Introduction to Technopreneurship

Introduc)on to Technopreneurship Jane3e Toral h3p://www.digitalﬁlipino.com

“The use of technology as an integral and key element in the transforma6on of goods or services.” – Randall Stross

The Need •  Working professionals wan)ng to earn from the side. •  Home-‐based individuals wan)ng to earn on their own. •  Desire to earn full-‐)me online. •  Quick-‐ﬁx income online. •  Long-‐term income online. www.homebasedelite.com

h3p://www.architerra.org #1 Thou shall give quality content.

Membership Fees #2 Context is king. www.homebasedelite.com

#3 Be relevant to your audience.

#4 Encourage parCcipaCon, add fun.

#5 Be a guide, remove frustraCon.

#5 Be a trusted soluCon and community.

h3p://digientrepreneur.com #6 Provide convenience.

#7 Keep tesCng and measure.

#8 Build an audience.

#9 Get inspira)on from others. Photo credit: PinayAds.com

Despite this stability, overall engagement is on the rise. Social networking now dominates… Select Monthly Online AcCviCes (%) 2009 2010 2011 Visi)ng Social Networking sites 51* 53 82 Search 58 76 80 Instant messaging 63 68 69 Internet Portal 54 73 67 Visi)ng public chat rooms 54 67 65 Email 63 65 64 Played games online 53 45 54 Listen to songs in music websites -‐ -‐ 45 Downloaded or uploaded music files online 25 37 37 Shared/posted something online that you created 15 24 36 #10 Know what’s hot? Ac)vi)es showing significant increase at 95% confidence levels between 2009 and 2011 * Note. The 2009 figure for social networking includes community groups /forums Base: Past month Internet users aged 10+ across Na)onal Urban Philippines Source: Yahoo!-‐Nielsen Net Index 2010, 2011

h3p://bit.ly/jamﬂores #11 Change the Educate the market, rules of the show poten)al. game.

#12 Keep innovaCng.

Source: Business Model Genera)on book – h3p://businessmodelgenera)on.com

DigitalFilipino Start-‐Up 100 Project Business Model Canvas Online bootcamp Experienced Personal DigitalFilipino Successful prac))oners as rela)onship Members as entrepreneurs mentors. mentors / angel Angel investor wan)ng to investors recruitment Minimal switch to Hands-‐on angel bureaucracy investor. investors. Interna)onal incubators. People wan)ng Virtual-‐friendly Personal support for their Funding E-‐Learning technopreneur network plagorm. venture. Prospect E-‐Learning screening plagorm Webinar plagorm Minimum of 1% share or Mentoring sessions P100,000 successful referral investor fee. Nego)a)ons

Curiosity = Vision •  Ask ques)ons •  Be a dreamer •  Choices and explora)on 8 Simple Secrets to Raising Entrepreneurs book by Mary Joy Canon-‐Abaquin

Crea)vity = Innova)on •  Always seek to develop new ideas and improve processes. •  Be ﬂexible and resourceful. •  Crea)ve imagina)on 8 Simple Secrets to Raising Entrepreneurs book by Mary Joy Canon-‐Abaquin

Competence = passion •  Ac)vely pursue interest and desires •  Be aware of unique intelligences •  Cul)vate leadership skills 8 Simple Secrets to Raising Entrepreneurs book by Mary Joy Canon-‐Abaquin

Commitment = determina)on and perseverance •  Always do your best and work hard. •  Be in charge. •  Con)nue to be a lifelong learner. 8 Simple Secrets to Raising Entrepreneurs book by Mary Joy Canon-‐Abaquin

Compassion = mo)va)on •  Always think of how you can improve people’s lives. •  Believe that the Filipino can. •  Care about others. 8 Simple Secrets to Raising Entrepreneurs book by Mary Joy Canon-‐Abaquin

h3p://slideshare.net/jane3etoral

Have fun! Download handout at h3p://www.slideshare.net/jane3etoral h3p://www.e-‐commercephilippines.com h3p://www.searchproﬁleindex.com

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Introduction to Technopreneurship

by Janette Toral on Nov 26, 2011

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Introduction to Technopreneurship — Presentation Transcript