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Living and Working on the Web 
Lisa Harris, Olja Rastic-Dulborough, 
Alex Hovden 
#UOSM2033
About.me/lisa.harris 
2
Session Plan 
• Introduction to Digital Literacy 
• How the module works 
http://blog.soton.ac.uk/uosm2033/ 
• Evaluating online information - exercise 
• Satire by the Onion 
• The latest from Erik Qualman 
• Digital Literacy Conference 
• Student Video: Living and Working on the Web
What technologies are referred to here? 
“It will create forgetfulness in the learners' souls, 
because they will not use their memories.“ 
(Socrates, 469-399BC) 
“The modern world overwhelms people with data 
and this is confusing and harmful to the mind” 
(Conrad Gessner, 1565) 
Technology will kill… (Eric Qualman) 
4
5
Digital Literacies at Southampton 
• Raise awareness across the University 
• Link Education and Research communities 
• Run series of practical workshops 
• Digital Literacies Annual Conference 
• Student Digital Champions (Digichamps) 
• DL Special Interest group – diverse membership 
across all faculties and including Careers, Student 
Services, Library 
• Curriculum Innovation
Digital Literacy 
• “Digital literacy is the ability to locate, organise, understand, 
evaluate, and analyse information using digital technology. It 
involves a working knowledge of current tools and an 
understanding of how they can be used” 
• “The active management of online activities such as 
collaboration, networking , content creation and curation in 
order to “stand out from the crowd” in today’s job market” 
• “an ability to respond positively to change” 
• Social media revolution 2013 (Eric Qualman, 3 mins)
“The new media environment can be disruptive to our 
current teaching methods and philosophies. As we 
increasingly move toward an environment of instant and 
infinite information, it becomes less important for 
students to know, memorize, or recall information and 
more important for them to be able to find, sort, analyze, 
share, discuss, critique, and create information and 
knowledge. They need to move from being simply 
knowledgeable to being knowledge-able.” 
Wesch, M., 2011. From Knowledgeable to Knowledge-able: 
Building New Learning Environments for New Media 
Environments | UM Events | University of Michigan.
Living and Working on the Web
The reflective summary allows you to think about where you’ve 
come from and where you are now and how useful it might be for 
you in the future - this is something you don’t get on other modules 
My opinions have often been changed by what other people 
have put forward on the discussion board 
One of the big benefits of studying online is the flexibility to 
fit my academic life around my professional life which has 
been really useful 
No idea is lost - we can continue to share information and 
ideas online beyond the duration of a specific seminar
Successes 
• Employability advantages 
• Raised awareness of digital literacy and blended 
learning across University 
• Digitally proficient students can mentor less 
confident colleagues 
• Active rather than passive learning 
• Flexibility of timing/location of learning for 
students and tutors 
• Study recommendations were made between 
levels and disciplines
Blogs: pulling it all together 
• Use the blog framework as a central point pulling in your other social 
media content: 
http://kimberlyfenton.wordpress.com/category/uosm2008-2/ 
• Tweets – Flickr – LinkedIn – Vimeo - Slideshare – Pinterest - 
Soundcloud - YouTube 
• You can also embed other social media within individual blog posts 
• Video is increasingly important, especially authentic user generated 
content 
• Provide sharing buttons 
• These activities provide a regular supply of “googlejuice” to the blog
The Future of You 
“Welcome to a new era of work, where your 
future depends on being a signal in the noisy 
universe of human capital. In order to achieve 
this, you will need to master three things: self-branding, 
entrepreneurship, and 
hyperconnectivity.” 
By Tomas Chamorro-Premuzic, in the HBR blog
Dare you Google yourself...? 
@lisaharris #CIMbrandyou
Beware the “filter bubble” 
• From https://www.google.com/settings/me you can 
view what results other people see when searching for 
your name, and what your own publicly visible Google 
profile looks like. 
• Entering your name directly into a Google search in 
your own browser will NOT give you an accurate view 
of how other people see these results. 
• Google filters and personalises results according to 
past search behaviour, so a search from your own 
machine is likely to disproportionally favour your own 
sites.
www.employadam.com 
• The original video 
• Why it works 
• The follow up video
Using social media to get a job 
• Connect (LinkedIn, FB, Twitter) 
• Collaborate (Skype, Dropbox, Google Drive) 
• Create (Wordpress, Soundcloud, Pinterest, 
YouTube/Vimeo) 
• Curate (ScoopIt, Delicious, Slideshare)
Web Science Institute 
• The Web Science Institute brings together world-leading 
multidisciplinary expertise to tackle the 
most pressing global challenges facing the World 
Wide Web and wider society today. 
• Events 
– Barry Wellman 31st October 6pm @unisouthampton 
• Funded PhD opportunities 
• WSI Blog 
• WSI website 
19
Student Digital Champions: 
Flo Broderick 
• Met at SXSC2 in October 2012 
• Took Digital Marketing and CI modules, learned 
interviewing skills and video editing 
• Helped out in a big way at Digital Media Europe 
• Masterminded student contribution to Digital 
Literacies Conference 
• Provided student perspective on our research into 
online learning MOOCs 
• Visited Italy to carry out MOOC filming in Portus 
• Now in Madrid working for Telefonica Digital
Joining the Digichamps 
• More information: 
– Digichamps Blog 
– Facebook Group 
– What do the Digichamps do? (video) 
• Digichamps help staff and students with educational 
applications of new technologies, build professional online 
profiles, and manage social media for live events. 
