SlideShare a Scribd company logo
1 of 9
Mobile Apps &
Widgets
Intro to MobileTechnology: Section 2
Mobile Apps
 Mobile devices are becoming
more sophisticated, creating
opportunities for mobile apps
to extend functionality
beyond that which the
original manufacturer
intended.
 “Games” category dominates
1/3 of the app market
Stores that sell Apps
 Apple App Store
 Google Play
 Blackberry AppWorld
 Nokia Store
 Amazon Appstore
 Microsoft Windows Phone
Store
 Best app stores ranked by
ABIresearch (Jan 2013) based
on market share and
monetization
1. Apple – 50 billion
downloads
2. Google – 48 billion DL
3. Microsoft – 500,000 DL
Differences betweenApp Stores
 Not all app stores have the same applications and not all apps
are available on every platform
 Example: LotteryHUB is available on the iOS and Android
platforms, so it can be found in (but not limited to) the App
Store and Google Play
Store Available Platform(s) Available Apps
App Store iOS 850,000
Google Play Android 800,000
BlackberryWorld Blackberry OS 120,000
Windows Phone Store Windows Phone 145,000
Apps vs.Widgets
 Apps are 3rd party software
programs. Apps only run
when activated
 Widgets are small
applications that
continuously run a specific
function
 Ex: clocks, calendars,
weather forecasts etc.
Widgets…Why &Where
Widget Benefits:
 Add Functionality to an
existing application
 Create rich user experience
and seamless communication
channels
 Provide faster access to
information
 Save time with live updates
Widgets on:
 Desktop – self-contained
applications like games or
clocks
 Application – enhance
functionality of an existing
app
 Web – monitor external
events by extracting data like
flight times or stock prices
Apps for the fully developed
 Creating a mobile app accessible by multiple device
platforms can consume large amounts of time and money –
Unless one is readily available 
 However, the greater functionality and engagement
opportunity can easily outweigh the production cost
 Once created mobile apps are relatively inexpensive to
update and modify
 Widgets can be added to mobile apps with simple code
insertion
Section 2 Complete. Nice job!
Next Section: Mobile Optimized vs.
Non Optimized

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Mobile appswidgetsppt

  • 1. Mobile Apps & Widgets Intro to MobileTechnology: Section 2
  • 2. Mobile Apps  Mobile devices are becoming more sophisticated, creating opportunities for mobile apps to extend functionality beyond that which the original manufacturer intended.  “Games” category dominates 1/3 of the app market
  • 3. Stores that sell Apps  Apple App Store  Google Play  Blackberry AppWorld  Nokia Store  Amazon Appstore  Microsoft Windows Phone Store  Best app stores ranked by ABIresearch (Jan 2013) based on market share and monetization 1. Apple – 50 billion downloads 2. Google – 48 billion DL 3. Microsoft – 500,000 DL
  • 4. Differences betweenApp Stores  Not all app stores have the same applications and not all apps are available on every platform  Example: LotteryHUB is available on the iOS and Android platforms, so it can be found in (but not limited to) the App Store and Google Play Store Available Platform(s) Available Apps App Store iOS 850,000 Google Play Android 800,000 BlackberryWorld Blackberry OS 120,000 Windows Phone Store Windows Phone 145,000
  • 5.
  • 6. Apps vs.Widgets  Apps are 3rd party software programs. Apps only run when activated  Widgets are small applications that continuously run a specific function  Ex: clocks, calendars, weather forecasts etc.
  • 7. Widgets…Why &Where Widget Benefits:  Add Functionality to an existing application  Create rich user experience and seamless communication channels  Provide faster access to information  Save time with live updates Widgets on:  Desktop – self-contained applications like games or clocks  Application – enhance functionality of an existing app  Web – monitor external events by extracting data like flight times or stock prices
  • 8. Apps for the fully developed  Creating a mobile app accessible by multiple device platforms can consume large amounts of time and money – Unless one is readily available   However, the greater functionality and engagement opportunity can easily outweigh the production cost  Once created mobile apps are relatively inexpensive to update and modify  Widgets can be added to mobile apps with simple code insertion
  • 9. Section 2 Complete. Nice job! Next Section: Mobile Optimized vs. Non Optimized