Jobseeker Bootcamp


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  • Mowing the lawnGoing on a date?In Seattle? In NYC?
  • Not just job search.WORK has changed.CollaborationCommunicationCross-cultural understandingNo one will ever “train” you to use technology ever again!Not just the pace – it’s how things get done
  • You can’t have the whiff of resistance if you want to compete in today’s job market.Companies don’t know what’s next, they need someone who can roll with the punches -competition used to happen in the executive office -now a random tweeter can become the “face of the company” and effect a turnaroundYou have 3 choices:Wait for something that resembles what you had (and risk losing time, money or never finding it)Go off on your ownGet in the game. Get energized by the digital age!
  • We’re going to dive deeply in LinkedInAnd glance at twitter but before moving forward, let’s talk about the elephant in the roomWho feel anxious and uncomfortable? Deal with Ambiguity
  • Make them come back for more!
  • Jobseeker Bootcamp

    1. 1. Get Social boot camp<br />Social Media for Jobseekers<br />
    2. 2. Relax. Have fun. Nothing to buy!<br />Leave your comfort zone at the door<br />Ask me anything (almost)<br />I opened my Twitter account in 2007. That’s credibility, baby!<br />When I started in the recruiting business, we still used snail mail, fax machines were cool and the Cosby Show was the top TV show!<br />
    3. 3. Remember this?<br />
    4. 4. Things have changed.<br />
    5. 5. Time to reinvent.<br />
    6. 6. Your #1 job is to get yourself referred!<br />
    7. 7. How?<br />
    8. 8. Social media model for jobseekers<br />Professional Blog<br />
    9. 9. But wait….<br />
    10. 10. Let’s talk about fear<br />Rejection<br />Doing it wrong<br />Failure<br />Looking “stupid”<br /> “Getting caught”<br />Appearing desperate<br />Success<br />Stalkers and evildoers<br />
    11. 11. Living a digital life<br />Online activity supports offline events<br />You determine the degree of openness<br />Opt-in means you always have options<br />Trepidation, confusion, overload is the norm!<br />Direct correlation between contribution and reward<br />It’s as if we have flying cars! Think of the difference in mobility and speed!<br />You are early adopters!<br />You can’t break the interwebs!<br />
    12. 12. Tools of the trade.<br />LinkedIn<br />Twitter<br />Other social and professional networks<br />Facebook<br />Email<br />Corporate Websites<br />Blogs and other places of interest on the internet<br />Google Reader<br />Calendar<br />Spreadsheet or tracking list<br />
    13. 13. 75,000,000 LinkedIn Users<br />
    14. 14. LinkedIn checklist<br />Complete your profile<br />Link with contcts<br />Look for jobs<br />Join groups<br />Research companies & individuals<br />Manage privacy settings<br />
    15. 15. Complete your profile<br />Include your picture<br />Be as complete as possible<br />Definitely your email address!<br />Ask for recommendations from colleagues who know your work<br />Update your status or link with Twitter<br />Include your profile URL on your resume, in your email sig and on your blog<br />
    16. 16. Make connections<br />Start with people you know:<br />Me, Christina, this class<br />Colleagues and former colleagues<br />Neighbors and relatives<br />FOF (be targeted)<br />Everyone you meet in the interview process<br />Scan your email for new contacts<br />Vendors, salespeople, bloggers, everyone<br />Write a personal introduction<br />Add 5-10 contacts a week (or more!)<br />
    17. 17. Look for jobs<br />Build relationships<br />Build relationships<br />Build relationships<br />Build relationships<br />Build relationships<br />Build relationships<br />Build relationships<br />
    18. 18. Build relationships<br />Your success depends on it<br />You will have to talk to strangers<br />Relationships are 2-way<br />Have you shared anything lately?<br />Content does not have to be original<br />This is a messy, unquantifiable process<br />Start online, connect offline, then connect again online<br />
    19. 19. Share awesome, helpful content<br />Share articles and blog posts that your colleagues will find helpful or interesting<br />Share awesome photos and videos<br />Whitepapers, blog posts, slide shows<br />Promotions and awards<br />“How to” articles<br />Use a tool such as Google Reader to curate articles<br />
    20. 20. Join groups<br />Find groups in your industry and your profession<br />Corporate and school alumni groups<br />Local and national<br />PARTICIPATE<br />Start your own group<br />Manage group updates<br />Connect with group members<br />
    21. 21. Research<br />Find and “follow” your target companies<br />Make key connections, starting with your inner circle<br />Review job postings, ask a first level contact to refer you, if appropriate<br />Research connections. Who are they? Where did they work before? Who do you have in common?<br />
    22. 22. Manage privacy settings<br />Visibility is good<br />You have the right to build a professional network<br />Remember, you’re networking, not “job hunting”<br />Review profiles first. Do not accept connections if you do not feel comfortable<br />There is a .00001% chance something bad will happen. There is a 99% chance something good will happen. <br />
    23. 23. Live example<br />
    24. 24. Get at me! <br />email<br />tweet me: @peopleshark or @tweetajob<br />FB me:<br />link:<br />visit me:<br />download preso:<br />get our newsletter:<br />