SlideShare a Scribd company logo

Email Marketing, Content and You

ā€¢Download as PPT, PDFā€¢
ā€¢
Joe Pulizzi
Joe Pulizzi

Joe Pulizzi's presentation at the Email Marketing Insider conference on the power of moving content marketing beyond just the email channel, and how email marketers can become the chief content officers for their companies.

BusinessTechnology
1 of 44
Email, Content Marketing and YOU Joe Pulizzi Executive Director, Content Marketing Institute Co-Author, Get Content Get Customers
Content Marketing About Joe Pulizzi (@juntajoe) September 6-8, 2011 joepulizzi.com/bio
ā€¦ a little history
Ā 
Ā 
Ā 
Ā 
Custom Publishing
Ā 
Ā 
Custom Publishing
The Trusted Resourceā€¦everywhere
Custom Publishing
Content Marketing
Ā 
[object Object],[object Object],[object Object],Content Marketing isā€¦
The Difference? Marketers Publishers
The Difference? Marketers Publishers
Ā 
Ā 
ā€œ Content Marketing Is the Only Marketing Leftā€ - Seth Godin
Search Engine Optimization Lead Generation Social Media STORYTELLING ā€œ must have contentā€
END OF HISTORY LESSON
Ā 
Ā 
YOU YOU YOU Your Content is always about
Ā 
Ā 
Ā 
Engaging with Content ,[object Object],[object Object]
Ā 
Readers SIGNIFICANTLY More Likely to Spec SW
Ā 
OVER 6 MILLION OPT-INS Best R&D Activity for P&G
PROCESS
Ā 
CHIEF EDITOR Story/Reader Focused Not Tool Focused
Chief Content Officer
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Ā 
Ā 
Email: Engagement Ammunition Blog Email Enewsletter
THIS IS THE LAST SLIDE ,[object Object],[object Object],[object Object]
[object Object],[object Object],THANK YOU!

Recommended

Joe Pulizzi - Epic Content Marketing
Joe Pulizzi - Epic Content MarketingJoe Pulizzi - Epic Content Marketing
Joe Pulizzi - Epic Content Marketingdbw2015
Ā 
Content Marketing for Digital Book Publishers
Content Marketing for Digital Book PublishersContent Marketing for Digital Book Publishers
Content Marketing for Digital Book PublishersJoe Pulizzi
Ā 
Beginner Corporate Blogging Tips
Beginner Corporate Blogging TipsBeginner Corporate Blogging Tips
Beginner Corporate Blogging TipsJoe Pulizzi
Ā 
IIA Content Marketing Conference - Wolfgang Digital Slides
IIA Content Marketing Conference - Wolfgang Digital Slides IIA Content Marketing Conference - Wolfgang Digital Slides
IIA Content Marketing Conference - Wolfgang Digital Slides Wolfgang Digital
Ā 
Social media content writing tips
Social media content writing tipsSocial media content writing tips
Social media content writing tipsContentElites
Ā 
Social Media and Branding
Social Media and BrandingSocial Media and Branding
Social Media and BrandingJim Sulecki
Ā 
Sendible: How To Build An Effective Content Strategy Webinar
Sendible: How To Build An Effective Content Strategy WebinarSendible: How To Build An Effective Content Strategy Webinar
Sendible: How To Build An Effective Content Strategy WebinarSendible Web
Ā 
6 Steps to Building a Massive Audience with Content ā€“ Joe Pulizzi pĆ„ Epic Con...
6 Steps to Building a Massive Audience with Content ā€“ Joe Pulizzi pĆ„ Epic Con...6 Steps to Building a Massive Audience with Content ā€“ Joe Pulizzi pĆ„ Epic Con...
6 Steps to Building a Massive Audience with Content ā€“ Joe Pulizzi pĆ„ Epic Con...Content Marketing Norge
Ā 

