This document outlines an event for bloggers new to affiliate marketing. The event agenda includes four presentations on monetizing blogs through affiliate marketing, including an overview, step-by-step tactics, video production, and incorporating podcasting. The document also shares tips for bloggers on affiliate marketing strategies, common concerns, and ways to make money from a blog through various monetization methods like ads, products, and affiliate links.

1. Missy Ward
Co-Founder, Affiliate Summit, Inc.
@MissyWard

2. @MissyWard

3. This 4-hour event is geared to folks that are new to affiliate marketing
1:00-1:45 - Monetizing Your Blog Using Affiliate Marketing (An
Overview) – Presenter: Missy Ward
2:00-3:00 - Step by Step Monetization Tactics Using Affiliate Marketing
– Presenter: Debbie Bookstaber
3:15-3:45 - Professional Video Production for Bloggers – Presenter:
Joey Fortman
4:00 -4:30 - Incorporating Podcasting Into Your Blog Monetization
Strategy – Presenter: Daniel M. Clark
4:30-5:00 - Affiliate Marketing Q&A
@MissyWard

4. Key Points:
“In this session you will get an overview of
how affiliate marketing works; learn how to
find complimentary products and services to
promote and walk out with seven successful
affiliate marketing strategies to monetize
your blog immediately.”
@MissyWard

5. http://www.missyward.com/ASE12
@MissyWard

6. @MissyWard

7. "It's too hard to make
money from a blog."
@MissyWard

8.  Subsidize operational costs to keep blogging hobby
afloat.
 Create an additional part-time income stream.
 Career shift from employee to self-employment.
@MissyWard

9. The Million Dollar
Question
@MissyWard

10. Reader’s focus drawn to content rather
than ads *may* build a stronger
audience faster.
Not knowing when the “right time” is.
Underestimating value of traffic *may*
leave money on table.
Redesigning site to include ads and
time investment to discover that readers
may not be buyers.
@MissyWard

11.  Some money is better than no money.
 No need to redesign when ready for ads.
 Consistent experience for users from day
one.
 Learning what works early on *can*
increase potential income down the road.
(products, placements, ad-serving).
• New blogs *unlikely* to make significant
money without having traffic.
• Finding advertisers *can* be more difficult.
@MissyWard

12.  Direct Advertising Sales / Sponsorships
 Paid postings
 Contextual Advertising (Google
Adsense, Chitika)
 Selling Your Own Product
 Membership Component (Forum, Premium
Content)
 Text Link Advertising
(TextLinkAds, InfoLinks)
 Donations
 Affiliate Marketing
@MissyWard

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27. A way to get rich overnight
A scam
Multi-level marketing
For the easily discouraged
@MissyWard

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35.  Promote products and services you use and
believe in.
 Don’t stick to marketing what everyone else is
marketing.
 Find the “next big thing” in your niche.(Google
Alerts, Twitter, Facebook, Ebay Pulse, Google
Insight, TV advertising.
@MissyWard

36.  2009 FTC Ruling on Disclosure of
Endorsements for bloggers ($11k+ per
post fines)
 Clears up an ethical concerns allowing
freedom to make money while being
responsible for own reputation
 .
@MissyWard

37. @MissyWard

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40.  Oneload.com (Part of TubeMogul.com) for uploading &
tracking on top video sharing /social networking sites (Also
check out RippleFire.com (new) – Cheaper and Free test)
 Include shortened link in Description on Youtube, etc. and as
overlay within video itself.
 Transcription on you blog w/links
 Embed clickable video on your blog using Viewbix (2
free/then 19.99 month and visit missyward.com/viewbix for
tutorial) or LinkedTube (Free)
 Merchant Video Creatives
 Keep video to no more than 1-1/2 to 2 minutes & include a
call to action (almost 60% will abandon at 2minute mark)
 YouTube Partner Program (Rev share ads on your videos)
@MissyWard

41. @MissyWard

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43.  Google’s Feedburner: Free (Can
run Adsense automatically in
email
 Aweber: $19/month up to 500
subsribers $29/2,500, $49/5,000,
etc.
 Automated Weekly newsletters via
template with Aweber)
@MissyWard

44. @MissyWard

45. @MissyWard

46.  Huge SEO opportunity for optimized
images (Think Google Images)
 Flickr – Embed on blog with Affiliate Links
links
 Luminate and Stipple great tools to easily
share and monetize embeded images with
overlay ads, products in the picture (based
on tags). [Think Adsense for Images]
@MissyWard

47. @MissyWard

48. @MissyWard

49.  Remember relevancy and personalization is key
 Genuine Recommendations, Build relationships
 Avoid dropping direct Affiliate Links but rather bring them
back to your site to provide additional content
 Automation Plugins (Networked blogs, Twitterfeed, etc.)
 Sharing Plugins (Social Sharing Toolkit, ShareThis, etc.)
 Pretty Link Pro (Shrink, Cloak, Track, Stats, Keyword
Replacement w/ blog name in URL)
@MissyWard

50. @MissyWard

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52.  PodPress, PowerPress Plugin
 Look for Podcast Networks (GeekCast.fm)
 Syndicate to iTunes
 Affiliate links in show notes
 Transcription: Great for SEO
 (CastingWords.com $.75 /min & Up, Fiverr
12 minutes)
 Audible Podcast Affiliate Program (Audible
Pre-roll ad pays $15/ free trial)
@MissyWard

53. @MissyWard

54. @MissyWard

55.  SkimLinks, VigLink – Don’t need to sign up to
Affiliate Networks
 BounceLinks – Keep direct relationship with
retailers
 They don’t overwrite existing affiliate links
 Simple install (plugin or code)
 Once installed can monetize even your old blog
posts
@MissyWard

56. @MissyWard

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59. missyward.com/BWE12
@MissyWard