1. Joe P Sanders
Senior Sales & Business Development Executive
GENERAL MANAGEMENT SALES MANAGEMENT BUSINESS DEVELOPMENT
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ALIGNING CUSTOMER AND COMPANY OBJECTIVES FOR PROFITABLE SOLUTIONS
3. Executive Sales Leadership
Exceeded aggressive revenue targets 9.75%, 10.75% and 18%
Multiplied revenues from $3.4 million to $9.7 million
Grew market share from 15% to 65% in fewer than four years
Surpassed savings targets over $115 thousand, an estimated
45% savings over the previous year
Introduced various multi-million dollar businesses to
international markets in five different languages
4. Revenue Growth
$ Revenue Target $ Revenue Attained
$10,000,000
$9,000,000
$8,000,000
$7,000,000
$6,000,000
$5,000,000
$4,000,000
$3,000,000
$2,000,000
$1,000,000
$0
Year 1 Year 2 Year 3
5. Cost Savings
Savings
Savings Savings Savings
Over Last
Target Attained Target
Year
$ 130,000 $245,000 $ 115,000 $ 875,000
6. Key Proficiencies
Employee
Channel Profit
Coaching &
Strategies Maximization
Empowerment
Market
Distributor Field Sales
Expansion and
Networks Management
Growth
Margin Profit & Loss
Improvement Management
7. Career Highlights of Sales Excellence
General Manager and Canadian Sales Manager 2004 to 2009
CEFLA FINISHING CANADA, Division of Cefla Finishing America Inc.
President, Managing Director and Sales Engineer
S.I.M., Inc. and GISA SOLUTIONS Inc. 2002 to 2004
President and Sales Director 1997 to 2002
T.N.A. WOOD TECHNOLOGY Inc.
Managing Director and Export Manager 1993 to 1997
CO.MEC INTERNATIONAL
8. Testimonials
“Joe Sanders is a very loyal, hard working person…thanks to
his contacts and knowledge of the industry, he built a
strong team for Cefla Canada.
Joe leads by example with strong management skills, and as
a result, his team is the most professional in the industry.
Joe has always been creative in finding the best solution for
the customer. He doesn't just sell equipment, he sells
solutions.
As a result, Cefla continued to be very successful while
other flat line manufacturers struggled.”
- Regional Manager of Exel North America, Inc.
9. Testimonials
“…the personal, technical skills, and especially the global
knowledge of the market that Joe has… has helped our
company greatly in achieving its current level - becoming a
world leader.”
- Technical Director and co-owner of Intorex, S.A. (Spain)
10. Thank you for your kind attention.
To speak to Joe about increasing your company’s market share, visibility
and exceeding sales targets, contact him directly at:
Joe P Sanders
Senior Sales & Business Development Executive
578 Hillsite, Beaconsfield, QC H9W 3Y1
514.697.2615
joe.sanders@videotron.ca
www.linkedin.com/in/JoePSanders
ALIGNING CUSTOMER AND COMPANY OBJECTIVES FOR PROFITABLE SOLUTIONS
