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Alecia Berman-Dry
Director of Academic Technology
    St. John’s Episcopal School
          February 22, 2012
Social Media Landscape
Social Media and Teens/Tweens
• Social media use has 100
  become so pervasive      90
  in the lives of          80
  American teens that      70
  having a presence on 60
                                       Online
  a social network site is
                           50
  almost synonymous
  with being online.       40          Social
• Fully 95% of all teens   30          Media
  ages 12-17 are now       20
  online and 80% of        10
  those online teens are    0
  users of social media
                                Kids
These have become spaces where
  much of the social activity of tween life
  is echoed and amplified—in both
  good and bad ways.
When Do I Worry?
      • 45% of online 12-year-olds use Social Media
        sites.
      • That figure nearly doubles between the ages
        of 12 and 13, with 82% of 13-year-olds saying
        that they are social network site users.




http://www.socmedsean.com/infographic-do-teens-prefer-social-media-to-real-life/
Blue=Mature   Front=Prefrontal Cortex=Decision Making
Cruel Intentions?
• Among social media users, 88% of teens
  have seen someone be mean or cruel to
  another person on a social network site.
• More teens report positive personal
  outcomes than negative ones from
  interactions on social network sites: 78%
  report at least one good outcome and
  41% report at least one negative
  outcome.
As kids get older,
their experiences improve.
Teens and Privacy
• 62% of teens who have a social media
  profile say the profile they use most often
  is set to be private so that only their
  friends can see the content they post.
• 19% say their profile is partially private so
  that friends of friends or their networks
  can see some version of their profile.
• 17% say their profile is set to public so that
  everyone can see it.
Cruelty
      Privacy



                Forever




Online Behavior Choices
What’s Happening Right Here?
What Are They Thinking?!
     • Aaron White, Scientist NIH, NPR Jan 15th “Tell
       Me More”
     • Brain continues to develop until age of 24
     • “The purpose of adolescence is, more or
       less, to socialize and to get out of the home
       and to find your own path in life and the
       research suggests that, as scary as some of
       these new tools can seem to adults, by
       themselves, they don't seem to have any
       negative effect on teens, in general.”


http://www.amazon.com/What-They-Thinking-Social-Networking-Still-Developing/dp/0393065804
Trust and
Safety   Experience
Facebook
      • About 5.6 million Facebook clients are
        under the age of 13 (3.5% of users) which
        is illegal according to COPPA laws.
      • 2009 study (Microsoft) 55% of parents
        polled said their kids were on Facebook
        and 75% of them had helped them to do
        so.
      • They will not understand how to use the
        privacy settings, so if they’re on, you
        need to teach them.

http://www.huffingtonpost.com/2012/09/19/under-13-year-olds-on-facebook_n_1898560.html
Facebook Privacy
Twitter


     • Microblogging Account
     • 15% of all online adults use Twitter (Pew
       Twitter Update)
     • 6% of kids 13-17 have Twitter accounts.




http://www.pewinternet.org/Reports/2012/Twitter-Use-2012.aspx
Why are teens and tweens
                 moving to Twitter?
                                         American Adults




                                                                            Facebook Users

                                                                            Non Facebook
                                                                            Users




http://www.pewinternet.org/Reports/2013/Coming-and-going-on-facebook.aspx
• Most of the communication taking
  place on Twitter is public and viewable
  by everyone.
• Since the information posted is
  public, some of this data may be
  made available or republished on
  other websites.
A Protected Twitter Account
• People will have to request to follow you; each
  follow request will need approval.
• Your Tweets will only be visible to users you've
  approved.
• Other users will not be able to retweet your Tweets.
• Protected Tweets will not appear in Twitter search or
  Google search.
• @Replies you send to people who aren't following
  you will not be seen by those users (because you
  have not given them permission to see your Tweets).
• You cannot share permanent links to your Tweets
  with anyone other than your approved followers.
Instagram
• Photosharing Social Network
• Shift from verbal sharing to
  visual sharing
• All photos default to publicly
  shared
• Show children how to change
  privacy settings
• Make them friend you
• Consider if they really need to
  use it, under 13 years old
What Are The Pitfalls?
• What is available to see
• Commenting (controversial opinions)
• Sharing images of events which
  purposely exclude peers
• Narcissism
• Relying on “likes” for emotional
  wellbeing
Snapchat
• Photo sharing site
• Images “disappear” or self-destruct after
  10 seconds or less (user selected)
• Liked because of digital footprint pressure
  – Cheating
  – Sexting
• Child pornography
  – Just receiving the message is illegal
  – Having it on your device is illegal
• Screenshot: Press Home and
  Sleep Buttons
• Brightside: If a screenshot is
  captured, it sends you a
  note.
• Downside: Nothin’ you can
  do about it.
Filtering for Mobile Devices
Your Action Items
Educate Yourself
         • Learn how to
           create a profile
           and friend your
           child.
         • Linked Accounts
           (itunes) are a
           good idea.
         • Observe the
           environment.
         • Discourage mean
           behavior, gossipin
           g
Model Appropriate Behavior
• If you overshare, they will. If you know your
  friends, they notice.
• If you’re texting constantly, they will too.
Set Boundaries
– Establish when technology can be used in
  your home and when it can’t.
– Keep technology in public places (not in
  bedrooms)
Choose, Install
      and Use A Web Filter

