The document discusses the importance of fostering creativity and innovation within organizations, highlighting that creativity thrives in supportive environments free from barriers. It emphasizes the role of creative individuals and entrepreneurs in generating ideas and turning them into profits, as well as the necessity for collaboration and cooperation in the creative process. The text also outlines key qualities of creative people, such as independence, inquisitiveness, and open-mindedness.

1. Thecreativitymustbe a groupeffort!A demo presentationaboutcreativity & innovationLuis Borges Gouveia@lbgouveiaUFP Friday 13th

2. Theissue! CREATIVITY

4. Where to findit!

5. FosteringcreativityWithout! your business stands still as the world changes around you.To foster creativity: remove barriers and set up a culture that stimulates it.The creative person generates new ideas; the entrepreneur turns them into profits. Leaders are either personally creative or quick to exploit the ideas of creative people. Entrepreneurship is the process of marrying a good idea and a market need;Entrepreneurs take the risks, creative employees provide the raw materialCreativity depends on creative qualities, a supportive environment and opportunityInnovation in organizations is very much like thought leadership except that the thought leader does not need to be personally creative. He or she can promote the creative ideas of othersinstead

6. How to grabit!

7. Creative qualitiesThere is no formula for identifying the creative person, but some are: Independent: think things through for themselves;Inquisitive:having a seemingly unquenchable thirst to understand;Iconoclastic/ nonconforming:not wed to authority or the status quo;Confident:feeling they can do something better than others;Determined:convinced they will find a better way if they persist;Learners:always keen to acquire new knowledge;Intuitive:making leaps of imagination, not needing to stick to the facts;Open-minded:no rush to decide, digging deeper, studying new angles.

8. Wemusttrainthebrain

10. Gettogether... ThegroupeffectColaborationCooperationCocreationCohalitionCompetingCapabilityCaring

12. To know more, online reading: Group Creativity. Innovation Through Collaboration Edited by Paul B. Paulus and Bernard A. NijstadOXFORDUNIVERSITY PRESS, 2003http://www.questia.com/PM.qst?a=o&d=103575359