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Simple ways to start a business now - Valeria Hedman

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Simple ways to start a business now - Valeria Hedman

Simple ways to start a business now - Valeria Hedman

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  • 1. 2 / 25
  • 2. The Ivy House 20033 / 25
  • 3. CONTENTSUnderstanding communication•  Where does work come from?•  How do we get clients?Building an identity•  How do we present work?•  How do we promote work?•  How do we make ourselves noticed?Look at connections•  What are networks good for?•  How do I use them?•  How do I expand my network? 4 / 25
  • 4. Where does work come from? 5% YOU 15% 80% NEW CLIENTS EXISTING CLIENTS UNDERSTANDING COMMUNICATION 5 / 25
  • 5. How do we get our clients? 10% WARM LEADS 20% DIRECT CONTACTS 70% RECOMMENDATIONS UNDERSTANDING COMMUNICATION 6 / 25
  • 6. How do we present work?•  Set up studio website - online portfolio•  Send online newsletters•  Write direct emails BUILDING AN IDENTITY 7 / 25
  • 7. BUILDING AN IDENTITY 8 / 25
  • 8. News Item #1New work releasedNews Item #2We had a studio event– thanks for coming!News Item #3Will be speaking– come along!News Item #4Project is going well- press angleContact detailsForward this emailUnsubscribe from list BUILDING AN IDENTITY 9 / 25
  • 9. 10 / 25
  • 10. 11 / 25
  • 11. How do we get noticed? 12 / 25
  • 12. 13 / 25
  • 13. 14 / 25
  • 14. 15 / 25
  • 15. 16 / 25
  • 16. 17 / 25
  • 17. RECOMMENDA- TIONSIDEAS INSpIRATION ACCESS TO OThER CONTACTS KNOWLEDGE NETWORKS NETWORKS WORK SERvICES SUppLIERSSUppORT pAIR Of COLLABORATIONS hANDS 18 / 25
  • 18. Where does work come from? 5% YOU 15% 80% NEW CLIENTS EXISTING CLIENTS 19 / 25
  • 19. BIRDWATChING- A SOCIAL ENTERPRISE NETWORK ShOWCASE RESOURCE EvENTS 20 / 25
  • 20. BIRDWATChING - THE TALENT SHOWCASE 21 / 25
  • 21. BIRDWATChING - THE EVENTS 22 / 25
  • 22. BIRDWATChING - THE GLOBAL NETWORK 23 / 25
  • 23. SUMMARY•  Work comes through your networks•  How to identify & present yourself•  How to use online tools to keep expanding your network and grow your business 24 / 25
  • 24. Thank you.WWW.TRANSFERSTUDIO.CO.UK VALERIA@TRANSFERSTUDIO.CO.UK 25 / 25