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Twitter Brown Bag Presentation

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Here are the slides I used during a brown bag presentation webcast I held for faculty, staff and students of the Missouri School of Journalism.

Here are the slides I used during a brown bag presentation webcast I held for faculty, staff and students of the Missouri School of Journalism.

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Twitter Brown Bag Presentation Twitter Brown Bag Presentation Presentation Transcript

  • Twitter Journalism Jen Reeves Associate Professor, Missouri School of Journalism Faculty Fellow, Reynolds Journalism Institute
  • Microblogging “Facebook status on speed”
  • Twitter
    • Short (140 characters) postings
      • Status
      • Share links
      • Interact with the audience
      • Quickly update news from cell phone, web browser or desktop application
  • Twitter
  • Different uses
    • Personal
      • Talk to people
      • Meet people
      • Share with each other
    • Professional
      • Connect with new audience members
      • Build a more personal relationship
      • Share and gather information quickly
  • What is going on?
  • What is going on?
  • Ways to use in a newsroom
    • Scanner Squawk
      • Viewing local updates
      • Confirming before reporting
    • Sharing latest information
    • Communicating with audience
  • Newsroom mistakes
    • Forcing employees to “tweet”
      • (funeral tweets)
    • Not training employees how to use Twitter
    • Ignoring Twitter without trying it
    • Just adding links to news
  • KOMU Account
  • KOMU Twitter
    • Evolving product
    • “ Retweeting” reporters
    • Sharing “insider perspective”
    • Trying to be more conversational
  • KOMU Twitter
    • Evolving product
    • “ Retweeting” reporters
    • Sharing “insider perspective”
    • Trying to be more conversational
  • Election Night Activity
  • Mumbai Tweeting
    • First-hand accounts before “news”
    • Traditional media using content
    • Rumors interspersed with fact
    • “ Do not tweet live” rumor
    • BACKLASH from traditional media
  • Mumbai Statistics
  • Twitter as a news source
    • CNN used it on the air
    • CBS London used the tips
    • Media everywhere noticed
  • Hudson River Crash
            • Janis Krums (@jkrums
  • National Public Radio
  • National Public Radio
  • Twitter Users
  • Get Started
  • More information
    • Follow me: @jenleereeves
    • Twitter tips: http://www.jenleereeves.com
    • Follow people and talk!