This free marketing ideas set is prepared by Growth Channel for a call center business. Create your personalized marketing plan on growthchannel.io

1. Growth Plan 1.01
Overview: Growth Marketing Ideas
Growth Channel presents these growth marketing ideas to give you a quick overview of what your
business can do to help you attract new leads for YOUR CALL CENTER on the smallest budget.
These tactics will help you establish your digital brand marketing and activation to ensure you are
getting sales and leads for the Trigger phase of the customer journey.
This report is built for the indicated target group of business customers, 31-65 years old in Call
Center functional area.
If you have any questions or feedback, please reach out to us via email: hello@growthchannel.org
Trigger marketing ideas
There are a number of tech communities out there which you can join to kick off the conversation
with your target audience. It’s important not to start promoting your business right in the
beginning, but to introduce yourself, who you are, what you are working on, what problems you’re
solving and how. Make sure you provide value to the existing conversations by sharing
educational content and participating in active discussions.
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2. Growth Plan 1.01
Here are a few tech and sales communities relevant for your target audience:
Business Helps
Support Driven
Sales Pros Connections
Sales Talk With Sales Pros
Sales Professionals Group
Sales Best Practices
Sales Management Executives
The Sales Association
Sales Hacker
SitePoint
Technology (Reddit)
Content marketing should be one of your priorities to build a credible brand and acquire initial
audience. This can be a blog or a video series.
If you don’t know where to start, check out what your competitors are writing about and
where. Based on the keywords research and competitor analysis, start prepping your
content around those topics.
Seven ways to deliver leading digital customer service
Future-proof your customer experience and mitigate the risks of outdated contact center
technology
Three considerations when choosing cloud for your contact center
Empower your contact center agents
The Next Evolution for Contact Centers Is Driving Business Value from Targeted
Automation
Now More Than Ever it is Time to Move Your Enterprise Contact Center to the Cloud
The Three Customer Service Megatrends in 2020: Fuse AI and Agents to Drive Better
Experiences
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Get more personalized suggestions in our Marketing Plan
Get more personalized suggestions in our Marketing Plan

3. Growth Plan 1.01
Not limited to your business website, consider contributing content to other well established
business websites and blogs. This way you will get in front of the new audience, broaden your
reach and ‘trigger’ new potential customers. Consider the following sites:
For tech audience, creating a community can be a great way to engage with customers,
prospects and industry leaders. You can have your community on Slack or Facebook, as an
example. This is also where a lot of businesses in tech space spend their time online. There you
can gather customer feedback, learn more about their purchasing decisions, share educational
content and run AMA sessions.
Consider lead magnets, such as premium content, white papers, reports, webinars and courses.
You can list them on 3rd party websites and directories with existing follower base. That way you
can scale your reach and drive more conversions to your own platform.
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Get more personalized suggestions in our Marketing Plan

4. Growth Plan 1.01
Partnerships can become a big part of your traffic. Consider partnering up with business and tech
bloggers in your industry, targeting the same audience. Influencer outreach can also help you get
better reviews.
For example, here are the top backlinks from one of your competitors - Genesys:
Last but not least, involve your happy customers in your marketing activities. Incentivise them for
helping you promote your product. That can be done by offering them discounts, gift cards or
vouchers for other tools or products. Studies show that customers brought through referrals have
a much higher conversion rate than those who come from outbound marketing.
Consider creating your profile for reviews on these websites:
Capterra
G2Crowd
Trust Pilot
Trust Radius
Crozdesk
Finances Online
Ready SaaS Go
Software Suggest
Technology Advice
Tech Pluto
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Get more personalized suggestions in our Marketing Plan

5. Growth Plan 1.01
Other notes
Your website’s current SEO score is at medium level and can be significantly improved to attract
more organic traffic from search engines. Considering the low marketing campaign budget,
organic traffic is critical to your campaign’s success.
• Your webpage contains URLs that are not SEO friendly!
• Your webpage is using "img" tags with empty or missing "alt" attribute.
• Your webpage is using inline CSS styles!
• Your website loading time is around 9.42 seconds and is over the average loading speed which
is 5 seconds.
• Your page uses more than 20 http requests, which can slow down page loading and negatively
impact user experience.
• It does not appear that you are caching your pages. Cached pages serve up static html and
avoid potentially time consuming queries to your database. It also helps lower server load by up
to 80%. Caching most visibly benefits high traffic pages that access a database, but whose
content does not change on every page view. Common caching methods include Alternative
PHP Cache, Quickcache, and WP Super Cache (for Wordpress sites). Caching mechanisms also
typically compress HTML, further reducing page size and load time.
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Get more personalized suggestions in our Marketing Plan

6. Growth Plan 1.01
Few growth hacks to consider
To help you along this journey, here are some cool tools you can employ:
• Get free access (or huge discounts) to Pro plans for cloud hosting, email distribution software,
marketing automation & other tools with Secret
• Use TexAu for lead generation automation
• Mailmeteor sends personalised bulk email with Gmail
• Gofelix.ai will instantly transforms your content into a unique video, audio, stories & collections
• ConverFlow’s free plan for your marketing automation and lead generation solution
Learn more about AI Marketing tools in our publication
Thank you!
Thanks for showing interest in Growth Channel and participating in our MVP! We very much
appreciate your feedback. Let us know how if you liked this stack of marketing ideas, if it was on
par with your team’s plans by competing this short survey.
We hope you enjoyed the read! Please help us spread the word about Growth Channel and our
vision. You can share below link with your network, so they can also benefit from the free set of
marketing ideas:
https://growthchannel.io
If you want to take the next step and let Growth Channel prepare your full custom marketing plan,
let us know! We charge only $99 as opposed to any consultant or a marketing agency. Your plan
will include everything from persona mapping, content templates, distribution channels, email
marketing workflow, referral program scope, target keywords, and reporting dashboard.
Growth Channel solution is built on AI and machine learning technology, which allows us keep the
price at a fraction of the cost. If you’re interested to learn more, simply send an email to
hello@growthchannel.org
Happy hacking 😃
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