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Entrepreneurship & Innovation

       What Entrepreneurs do
       How to start a startup
What Entrepreneurs do


• Entrepreneurs innovate

• Innovation means creating something of value

• Entrepreneurs exploit change
What Entrepreneurs do
• Entrepreneurs innovate
   – Entrepreneurs make something new




   – Innovation is the tool of the entrepreneur

   – Entrepreneurship can be learned


                                                  Source: Peter Drucker
What Entrepreneurs do
• Innovation means creating something of value
   – Innovation creates wealth




   – Innovation can be applied to both supply and demand

                                                 Source: Peter Drucker
What Entrepreneurs do
• Entrepreneurs exploit change
   – Entrepreneurs see change as healthy

   – 'Creative destruction' is the task of the entrepreneur




                                                   Source: Peter Drucker
What Entrepreneurs do
• Learn more
   – Peter Drucker, “Innovation and Entrepreneurship”

   – Paul Graham, “How to Make Wealth”
How to start a startup


• Startups need people, ideas and funds

• Just try it
How to start a startup
• Startups need people, ideas and funds
   – Startups are hard but doable

   – Ideas for making something people want

   – Good people




   – Spending as little as possible




                                              Source: Paul Graham
How to start a startup
• Just try it
   – Version 1.0 and iterate




   – Getting to Plan B
     “No battle plan ever survives contact with the enemy.”
               Field Marshall Helmuth von Moltke


                                        Source: Paul Graham and John Mullins & Randy Komisar
How to start a startup
• Just try it
   – Innovation - Learning from failure
       • The only way to avoid failure is to do nothing




                                                          Source: Bob Sutton and Diego
                                                                   Rodriguez
How to start a startup
• Learn more
   – Paul Graham, “How to Start a Startup”

   – Paul Graham, “Six Principles for Making New Things”

   – John Mullins & Randy Komisar, “Getting to Plan B”

   – Diego Rodriguez, “Failure sucks, but instructs”

   – Bob Sutton, “Failure Sucks But Instructs”

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Startup University - 1. Entrepreneurship & Innovation

  • 1. Entrepreneurship & Innovation What Entrepreneurs do How to start a startup
  • 2. What Entrepreneurs do • Entrepreneurs innovate • Innovation means creating something of value • Entrepreneurs exploit change
  • 3. What Entrepreneurs do • Entrepreneurs innovate – Entrepreneurs make something new – Innovation is the tool of the entrepreneur – Entrepreneurship can be learned Source: Peter Drucker
  • 4. What Entrepreneurs do • Innovation means creating something of value – Innovation creates wealth – Innovation can be applied to both supply and demand Source: Peter Drucker
  • 5. What Entrepreneurs do • Entrepreneurs exploit change – Entrepreneurs see change as healthy – 'Creative destruction' is the task of the entrepreneur Source: Peter Drucker
  • 6. What Entrepreneurs do • Learn more – Peter Drucker, “Innovation and Entrepreneurship” – Paul Graham, “How to Make Wealth”
  • 7. How to start a startup • Startups need people, ideas and funds • Just try it
  • 8. How to start a startup • Startups need people, ideas and funds – Startups are hard but doable – Ideas for making something people want – Good people – Spending as little as possible Source: Paul Graham
  • 9. How to start a startup • Just try it – Version 1.0 and iterate – Getting to Plan B “No battle plan ever survives contact with the enemy.” Field Marshall Helmuth von Moltke Source: Paul Graham and John Mullins & Randy Komisar
  • 10. How to start a startup • Just try it – Innovation - Learning from failure • The only way to avoid failure is to do nothing Source: Bob Sutton and Diego Rodriguez
  • 11. How to start a startup • Learn more – Paul Graham, “How to Start a Startup” – Paul Graham, “Six Principles for Making New Things” – John Mullins & Randy Komisar, “Getting to Plan B” – Diego Rodriguez, “Failure sucks, but instructs” – Bob Sutton, “Failure Sucks But Instructs”