The document discusses social media promotion for a film. It describes creating a Facebook page to promote the film to their target audience. Photos from the film were used as the profile and cover photos to generate excitement. A Twitter page was also created to provide information and allow people to share the page. The goal is to generate enough buzz on Twitter for the page to become a trending topic. A poster for the film was created with Photoshop containing information like the name, slogan, director, and release date. Vintage camera film was used as the backdrop with war images to convey the film's theme.