Recommended

Joe Pulizzi - Epic Content Marketing
Joe Pulizzi - Epic Content MarketingJoe Pulizzi - Epic Content Marketing
Joe Pulizzi - Epic Content Marketingdbw2015
Ā 
Content Marketing for Digital Book Publishers
Content Marketing for Digital Book PublishersContent Marketing for Digital Book Publishers
Content Marketing for Digital Book PublishersJoe Pulizzi
Ā 
Beginner Corporate Blogging Tips
Beginner Corporate Blogging TipsBeginner Corporate Blogging Tips
Beginner Corporate Blogging TipsJoe Pulizzi
Ā 
IIA Content Marketing Conference - Wolfgang Digital Slides
IIA Content Marketing Conference - Wolfgang Digital Slides IIA Content Marketing Conference - Wolfgang Digital Slides
IIA Content Marketing Conference - Wolfgang Digital Slides Wolfgang Digital
Ā 
Social media content writing tips
Social media content writing tipsSocial media content writing tips
Social media content writing tipsContentElites
Ā 
Social Media and Branding
Social Media and BrandingSocial Media and Branding
Social Media and BrandingJim Sulecki
Ā 
Sendible: How To Build An Effective Content Strategy Webinar
Sendible: How To Build An Effective Content Strategy WebinarSendible: How To Build An Effective Content Strategy Webinar
Sendible: How To Build An Effective Content Strategy WebinarSendible Web
Ā 
6 Steps to Building a Massive Audience with Content ā€“ Joe Pulizzi pĆ„ Epic Con...
6 Steps to Building a Massive Audience with Content ā€“ Joe Pulizzi pĆ„ Epic Con...6 Steps to Building a Massive Audience with Content ā€“ Joe Pulizzi pĆ„ Epic Con...
6 Steps to Building a Massive Audience with Content ā€“ Joe Pulizzi pĆ„ Epic Con...Content Marketing Norge
Ā 
Content marketing blog assignment
Content marketing blog assignmentContent marketing blog assignment
Content marketing blog assignmentintrotodigital
Ā 
Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...
Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...
Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...Content Marketing Norge
Ā 
Curing your Social Media of Shiny Object Syndrome
Curing your Social Media of Shiny Object SyndromeCuring your Social Media of Shiny Object Syndrome
Curing your Social Media of Shiny Object SyndromeAmy Grace Wells
Ā 
Sales & marketing for startups
Sales & marketing for startupsSales & marketing for startups
Sales & marketing for startupsPallav Jhawar
Ā 
How to Use Content Marketing to Generate Engagement and Coverage
How to Use Content Marketing to Generate Engagement and Coverage How to Use Content Marketing to Generate Engagement and Coverage
How to Use Content Marketing to Generate Engagement and Coverage Cision
Ā 
Content Ideas & Where to Find Em
Content Ideas & Where to Find EmContent Ideas & Where to Find Em
Content Ideas & Where to Find EmKnucklepuck Media
Ā 
10 social media tips for your business presentation
10 social media tips for your business presentation10 social media tips for your business presentation
10 social media tips for your business presentationSpace Studio
Ā 
Content Marketing 2014
Content Marketing 2014Content Marketing 2014
Content Marketing 2014Virginia Ginsburg
Ā 
6 ways to Improve your Content Marketing
6 ways to Improve your Content Marketing 6 ways to Improve your Content Marketing
6 ways to Improve your Content Marketing BuzzSumo
Ā 
Diversify Your Marketing Mix
Diversify Your Marketing MixDiversify Your Marketing Mix
Diversify Your Marketing MixMediaFrenzyGlobal
Ā 
Secrets to Newsworthy Content
Secrets to Newsworthy ContentSecrets to Newsworthy Content
Secrets to Newsworthy ContentAndy Miller
Ā 
Brand Voice: The Personality of a Brand
Brand Voice: The Personality of a BrandBrand Voice: The Personality of a Brand
Brand Voice: The Personality of a BrandBlair Smith - MBA, CM
Ā 
6 Steps to Developing a Content-First Marketing Strategy
6 Steps to Developing a Content-First Marketing Strategy6 Steps to Developing a Content-First Marketing Strategy
6 Steps to Developing a Content-First Marketing StrategyCision
Ā 
Targeting Your Social Media
Targeting Your Social MediaTargeting Your Social Media
Targeting Your Social MediaKevin DuBrow
Ā 
Building an effective content creation plan for your business in 2017
Building an effective content creation plan for your business in 2017Building an effective content creation plan for your business in 2017
Building an effective content creation plan for your business in 2017Pearl Omotoyinbo
Ā 
Content marketing - Essentials Checklist
Content marketing - Essentials ChecklistContent marketing - Essentials Checklist
Content marketing - Essentials ChecklistAmit Singh
Ā 
How to use the face book analyzer
How to use the face book analyzerHow to use the face book analyzer
How to use the face book analyzerBuzzSumo
Ā 
Webinar: How to Improve Your Social Presence in 30 Minutes a Day
Webinar: How to Improve Your Social Presence in 30 Minutes a DayWebinar: How to Improve Your Social Presence in 30 Minutes a Day
Webinar: How to Improve Your Social Presence in 30 Minutes a DayFalcon.io
Ā 
Our boulder bank excursion 2003 ver
Our boulder bank excursion 2003 verOur boulder bank excursion 2003 ver
Our boulder bank excursion 2003 verSueford
Ā 
Using Video with Marketing Automation
Using Video with Marketing AutomationUsing Video with Marketing Automation
Using Video with Marketing AutomationAlvaro PeƱa Echavarrƭa
Ā 
How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...
How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...
How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...Business Development Institute
Ā 
7 Harsh Realities of Content Marketing for Real Estate
7 Harsh Realities of Content Marketing for Real Estate7 Harsh Realities of Content Marketing for Real Estate
7 Harsh Realities of Content Marketing for Real EstateRicardo Bueno
Ā 

More Related Content

What's hot

Content marketing blog assignment
Content marketing blog assignmentContent marketing blog assignment
Content marketing blog assignmentintrotodigital
Ā 
Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...
Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...
Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...Content Marketing Norge
Ā 
Curing your Social Media of Shiny Object Syndrome
Curing your Social Media of Shiny Object SyndromeCuring your Social Media of Shiny Object Syndrome
Curing your Social Media of Shiny Object SyndromeAmy Grace Wells
Ā 
Sales & marketing for startups
Sales & marketing for startupsSales & marketing for startups
Sales & marketing for startupsPallav Jhawar
Ā 
How to Use Content Marketing to Generate Engagement and Coverage
How to Use Content Marketing to Generate Engagement and Coverage How to Use Content Marketing to Generate Engagement and Coverage
How to Use Content Marketing to Generate Engagement and Coverage Cision
Ā 
Content Ideas & Where to Find Em
Content Ideas & Where to Find EmContent Ideas & Where to Find Em
Content Ideas & Where to Find EmKnucklepuck Media
Ā 
10 social media tips for your business presentation
10 social media tips for your business presentation10 social media tips for your business presentation
10 social media tips for your business presentationSpace Studio
Ā 
Content Marketing 2014
Content Marketing 2014Content Marketing 2014
Content Marketing 2014Virginia Ginsburg
Ā 
6 ways to Improve your Content Marketing
6 ways to Improve your Content Marketing 6 ways to Improve your Content Marketing
6 ways to Improve your Content Marketing BuzzSumo
Ā 
Diversify Your Marketing Mix
Diversify Your Marketing MixDiversify Your Marketing Mix
Diversify Your Marketing MixMediaFrenzyGlobal
Ā 
Secrets to Newsworthy Content
Secrets to Newsworthy ContentSecrets to Newsworthy Content
Secrets to Newsworthy ContentAndy Miller
Ā 
Brand Voice: The Personality of a Brand
Brand Voice: The Personality of a BrandBrand Voice: The Personality of a Brand
Brand Voice: The Personality of a BrandBlair Smith - MBA, CM
Ā 
6 Steps to Developing a Content-First Marketing Strategy
6 Steps to Developing a Content-First Marketing Strategy6 Steps to Developing a Content-First Marketing Strategy
6 Steps to Developing a Content-First Marketing StrategyCision
Ā 
Targeting Your Social Media
Targeting Your Social MediaTargeting Your Social Media
Targeting Your Social MediaKevin DuBrow
Ā 
Building an effective content creation plan for your business in 2017
Building an effective content creation plan for your business in 2017Building an effective content creation plan for your business in 2017
Building an effective content creation plan for your business in 2017Pearl Omotoyinbo
Ā 
Content marketing - Essentials Checklist
Content marketing - Essentials ChecklistContent marketing - Essentials Checklist
Content marketing - Essentials ChecklistAmit Singh
Ā 
How to use the face book analyzer
How to use the face book analyzerHow to use the face book analyzer
How to use the face book analyzerBuzzSumo
Ā 
Webinar: How to Improve Your Social Presence in 30 Minutes a Day
Webinar: How to Improve Your Social Presence in 30 Minutes a DayWebinar: How to Improve Your Social Presence in 30 Minutes a Day
Webinar: How to Improve Your Social Presence in 30 Minutes a DayFalcon.io
Ā 

