3. What is Internet Marketing?
Todd.Michael.Heater@gmail.com 34 630 477 397
4. Our Building Blocks
Less Obvious
1. Google SERPs
1. Domain name 2. Google Network
2. Keywords 3. Other SERPs
3. Your Content 4. Google Adwords
4. File structure / URLs 5. Google Business Listings
5. <Title> tags 6. Youtube
6. ‘description’ Meta tag 7. Facebook / Twitter
7. Alternative text in images 8. Blog
8. Anchor text 9. Emailer
9. Linkage 10. External Listings
10.301 redirect 11. Banners
11. Page Load time 12. Google Analytics/Webmaster
12. Email capture Tools/Trends
13. Synergy 13. Target Audience
Todd.Michael.Heater@gmail.com 34 630 477 397
5. What are the Internet
Marketer’s basic strategies?
1.Take inventory
2.Analyze
3.Create objectives
Todd.Michael.Heater@gmail.com 34 630 477 397