage Technologist
@mia_out
http://openobjects.blogspot.com

The future of museums and learning to love change

by Mia on Jun 08, 2011

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The future of museums and learning to love change — Presentation Transcript