What's hot (18)

Content marketing blog assignment
Content marketing blog assignmentContent marketing blog assignment
Content marketing blog assignment
Ā 
Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...
Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...
Content Marketing ā€“ strategiseminar av Joakim Ditlev pĆ„ Epic Content Marketin...
Ā 
Curing your Social Media of Shiny Object Syndrome
Curing your Social Media of Shiny Object SyndromeCuring your Social Media of Shiny Object Syndrome
Curing your Social Media of Shiny Object Syndrome
Ā 
Sales & marketing for startups
Sales & marketing for startupsSales & marketing for startups
Sales & marketing for startups
Ā 
How to Use Content Marketing to Generate Engagement and Coverage
How to Use Content Marketing to Generate Engagement and Coverage How to Use Content Marketing to Generate Engagement and Coverage
How to Use Content Marketing to Generate Engagement and Coverage
Ā 
Content Ideas & Where to Find Em
Content Ideas & Where to Find EmContent Ideas & Where to Find Em
Content Ideas & Where to Find Em
Ā 
10 social media tips for your business presentation
10 social media tips for your business presentation10 social media tips for your business presentation
10 social media tips for your business presentation
Ā 
Content Marketing 2014
Content Marketing 2014Content Marketing 2014
Content Marketing 2014
Ā 
6 ways to Improve your Content Marketing
6 ways to Improve your Content Marketing 6 ways to Improve your Content Marketing
6 ways to Improve your Content Marketing
Ā 
Diversify Your Marketing Mix
Diversify Your Marketing MixDiversify Your Marketing Mix
Diversify Your Marketing Mix
Ā 
Secrets to Newsworthy Content
Secrets to Newsworthy ContentSecrets to Newsworthy Content
Secrets to Newsworthy Content
Ā 
Brand Voice: The Personality of a Brand
Brand Voice: The Personality of a BrandBrand Voice: The Personality of a Brand
Brand Voice: The Personality of a Brand
Ā 
6 Steps to Developing a Content-First Marketing Strategy
6 Steps to Developing a Content-First Marketing Strategy6 Steps to Developing a Content-First Marketing Strategy
6 Steps to Developing a Content-First Marketing Strategy
Ā 
Targeting Your Social Media
Targeting Your Social MediaTargeting Your Social Media
Targeting Your Social Media
Ā 
Building an effective content creation plan for your business in 2017
Building an effective content creation plan for your business in 2017Building an effective content creation plan for your business in 2017
Building an effective content creation plan for your business in 2017
Ā 
Content marketing - Essentials Checklist
Content marketing - Essentials ChecklistContent marketing - Essentials Checklist
Content marketing - Essentials Checklist
Ā 
How to use the face book analyzer
How to use the face book analyzerHow to use the face book analyzer
How to use the face book analyzer
Ā 
Webinar: How to Improve Your Social Presence in 30 Minutes a Day
Webinar: How to Improve Your Social Presence in 30 Minutes a DayWebinar: How to Improve Your Social Presence in 30 Minutes a Day
Webinar: How to Improve Your Social Presence in 30 Minutes a Day
Ā 

Viewers also liked

Our boulder bank excursion 2003 ver
Our boulder bank excursion 2003 verOur boulder bank excursion 2003 ver
Our boulder bank excursion 2003 verSueford
Ā 
How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...
How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...
How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...Business Development Institute
Ā 
7 Harsh Realities of Content Marketing for Real Estate
7 Harsh Realities of Content Marketing for Real Estate7 Harsh Realities of Content Marketing for Real Estate
7 Harsh Realities of Content Marketing for Real EstateRicardo Bueno
Ā 
Best Practices in Financial Services Social Media: What's Trending Now and Wh...
Best Practices in Financial Services Social Media: What's Trending Now and Wh...Best Practices in Financial Services Social Media: What's Trending Now and Wh...
Best Practices in Financial Services Social Media: What's Trending Now and Wh...Mark Zmarzly
Ā 
Social media in financial services
Social media in financial servicesSocial media in financial services
Social media in financial servicesMala Chandra
Ā 
Social Content Strategy for Real Estate Sector
Social Content Strategy for Real Estate SectorSocial Content Strategy for Real Estate Sector
Social Content Strategy for Real Estate SectorMayur Mahajan
Ā 
Social Media for financial institutions,wealth management companies,banks and...
Social Media for financial institutions,wealth management companies,banks and...Social Media for financial institutions,wealth management companies,banks and...
Social Media for financial institutions,wealth management companies,banks and...Vie Consultancy Services
Ā 
Interactive marketing strategies for financial services companies
Interactive marketing strategies for financial services companiesInteractive marketing strategies for financial services companies
Interactive marketing strategies for financial services companiesDavid Mullings
Ā 
Financial Advisor Marketing Plan
Financial Advisor Marketing PlanFinancial Advisor Marketing Plan
Financial Advisor Marketing PlanCharise Strandberg
Ā 
Allstate Direct Marketing (Mailer and Email)
Allstate Direct Marketing (Mailer and Email)Allstate Direct Marketing (Mailer and Email)
Allstate Direct Marketing (Mailer and Email)kenolthomas
Ā 
Drip Marketing Campaign Strategies
Drip Marketing Campaign Strategies Drip Marketing Campaign Strategies
Drip Marketing Campaign Strategies Pinpointe On-Demand
Ā 
The Best in Financial Services Content Marketing
The Best in Financial Services Content MarketingThe Best in Financial Services Content Marketing
The Best in Financial Services Content MarketingNewsCred
Ā 
6 Step Journey to Targeted Marketing
6 Step Journey to Targeted Marketing6 Step Journey to Targeted Marketing
6 Step Journey to Targeted MarketingWISECHAPTER3
Ā 
PrestaShop Barcamp 5 - Template Monster : The power of up-selling and cross-s...
PrestaShop Barcamp 5 - Template Monster : The power of up-selling and cross-s...PrestaShop Barcamp 5 - Template Monster : The power of up-selling and cross-s...
PrestaShop Barcamp 5 - Template Monster : The power of up-selling and cross-s...PrestaShop
Ā 
Drip Marketing Email Campaign Strategy
Drip Marketing Email Campaign StrategyDrip Marketing Email Campaign Strategy
Drip Marketing Email Campaign StrategyMark Vitullo
Ā 
Digital Marketing for Financial Services Companies: New Mantras, New Media
Digital Marketing for Financial Services Companies: New Mantras, New MediaDigital Marketing for Financial Services Companies: New Mantras, New Media
Digital Marketing for Financial Services Companies: New Mantras, New MediaWilson Cleveland
Ā 
Prospecting drip email campaign
Prospecting drip email campaignProspecting drip email campaign
Prospecting drip email campaignYesware
Ā 
Digital Marketing Strategies for Financial Services
Digital Marketing Strategies for Financial ServicesDigital Marketing Strategies for Financial Services
Digital Marketing Strategies for Financial ServicesBackbase
Ā 
Introduction to Digital Marketing | #IntroToDigital +22 Free Tools inside
Introduction to Digital Marketing | #IntroToDigital +22 Free Tools insideIntroduction to Digital Marketing | #IntroToDigital +22 Free Tools inside
Introduction to Digital Marketing | #IntroToDigital +22 Free Tools insideNicolas J. Chevalier
Ā 

