Blogger allowed the author to record and share their production content, including research, planning and evaluation. They were able to upload drafts and get audience feedback through questionnaires. iMovie was used to construct the movie trailer by transferring and editing footage, adding effects, soundtracks and stingers. A Canon camera filmed footage and an Olympus camera took photos for the poster and magazine cover. Photo FX Ultra and Word 2011 were used to manipulate images and construct the poster and magazine, learning how to use new digital technologies in the process.