• Students from all University Faculties & all levels of study 
• Send a note to Lisa explaining why you would like to join 
the Digichamps and highlighting the skills you offer / would 
like to develop 
21
@lisaharris #CIMbrandyou
Thank you  
Questions?

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Living and Working on the Web #UOSM2033

  • 1. Living and Working on the Web Lisa Harris, Olja Rastic-Dulborough, Alex Hovden #UOSM2033
  • 3. Session Plan • Introduction to Digital Literacy • How the module works http://blog.soton.ac.uk/uosm2033/ • Evaluating online information - exercise • Satire by the Onion • The latest from Erik Qualman • Digital Literacy Conference • Student Video: Living and Working on the Web
  • 4. What technologies are referred to here? “It will create forgetfulness in the learners' souls, because they will not use their memories.“ (Socrates, 469-399BC) “The modern world overwhelms people with data and this is confusing and harmful to the mind” (Conrad Gessner, 1565) Technology will kill… (Eric Qualman) 4
  • 5. 5
  • 6. Digital Literacies at Southampton • Raise awareness across the University • Link Education and Research communities • Run series of practical workshops • Digital Literacies Annual Conference • Student Digital Champions (Digichamps) • DL Special Interest group – diverse membership across all faculties and including Careers, Student Services, Library • Curriculum Innovation
  • 7. Digital Literacy • “Digital literacy is the ability to locate, organise, understand, evaluate, and analyse information using digital technology. It involves a working knowledge of current tools and an understanding of how they can be used” • “The active management of online activities such as collaboration, networking , content creation and curation in order to “stand out from the crowd” in today’s job market” • “an ability to respond positively to change” • Social media revolution 2013 (Eric Qualman, 3 mins)
  • 8. “The new media environment can be disruptive to our current teaching methods and philosophies. As we increasingly move toward an environment of instant and infinite information, it becomes less important for students to know, memorize, or recall information and more important for them to be able to find, sort, analyze, share, discuss, critique, and create information and knowledge. They need to move from being simply knowledgeable to being knowledge-able.” Wesch, M., 2011. From Knowledgeable to Knowledge-able: Building New Learning Environments for New Media Environments | UM Events | University of Michigan.
  • 9. Living and Working on the Web
  • 10. The reflective summary allows you to think about where you’ve come from and where you are now and how useful it might be for you in the future - this is something you don’t get on other modules My opinions have often been changed by what other people have put forward on the discussion board One of the big benefits of studying online is the flexibility to fit my academic life around my professional life which has been really useful No idea is lost - we can continue to share information and ideas online beyond the duration of a specific seminar
  • 11. Successes • Employability advantages • Raised awareness of digital literacy and blended learning across University • Digitally proficient students can mentor less confident colleagues • Active rather than passive learning • Flexibility of timing/location of learning for students and tutors • Study recommendations were made between levels and disciplines
  • 12. Blogs: pulling it all together • Use the blog framework as a central point pulling in your other social media content: http://kimberlyfenton.wordpress.com/category/uosm2008-2/ • Tweets – Flickr – LinkedIn – Vimeo - Slideshare – Pinterest - Soundcloud - YouTube • You can also embed other social media within individual blog posts • Video is increasingly important, especially authentic user generated content • Provide sharing buttons • These activities provide a regular supply of “googlejuice” to the blog
  • 13. The Future of You “Welcome to a new era of work, where your future depends on being a signal in the noisy universe of human capital. In order to achieve this, you will need to master three things: self-branding, entrepreneurship, and hyperconnectivity.” By Tomas Chamorro-Premuzic, in the HBR blog
  • 14. Dare you Google yourself...? @lisaharris #CIMbrandyou
  • 15. Beware the “filter bubble” • From https://www.google.com/settings/me you can view what results other people see when searching for your name, and what your own publicly visible Google profile looks like. • Entering your name directly into a Google search in your own browser will NOT give you an accurate view of how other people see these results. • Google filters and personalises results according to past search behaviour, so a search from your own machine is likely to disproportionally favour your own sites.
  • 16.
  • 17. www.employadam.com • The original video • Why it works • The follow up video
  • 18. Using social media to get a job • Connect (LinkedIn, FB, Twitter) • Collaborate (Skype, Dropbox, Google Drive) • Create (Wordpress, Soundcloud, Pinterest, YouTube/Vimeo) • Curate (ScoopIt, Delicious, Slideshare)
  • 19. Web Science Institute • The Web Science Institute brings together world-leading multidisciplinary expertise to tackle the most pressing global challenges facing the World Wide Web and wider society today. • Events – Barry Wellman 31st October 6pm @unisouthampton • Funded PhD opportunities • WSI Blog • WSI website 19
  • 20. Student Digital Champions: Flo Broderick • Met at SXSC2 in October 2012 • Took Digital Marketing and CI modules, learned interviewing skills and video editing • Helped out in a big way at Digital Media Europe • Masterminded student contribution to Digital Literacies Conference • Provided student perspective on our research into online learning MOOCs • Visited Italy to carry out MOOC filming in Portus • Now in Madrid working for Telefonica Digital
  • 21. Joining the Digichamps • More information: – Digichamps Blog – Facebook Group – What do the Digichamps do? (video) • Digichamps help staff and students with educational applications of new technologies, build professional online profiles, and manage social media for live events. • Students from all University Faculties & all levels of study • Send a note to Lisa explaining why you would like to join the Digichamps and highlighting the skills you offer / would like to develop 21
  • 23.
  • 24. Thank you  Questions?