Viewers also liked (20)

Our boulder bank excursion 2003 ver
Our boulder bank excursion 2003 verOur boulder bank excursion 2003 ver
Our boulder bank excursion 2003 ver
Ā 
Using Video with Marketing Automation
Using Video with Marketing AutomationUsing Video with Marketing Automation
Using Video with Marketing Automation
Ā 
How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...
How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...
How Wealth Managers are Building Business Through Social - BDI 4.2.13 Wealth ...
Ā 
7 Harsh Realities of Content Marketing for Real Estate
7 Harsh Realities of Content Marketing for Real Estate7 Harsh Realities of Content Marketing for Real Estate
7 Harsh Realities of Content Marketing for Real Estate
Ā 
Best Practices in Financial Services Social Media: What's Trending Now and Wh...
Best Practices in Financial Services Social Media: What's Trending Now and Wh...Best Practices in Financial Services Social Media: What's Trending Now and Wh...
Best Practices in Financial Services Social Media: What's Trending Now and Wh...
Ā 
Social media in financial services
Social media in financial servicesSocial media in financial services
Social media in financial services
Ā 
Social Content Strategy for Real Estate Sector
Social Content Strategy for Real Estate SectorSocial Content Strategy for Real Estate Sector
Social Content Strategy for Real Estate Sector
Ā 
Social Media for financial institutions,wealth management companies,banks and...
Social Media for financial institutions,wealth management companies,banks and...Social Media for financial institutions,wealth management companies,banks and...
Social Media for financial institutions,wealth management companies,banks and...
Ā 
Interactive marketing strategies for financial services companies
Interactive marketing strategies for financial services companiesInteractive marketing strategies for financial services companies
Interactive marketing strategies for financial services companies
Ā 
Financial Advisor Marketing Plan
Financial Advisor Marketing PlanFinancial Advisor Marketing Plan
Financial Advisor Marketing Plan
Ā 
Allstate Direct Marketing (Mailer and Email)
Allstate Direct Marketing (Mailer and Email)Allstate Direct Marketing (Mailer and Email)
Allstate Direct Marketing (Mailer and Email)
Ā 
Drip Marketing Campaign Strategies
Drip Marketing Campaign Strategies Drip Marketing Campaign Strategies
Drip Marketing Campaign Strategies
Ā 
The Best in Financial Services Content Marketing
The Best in Financial Services Content MarketingThe Best in Financial Services Content Marketing
The Best in Financial Services Content Marketing
Ā 
6 Step Journey to Targeted Marketing
6 Step Journey to Targeted Marketing6 Step Journey to Targeted Marketing
6 Step Journey to Targeted Marketing
Ā 
PrestaShop Barcamp 5 - Template Monster : The power of up-selling and cross-s...
PrestaShop Barcamp 5 - Template Monster : The power of up-selling and cross-s...PrestaShop Barcamp 5 - Template Monster : The power of up-selling and cross-s...
PrestaShop Barcamp 5 - Template Monster : The power of up-selling and cross-s...
Ā 
Drip Marketing Email Campaign Strategy
Drip Marketing Email Campaign StrategyDrip Marketing Email Campaign Strategy
Drip Marketing Email Campaign Strategy
Ā 
Digital Marketing for Financial Services Companies: New Mantras, New Media
Digital Marketing for Financial Services Companies: New Mantras, New MediaDigital Marketing for Financial Services Companies: New Mantras, New Media
Digital Marketing for Financial Services Companies: New Mantras, New Media
Ā 
Prospecting drip email campaign
Prospecting drip email campaignProspecting drip email campaign
Prospecting drip email campaign
Ā 
Digital Marketing Strategies for Financial Services
Digital Marketing Strategies for Financial ServicesDigital Marketing Strategies for Financial Services
Digital Marketing Strategies for Financial Services
Ā 
Introduction to Digital Marketing | #IntroToDigital +22 Free Tools inside
Introduction to Digital Marketing | #IntroToDigital +22 Free Tools insideIntroduction to Digital Marketing | #IntroToDigital +22 Free Tools inside
Introduction to Digital Marketing | #IntroToDigital +22 Free Tools inside
Ā 