– Then, continue to talk to your child about
  what you see

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Social Media Safety for Parents

  • 1. Alecia Berman-Dry Director of Academic Technology St. John’s Episcopal School February 22, 2012
  • 3. Social Media and Teens/Tweens • Social media use has 100 become so pervasive 90 in the lives of 80 American teens that 70 having a presence on 60 Online a social network site is 50 almost synonymous with being online. 40 Social • Fully 95% of all teens 30 Media ages 12-17 are now 20 online and 80% of 10 those online teens are 0 users of social media Kids
  • 4. These have become spaces where much of the social activity of tween life is echoed and amplified—in both good and bad ways.
  • 5.
  • 6. When Do I Worry? • 45% of online 12-year-olds use Social Media sites. • That figure nearly doubles between the ages of 12 and 13, with 82% of 13-year-olds saying that they are social network site users. http://www.socmedsean.com/infographic-do-teens-prefer-social-media-to-real-life/
  • 7. Blue=Mature Front=Prefrontal Cortex=Decision Making
  • 8. Cruel Intentions? • Among social media users, 88% of teens have seen someone be mean or cruel to another person on a social network site. • More teens report positive personal outcomes than negative ones from interactions on social network sites: 78% report at least one good outcome and 41% report at least one negative outcome.
  • 9. As kids get older, their experiences improve.
  • 10. Teens and Privacy • 62% of teens who have a social media profile say the profile they use most often is set to be private so that only their friends can see the content they post. • 19% say their profile is partially private so that friends of friends or their networks can see some version of their profile. • 17% say their profile is set to public so that everyone can see it.
  • 11. Cruelty Privacy Forever Online Behavior Choices
  • 13. What Are They Thinking?! • Aaron White, Scientist NIH, NPR Jan 15th “Tell Me More” • Brain continues to develop until age of 24 • “The purpose of adolescence is, more or less, to socialize and to get out of the home and to find your own path in life and the research suggests that, as scary as some of these new tools can seem to adults, by themselves, they don't seem to have any negative effect on teens, in general.” http://www.amazon.com/What-They-Thinking-Social-Networking-Still-Developing/dp/0393065804
  • 14. Trust and Safety Experience
  • 15. Facebook • About 5.6 million Facebook clients are under the age of 13 (3.5% of users) which is illegal according to COPPA laws. • 2009 study (Microsoft) 55% of parents polled said their kids were on Facebook and 75% of them had helped them to do so. • They will not understand how to use the privacy settings, so if they’re on, you need to teach them. http://www.huffingtonpost.com/2012/09/19/under-13-year-olds-on-facebook_n_1898560.html
  • 17. Twitter • Microblogging Account • 15% of all online adults use Twitter (Pew Twitter Update) • 6% of kids 13-17 have Twitter accounts. http://www.pewinternet.org/Reports/2012/Twitter-Use-2012.aspx
  • 18. Why are teens and tweens moving to Twitter? American Adults Facebook Users Non Facebook Users http://www.pewinternet.org/Reports/2013/Coming-and-going-on-facebook.aspx
  • 19. • Most of the communication taking place on Twitter is public and viewable by everyone. • Since the information posted is public, some of this data may be made available or republished on other websites.
  • 20.
  • 21. A Protected Twitter Account • People will have to request to follow you; each follow request will need approval. • Your Tweets will only be visible to users you've approved. • Other users will not be able to retweet your Tweets. • Protected Tweets will not appear in Twitter search or Google search. • @Replies you send to people who aren't following you will not be seen by those users (because you have not given them permission to see your Tweets). • You cannot share permanent links to your Tweets with anyone other than your approved followers.
  • 22. Instagram • Photosharing Social Network • Shift from verbal sharing to visual sharing • All photos default to publicly shared • Show children how to change privacy settings • Make them friend you • Consider if they really need to use it, under 13 years old
  • 23. What Are The Pitfalls? • What is available to see • Commenting (controversial opinions) • Sharing images of events which purposely exclude peers • Narcissism • Relying on “likes” for emotional wellbeing
  • 24. Snapchat • Photo sharing site • Images “disappear” or self-destruct after 10 seconds or less (user selected) • Liked because of digital footprint pressure – Cheating – Sexting • Child pornography – Just receiving the message is illegal – Having it on your device is illegal
  • 25. • Screenshot: Press Home and Sleep Buttons • Brightside: If a screenshot is captured, it sends you a note. • Downside: Nothin’ you can do about it.
  • 28. Educate Yourself • Learn how to create a profile and friend your child. • Linked Accounts (itunes) are a good idea. • Observe the environment. • Discourage mean behavior, gossipin g
  • 29. Model Appropriate Behavior • If you overshare, they will. If you know your friends, they notice. • If you’re texting constantly, they will too.
  • 30. Set Boundaries – Establish when technology can be used in your home and when it can’t. – Keep technology in public places (not in bedrooms)
  • 31. Choose, Install and Use A Web Filter – Then, continue to talk to your child about what you see

Editor's Notes

  1. http://www.npr.org/2013/01/15/169421562/what-causes-violent-teen-behavior?ft=3&f=1001,1003,1004,1090