This week’s episode looks at the content marketing sales funnel, its components, barriers to consumption, the campaign structure and the role of lead nurturing. The video outlines a content marketing strategy for businesses of all walks to implement and utilize in order to drive and optimize profitable consumer action.
Video and additional commentary are available here: http://www.kunocreative.com/blog/bid/76249/The-Content-Marketing-Sales-Funnel-Tuesday-s-Tips-Tactics-Video
Tuesday’s Tips & Tactics - Inbound Marketing in 10 Minutes or Less is a weekly series presented by Kuno Creative’s Director on Inbound Marketing, Chad Pollitt (@CPollittIU). The series is designed to instruct viewers on how to deploy inbound marketing tactics in order to maximize campaign ROI.