Similar to Email Marketing, Content and You

The Content Revolution: Content Strategies for Book Marketers
The Content Revolution: Content Strategies for Book MarketersThe Content Revolution: Content Strategies for Book Marketers
The Content Revolution: Content Strategies for Book MarketersJoe Pulizzi
Ā 
Content Marketing: The Future is Publishing
Content Marketing: The Future is PublishingContent Marketing: The Future is Publishing
Content Marketing: The Future is PublishingJoe Pulizzi
Ā 
Content Marketing for Real Marketers
Content Marketing for Real MarketersContent Marketing for Real Marketers
Content Marketing for Real MarketersRebecca Lieb
Ā 
Content Marketing: Arming Your Sales Reps with the Right Content to Drive Sales
Content Marketing: Arming Your Sales Reps with the Right Content to Drive SalesContent Marketing: Arming Your Sales Reps with the Right Content to Drive Sales
Content Marketing: Arming Your Sales Reps with the Right Content to Drive SalesJoe Pulizzi
Ā 
Good to Great Content Marketing - 6 Differences
Good to Great Content Marketing - 6 DifferencesGood to Great Content Marketing - 6 Differences
Good to Great Content Marketing - 6 DifferencesContent Marketing Institute
Ā 
Content Marketing Strategies Conference: Joe Puizzi 10 Ways You May Be Failin...
Content Marketing Strategies Conference: Joe Puizzi 10 Ways You May Be Failin...Content Marketing Strategies Conference: Joe Puizzi 10 Ways You May Be Failin...
Content Marketing Strategies Conference: Joe Puizzi 10 Ways You May Be Failin...dlvr.it
Ā 
Content Marketing Before Social Media
Content Marketing Before Social MediaContent Marketing Before Social Media
Content Marketing Before Social MediaJoe Pulizzi
Ā 
Content Marketing Revolution: 10 Reasons Why Your Content Isn't Working
Content Marketing Revolution: 10 Reasons Why Your Content Isn't WorkingContent Marketing Revolution: 10 Reasons Why Your Content Isn't Working
Content Marketing Revolution: 10 Reasons Why Your Content Isn't WorkingJoe Pulizzi
Ā 
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)W2O Group
Ā 
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)Michael Brito | Zeno Group
Ā 
The Death of Marketing & The Rise of the Content Engineer 2
The Death of Marketing & The Rise of the Content Engineer 2The Death of Marketing & The Rise of the Content Engineer 2
The Death of Marketing & The Rise of the Content Engineer 2schulmanthorogood
Ā 
The Content Marketing Revolution - Print Buyers International Conference
The Content Marketing Revolution - Print Buyers International ConferenceThe Content Marketing Revolution - Print Buyers International Conference
The Content Marketing Revolution - Print Buyers International ConferenceJoe Pulizzi
Ā 
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...LinkedIn
Ā 
the-indian-marketers-guide-to-content-marketing
the-indian-marketers-guide-to-content-marketingthe-indian-marketers-guide-to-content-marketing
the-indian-marketers-guide-to-content-marketingPunita Parekh
Ā 
Content marketing ā€“ the latest fad or the future of a discipline?
Content marketing ā€“ the latest fad or the future of a discipline?Content marketing ā€“ the latest fad or the future of a discipline?
Content marketing ā€“ the latest fad or the future of a discipline?CharityComms
Ā 
Pomp Forum Joe Pulizzi Publishing Is The New Marketing
Pomp Forum Joe Pulizzi Publishing Is The New MarketingPomp Forum Joe Pulizzi Publishing Is The New Marketing
Pomp Forum Joe Pulizzi Publishing Is The New MarketingPM, poslovni mediji
Ā 
Deploying Social Media For Brand Storytelling & Customer Engagement
Deploying Social Media For Brand Storytelling & Customer EngagementDeploying Social Media For Brand Storytelling & Customer Engagement
Deploying Social Media For Brand Storytelling & Customer EngagementMichael Brito | Zeno Group
Ā 
Content Marketing: Publishing is the New Marketing
Content Marketing: Publishing is the New MarketingContent Marketing: Publishing is the New Marketing
Content Marketing: Publishing is the New MarketingJoe Pulizzi
Ā 
Ways to enhance your social media for nonprofits
Ways to enhance your social media for nonprofitsWays to enhance your social media for nonprofits
Ways to enhance your social media for nonprofitsSuna Gurol
Ā 
8 Trends in Content Marketing
8 Trends in Content Marketing8 Trends in Content Marketing
8 Trends in Content MarketingChuck Frey
Ā 

Similar to Email Marketing, Content and You (20)

The Content Revolution: Content Strategies for Book Marketers
The Content Revolution: Content Strategies for Book MarketersThe Content Revolution: Content Strategies for Book Marketers
The Content Revolution: Content Strategies for Book Marketers
Ā 
Content Marketing: The Future is Publishing
Content Marketing: The Future is PublishingContent Marketing: The Future is Publishing
Content Marketing: The Future is Publishing
Ā 
Content Marketing for Real Marketers
Content Marketing for Real MarketersContent Marketing for Real Marketers
Content Marketing for Real Marketers
Ā 
Content Marketing: Arming Your Sales Reps with the Right Content to Drive Sales
Content Marketing: Arming Your Sales Reps with the Right Content to Drive SalesContent Marketing: Arming Your Sales Reps with the Right Content to Drive Sales
Content Marketing: Arming Your Sales Reps with the Right Content to Drive Sales
Ā 
Good to Great Content Marketing - 6 Differences
Good to Great Content Marketing - 6 DifferencesGood to Great Content Marketing - 6 Differences
Good to Great Content Marketing - 6 Differences
Ā 
Content Marketing Strategies Conference: Joe Puizzi 10 Ways You May Be Failin...
Content Marketing Strategies Conference: Joe Puizzi 10 Ways You May Be Failin...Content Marketing Strategies Conference: Joe Puizzi 10 Ways You May Be Failin...
Content Marketing Strategies Conference: Joe Puizzi 10 Ways You May Be Failin...
Ā 
Content Marketing Before Social Media
Content Marketing Before Social MediaContent Marketing Before Social Media
Content Marketing Before Social Media
Ā 
Content Marketing Revolution: 10 Reasons Why Your Content Isn't Working
Content Marketing Revolution: 10 Reasons Why Your Content Isn't WorkingContent Marketing Revolution: 10 Reasons Why Your Content Isn't Working
Content Marketing Revolution: 10 Reasons Why Your Content Isn't Working
Ā 
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)
Ā 
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)
An Analytics-Driven Approach to Becoming an Effective Brand Publisher (CaaS)
Ā 
The Death of Marketing & The Rise of the Content Engineer 2
The Death of Marketing & The Rise of the Content Engineer 2The Death of Marketing & The Rise of the Content Engineer 2
The Death of Marketing & The Rise of the Content Engineer 2
Ā 
The Content Marketing Revolution - Print Buyers International Conference
The Content Marketing Revolution - Print Buyers International ConferenceThe Content Marketing Revolution - Print Buyers International Conference
The Content Marketing Revolution - Print Buyers International Conference
Ā 
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...
Ā 
the-indian-marketers-guide-to-content-marketing
the-indian-marketers-guide-to-content-marketingthe-indian-marketers-guide-to-content-marketing
the-indian-marketers-guide-to-content-marketing
Ā 
Content marketing ā€“ the latest fad or the future of a discipline?
Content marketing ā€“ the latest fad or the future of a discipline?Content marketing ā€“ the latest fad or the future of a discipline?
Content marketing ā€“ the latest fad or the future of a discipline?
Ā 
Pomp Forum Joe Pulizzi Publishing Is The New Marketing
Pomp Forum Joe Pulizzi Publishing Is The New MarketingPomp Forum Joe Pulizzi Publishing Is The New Marketing
Pomp Forum Joe Pulizzi Publishing Is The New Marketing
Ā 
Deploying Social Media For Brand Storytelling & Customer Engagement
Deploying Social Media For Brand Storytelling & Customer EngagementDeploying Social Media For Brand Storytelling & Customer Engagement
Deploying Social Media For Brand Storytelling & Customer Engagement
Ā 
Content Marketing: Publishing is the New Marketing
Content Marketing: Publishing is the New MarketingContent Marketing: Publishing is the New Marketing
Content Marketing: Publishing is the New Marketing
Ā 
Ways to enhance your social media for nonprofits
Ways to enhance your social media for nonprofitsWays to enhance your social media for nonprofits
Ways to enhance your social media for nonprofits
Ā 
8 Trends in Content Marketing
8 Trends in Content Marketing8 Trends in Content Marketing
8 Trends in Content Marketing
Ā 

More from Joe Pulizzi

What Marketers Need to Do to Survive the Pandemic (PCMA)
What Marketers Need to Do to Survive the Pandemic (PCMA)What Marketers Need to Do to Survive the Pandemic (PCMA)
What Marketers Need to Do to Survive the Pandemic (PCMA)Joe Pulizzi
Ā 
Corona Marketing: What Marketing Professionals Need to Do Now to Survive the ...
Corona Marketing: What Marketing Professionals Need to Do Now to Survive the ...Corona Marketing: What Marketing Professionals Need to Do Now to Survive the ...
Corona Marketing: What Marketing Professionals Need to Do Now to Survive the ...Joe Pulizzi
Ā 
The Future of B2B Content - What Marketers Need to Do Now to Survive the Crisis
The Future of B2B Content - What Marketers Need to Do Now to Survive the CrisisThe Future of B2B Content - What Marketers Need to Do Now to Survive the Crisis
The Future of B2B Content - What Marketers Need to Do Now to Survive the CrisisJoe Pulizzi
Ā 
Corona Marketing - What Marketers Need to Do Now to Survive the Crisis
Corona Marketing - What Marketers Need to Do Now to Survive the CrisisCorona Marketing - What Marketers Need to Do Now to Survive the Crisis
Corona Marketing - What Marketers Need to Do Now to Survive the CrisisJoe Pulizzi
Ā 
MKTG 2030: Seven Content Marketing Laws for the Next Decade #CMWorld
MKTG 2030: Seven Content Marketing Laws for the Next Decade #CMWorldMKTG 2030: Seven Content Marketing Laws for the Next Decade #CMWorld
MKTG 2030: Seven Content Marketing Laws for the Next Decade #CMWorldJoe Pulizzi
Ā 
8 Critical Thoughts for Editors and Content Creators
8 Critical Thoughts for Editors and Content Creators8 Critical Thoughts for Editors and Content Creators
8 Critical Thoughts for Editors and Content CreatorsJoe Pulizzi
Ā 
Six Steps to Creating a Content Brand - A Content Marketing Formula
Six Steps to Creating a Content Brand - A Content Marketing FormulaSix Steps to Creating a Content Brand - A Content Marketing Formula
Six Steps to Creating a Content Brand - A Content Marketing FormulaJoe Pulizzi
Ā 
How to Generate Direct Revenue from Your Marketing Program
How to Generate Direct Revenue from Your Marketing ProgramHow to Generate Direct Revenue from Your Marketing Program
How to Generate Direct Revenue from Your Marketing ProgramJoe Pulizzi
Ā 
Why You Need to Kill Your Current Marketing (before it's too late)
Why You Need to Kill Your Current Marketing (before it's too late)Why You Need to Kill Your Current Marketing (before it's too late)
Why You Need to Kill Your Current Marketing (before it's too late)Joe Pulizzi
Ā 
Rethinking Marketing - Turning Your Marketing from Cost Center to Profit Center
Rethinking Marketing - Turning Your Marketing from Cost Center to Profit CenterRethinking Marketing - Turning Your Marketing from Cost Center to Profit Center
Rethinking Marketing - Turning Your Marketing from Cost Center to Profit CenterJoe Pulizzi
Ā 
Content Inc. - A Working Content Marketing Model #AMANashville
Content Inc. - A Working Content Marketing Model #AMANashvilleContent Inc. - A Working Content Marketing Model #AMANashville
Content Inc. - A Working Content Marketing Model #AMANashvilleJoe Pulizzi
Ā 
Content Marketing as a Profit Center #MPB2B 2016
Content Marketing as a Profit Center #MPB2B 2016Content Marketing as a Profit Center #MPB2B 2016
Content Marketing as a Profit Center #MPB2B 2016Joe Pulizzi
Ā 
Content Marketing: The Approach and Opportunity
Content Marketing: The Approach and OpportunityContent Marketing: The Approach and Opportunity
Content Marketing: The Approach and OpportunityJoe Pulizzi
Ā 
Content Marketing for B2B - A Proven Strategic Six-Step Approach
Content Marketing for B2B - A Proven Strategic Six-Step ApproachContent Marketing for B2B - A Proven Strategic Six-Step Approach
Content Marketing for B2B - A Proven Strategic Six-Step ApproachJoe Pulizzi
Ā 
A Content First Business for eLearning University
A Content First Business for eLearning UniversityA Content First Business for eLearning University
A Content First Business for eLearning UniversityJoe Pulizzi
Ā 
The Content Inc. Model by Joe Pulizzi - Content Marketing Master Class 2016
The Content Inc. Model by Joe Pulizzi - Content Marketing Master Class 2016The Content Inc. Model by Joe Pulizzi - Content Marketing Master Class 2016
The Content Inc. Model by Joe Pulizzi - Content Marketing Master Class 2016Joe Pulizzi
Ā 
Content Inc - The Six Step Business Model for Startups
Content Inc - The Six Step Business Model for Startups Content Inc - The Six Step Business Model for Startups
Content Inc - The Six Step Business Model for Startups Joe Pulizzi
Ā 
How to Launch a Content-First Business
How to Launch a Content-First BusinessHow to Launch a Content-First Business
How to Launch a Content-First BusinessJoe Pulizzi
Ā 
Five Epic Content Marketing Essentials to Know - Content Connections #acrolinxcc
Five Epic Content Marketing Essentials to Know - Content Connections #acrolinxccFive Epic Content Marketing Essentials to Know - Content Connections #acrolinxcc
Five Epic Content Marketing Essentials to Know - Content Connections #acrolinxccJoe Pulizzi
Ā 
20 Amazing Examples of Content-First Startups (the Content Inc. Model)
20 Amazing Examples of Content-First Startups (the Content Inc. Model)20 Amazing Examples of Content-First Startups (the Content Inc. Model)
20 Amazing Examples of Content-First Startups (the Content Inc. Model)Joe Pulizzi
Ā 

More from Joe Pulizzi (20)

What Marketers Need to Do to Survive the Pandemic (PCMA)
What Marketers Need to Do to Survive the Pandemic (PCMA)What Marketers Need to Do to Survive the Pandemic (PCMA)
What Marketers Need to Do to Survive the Pandemic (PCMA)
Ā 
Corona Marketing: What Marketing Professionals Need to Do Now to Survive the ...
Corona Marketing: What Marketing Professionals Need to Do Now to Survive the ...Corona Marketing: What Marketing Professionals Need to Do Now to Survive the ...
Corona Marketing: What Marketing Professionals Need to Do Now to Survive the ...
Ā 
The Future of B2B Content - What Marketers Need to Do Now to Survive the Crisis
The Future of B2B Content - What Marketers Need to Do Now to Survive the CrisisThe Future of B2B Content - What Marketers Need to Do Now to Survive the Crisis
The Future of B2B Content - What Marketers Need to Do Now to Survive the Crisis
Ā 
Corona Marketing - What Marketers Need to Do Now to Survive the Crisis
Corona Marketing - What Marketers Need to Do Now to Survive the CrisisCorona Marketing - What Marketers Need to Do Now to Survive the Crisis
Corona Marketing - What Marketers Need to Do Now to Survive the Crisis
Ā 
MKTG 2030: Seven Content Marketing Laws for the Next Decade #CMWorld
MKTG 2030: Seven Content Marketing Laws for the Next Decade #CMWorldMKTG 2030: Seven Content Marketing Laws for the Next Decade #CMWorld
MKTG 2030: Seven Content Marketing Laws for the Next Decade #CMWorld
Ā 
8 Critical Thoughts for Editors and Content Creators
8 Critical Thoughts for Editors and Content Creators8 Critical Thoughts for Editors and Content Creators
8 Critical Thoughts for Editors and Content Creators
Ā 
Six Steps to Creating a Content Brand - A Content Marketing Formula
Six Steps to Creating a Content Brand - A Content Marketing FormulaSix Steps to Creating a Content Brand - A Content Marketing Formula
Six Steps to Creating a Content Brand - A Content Marketing Formula
Ā 
How to Generate Direct Revenue from Your Marketing Program
How to Generate Direct Revenue from Your Marketing ProgramHow to Generate Direct Revenue from Your Marketing Program
How to Generate Direct Revenue from Your Marketing Program
Ā 
Why You Need to Kill Your Current Marketing (before it's too late)
Why You Need to Kill Your Current Marketing (before it's too late)Why You Need to Kill Your Current Marketing (before it's too late)
Why You Need to Kill Your Current Marketing (before it's too late)
Ā 
Rethinking Marketing - Turning Your Marketing from Cost Center to Profit Center
Rethinking Marketing - Turning Your Marketing from Cost Center to Profit CenterRethinking Marketing - Turning Your Marketing from Cost Center to Profit Center
Rethinking Marketing - Turning Your Marketing from Cost Center to Profit Center
Ā 
Content Inc. - A Working Content Marketing Model #AMANashville
Content Inc. - A Working Content Marketing Model #AMANashvilleContent Inc. - A Working Content Marketing Model #AMANashville
Content Inc. - A Working Content Marketing Model #AMANashville
Ā 
Content Marketing as a Profit Center #MPB2B 2016
Content Marketing as a Profit Center #MPB2B 2016Content Marketing as a Profit Center #MPB2B 2016
Content Marketing as a Profit Center #MPB2B 2016
Ā 
Content Marketing: The Approach and Opportunity
Content Marketing: The Approach and OpportunityContent Marketing: The Approach and Opportunity
Content Marketing: The Approach and Opportunity
Ā 
Content Marketing for B2B - A Proven Strategic Six-Step Approach
Content Marketing for B2B - A Proven Strategic Six-Step ApproachContent Marketing for B2B - A Proven Strategic Six-Step Approach
Content Marketing for B2B - A Proven Strategic Six-Step Approach
Ā 
A Content First Business for eLearning University
A Content First Business for eLearning UniversityA Content First Business for eLearning University
A Content First Business for eLearning University
Ā 
The Content Inc. Model by Joe Pulizzi - Content Marketing Master Class 2016
The Content Inc. Model by Joe Pulizzi - Content Marketing Master Class 2016The Content Inc. Model by Joe Pulizzi - Content Marketing Master Class 2016
The Content Inc. Model by Joe Pulizzi - Content Marketing Master Class 2016
Ā 
Content Inc - The Six Step Business Model for Startups
Content Inc - The Six Step Business Model for Startups Content Inc - The Six Step Business Model for Startups
Content Inc - The Six Step Business Model for Startups
Ā 
How to Launch a Content-First Business
How to Launch a Content-First BusinessHow to Launch a Content-First Business
How to Launch a Content-First Business
Ā 
Five Epic Content Marketing Essentials to Know - Content Connections #acrolinxcc
Five Epic Content Marketing Essentials to Know - Content Connections #acrolinxccFive Epic Content Marketing Essentials to Know - Content Connections #acrolinxcc
Five Epic Content Marketing Essentials to Know - Content Connections #acrolinxcc
Ā 
20 Amazing Examples of Content-First Startups (the Content Inc. Model)
20 Amazing Examples of Content-First Startups (the Content Inc. Model)20 Amazing Examples of Content-First Startups (the Content Inc. Model)
20 Amazing Examples of Content-First Startups (the Content Inc. Model)
Ā 

Recently uploaded

Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxAndy Lambert
Ā 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentationuneakwhite
Ā 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperityhemanthkumar470700
Ā 
Nelamangala Call Girls: šŸ“ 7737669865 šŸ“ High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: šŸ“ 7737669865 šŸ“ High Profile Model Escorts | Bangalore...Nelamangala Call Girls: šŸ“ 7737669865 šŸ“ High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: šŸ“ 7737669865 šŸ“ High Profile Model Escorts | Bangalore...amitlee9823
Ā 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMANA DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMANIlamathiKannappan
Ā 
Phases of Negotiation .pptx
Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptxnandhinijagan9867
Ā 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayNZSG
Ā 
Call Girls From Pari Chowk Greater Noida ā¤ļø8448577510 āŠ¹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ā¤ļø8448577510 āŠ¹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ā¤ļø8448577510 āŠ¹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ā¤ļø8448577510 āŠ¹Best Escorts Service I...lizamodels9
Ā 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableSeo
Ā 
John Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfJohn Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfAmzadHosen3
Ā 
BAGALUR CALL GIRL IN 98274*61493 ā¤CALL GIRLS IN ESCORT SERVICEā¤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ā¤CALL GIRLS IN ESCORT SERVICEā¤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ā¤CALL GIRLS IN ESCORT SERVICEā¤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ā¤CALL GIRLS IN ESCORT SERVICEā¤CALL GIRLkapoorjyoti4444
Ā 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Dave Litwiller
Ā 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...allensay1
Ā 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Serviceritikaroy0888
Ā 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...Aggregage
Ā 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting
Ā 
Call Girls Hebbal Just Call šŸ‘— 7737669865 šŸ‘— Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call šŸ‘— 7737669865 šŸ‘— Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call šŸ‘— 7737669865 šŸ‘— Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call šŸ‘— 7737669865 šŸ‘— Top Class Call Girl Service Bangaloreamitlee9823
Ā 
šŸ‘‰Chandigarh Call Girls šŸ‘‰9878799926šŸ‘‰Just CallšŸ‘‰Chandigarh Call Girl In Chandiga...
šŸ‘‰Chandigarh Call Girls šŸ‘‰9878799926šŸ‘‰Just CallšŸ‘‰Chandigarh Call Girl In Chandiga...šŸ‘‰Chandigarh Call Girls šŸ‘‰9878799926šŸ‘‰Just CallšŸ‘‰Chandigarh Call Girl In Chandiga...
šŸ‘‰Chandigarh Call Girls šŸ‘‰9878799926šŸ‘‰Just CallšŸ‘‰Chandigarh Call Girl In Chandiga...rajveerescorts2022
Ā 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...daisycvs
Ā 

Recently uploaded (20)

Monthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptxMonthly Social Media Update April 2024 pptx.pptx
Monthly Social Media Update April 2024 pptx.pptx
Ā 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
Ā 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
Ā 
Nelamangala Call Girls: šŸ“ 7737669865 šŸ“ High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: šŸ“ 7737669865 šŸ“ High Profile Model Escorts | Bangalore...Nelamangala Call Girls: šŸ“ 7737669865 šŸ“ High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: šŸ“ 7737669865 šŸ“ High Profile Model Escorts | Bangalore...
Ā 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMANA DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
Ā 
Phases of Negotiation .pptx
Phases of Negotiation .pptx Phases of Negotiation .pptx
Phases of Negotiation .pptx
Ā 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
Ā 
Call Girls From Pari Chowk Greater Noida ā¤ļø8448577510 āŠ¹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ā¤ļø8448577510 āŠ¹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ā¤ļø8448577510 āŠ¹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ā¤ļø8448577510 āŠ¹Best Escorts Service I...
Ā 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Ā 
John Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdfJohn Halpern sued for sexual assault.pdf
John Halpern sued for sexual assault.pdf
Ā 
BAGALUR CALL GIRL IN 98274*61493 ā¤CALL GIRLS IN ESCORT SERVICEā¤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ā¤CALL GIRLS IN ESCORT SERVICEā¤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ā¤CALL GIRLS IN ESCORT SERVICEā¤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ā¤CALL GIRLS IN ESCORT SERVICEā¤CALL GIRL
Ā 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Ā 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
Ā 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Ā 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
Ā 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
Ā 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
Ā 
Call Girls Hebbal Just Call šŸ‘— 7737669865 šŸ‘— Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call šŸ‘— 7737669865 šŸ‘— Top Class Call Girl Service BangaloreCall Girls Hebbal Just Call šŸ‘— 7737669865 šŸ‘— Top Class Call Girl Service Bangalore
Call Girls Hebbal Just Call šŸ‘— 7737669865 šŸ‘— Top Class Call Girl Service Bangalore
Ā 
šŸ‘‰Chandigarh Call Girls šŸ‘‰9878799926šŸ‘‰Just CallšŸ‘‰Chandigarh Call Girl In Chandiga...
šŸ‘‰Chandigarh Call Girls šŸ‘‰9878799926šŸ‘‰Just CallšŸ‘‰Chandigarh Call Girl In Chandiga...šŸ‘‰Chandigarh Call Girls šŸ‘‰9878799926šŸ‘‰Just CallšŸ‘‰Chandigarh Call Girl In Chandiga...
šŸ‘‰Chandigarh Call Girls šŸ‘‰9878799926šŸ‘‰Just CallšŸ‘‰Chandigarh Call Girl In Chandiga...
Ā 
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Quick Doctor In Kuwait +2773`7758`557 Kuwait Doha Qatar Dubai Abu Dhabi Sharj...
Ā 

Email Marketing, Content and You

Editor's Notes

  1. We have to focus on what would make us interesting to our customers. Clearly, not our products and services (for the most part). In order to create a magnet to attract customers and prospects to us, we have to market differently than we have in the past.
  2. And letā€™s start by discussing how we help buyers make better purchasing decisions. Because before we can truly understand what we do for vendors like you, itā€™s critical to understand what we do for the buyer community.
  3. Now, all of this should be common sense, but the majority of content we create as companies still revolves around our products and services. Just look at your events, brochures, press releases. Are you creating more interesting information or more content about you you you.
  4. Case in point, this spread in MyFord magazine. All the highlighted areas are where Ford mentions their brands or Ford itself. Does this look like content that someone would want to engage in?
  5. Ask ā€“ Does anyone know whoā€™s site this is? HomeMadeSimple.com Most will guess Martha Stewart, Better Homes and Gardens or Meredith.
  6. Ask ā€“ Does anyone know whoā€™s site this is? HomeMadeSimple.com Most will guess Martha Stewart, Better Homes and Gardens or Meredith.